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Measuring Entrepreneurial Orientation of University Employees in Developing Countries Using the ENTRE-U Scale

Author

Listed:
  • Jovana Tatarski

    (Faculty of Technical Science, University of Novi Sad, 21000 Novi Sad, Serbia)

  • Sandra Brkanlić

    (Faculty of Economics and Engineering Management in Novi Sad, University Business Academy in Novi Sad, 21000 Novi Sad, Serbia)

  • Javier Sanchez Garcia

    (Faculty of Law and Economic Sciences, University Jaume I, 12071 Castellon de la Plana, Spain)

  • Edgar Breso Esteve

    (Faculty of Helth Sciences, University Jaume I, 12071 Castellon de la Plana, Spain)

  • Ivana Brkić

    (Faculty of Economics and Engineering Management in Novi Sad, University Business Academy in Novi Sad, 21000 Novi Sad, Serbia)

  • Marko Petrović

    (Faculty of Law and Economic Sciences, University Jaume I, 12071 Castellon de la Plana, Spain)

  • Andrea Okanović

    (Faculty of Technical Science, University of Novi Sad, 21000 Novi Sad, Serbia)

Abstract

This research examines the difference in the level of entrepreneurial orientation among university employees within the European Union compared to university employees in non-EU countries. The EU Member States included in the research are the Republic of Slovenia and the Republic of Croatia, and the non-EU countries include the Republic of Serbia, the Republic of Montenegro, the Republic of Bosnia and Herzegovina, and the Republic of Northern Macedonia. In the sample of 1474 respondents, the ENTRE-U scale was used to measure the entrepreneurial orientation of universities, and multivariate analysis of MANOVA variance was used for data processing. The ENTRE-U scale has proven applicable not only to developed countries but also developing countries. Moreover, it proved that being a member of the European Union in this part of Eastern Europe does not significantly affect the entrepreneurial orientation of universities.

Suggested Citation

  • Jovana Tatarski & Sandra Brkanlić & Javier Sanchez Garcia & Edgar Breso Esteve & Ivana Brkić & Marko Petrović & Andrea Okanović, 2020. "Measuring Entrepreneurial Orientation of University Employees in Developing Countries Using the ENTRE-U Scale," Sustainability, MDPI, vol. 12(21), pages 1-15, October.
  • Handle: RePEc:gam:jsusta:v:12:y:2020:i:21:p:8911-:d:435399
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