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Ensuring the Long-Term Sustainability Cooperation with Stakeholders of Sports Organizations in SLOVAKIA

Author

Listed:
  • Michal Varmus

    (Faculty of Management Science and Informatics, University of Zilina, Univerzitna 8215/1, 010 26 Zilina, Slovakia)

  • Milan Kubina

    (Faculty of Management Science and Informatics, University of Zilina, Univerzitna 8215/1, 010 26 Zilina, Slovakia)

  • Gabriel Koman

    (Faculty of Management Science and Informatics, University of Zilina, Univerzitna 8215/1, 010 26 Zilina, Slovakia)

  • Patrik Ferenc

    (Faculty of Management Science and Informatics, University of Zilina, Univerzitna 8215/1, 010 26 Zilina, Slovakia)

Abstract

Organizations, nowadays, operate in highly dynamically-developing environments. This fact also applies to sports organizations, which are looking for various ways to succeed or survive in these environments. There are various solutions available, but from a long-term perspective it is important for sports organizations to think in a complex way. One of the solutions of this issue is to ensure the long-term sustainability and development of these organizations. The aim of this paper is to focus on strategic factors in the management of mutual relationships with stakeholders. The importance of managing cooperation with stakeholders is very high for the achievement of both short-term and long-term objectives. This paper presents, in addition to the results of research aimed at the cooperation of sports organizations and their stakeholders (425 respondents participated in the research), solutions to issues currently troubling sports organizations in this field. These issues include the lack of funds for the functioning of the sports organization, as well as the insufficient size of sports organization membership. Sports organizations cannot only reduce the intensity of these issues, but can also eliminate them by utilising selected key factors in the management of mutual relationships with stakeholders.

Suggested Citation

  • Michal Varmus & Milan Kubina & Gabriel Koman & Patrik Ferenc, 2018. "Ensuring the Long-Term Sustainability Cooperation with Stakeholders of Sports Organizations in SLOVAKIA," Sustainability, MDPI, vol. 10(6), pages 1-19, June.
  • Handle: RePEc:gam:jsusta:v:10:y:2018:i:6:p:1833-:d:150205
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    References listed on IDEAS

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    2. Jairo León-Quismondo & Jorge García-Unanue & Pablo Burillo, 2020. "Best Practices for Fitness Center Business Sustainability: A Qualitative Vision," Sustainability, MDPI, vol. 12(12), pages 1-17, June.
    3. Michal Varmus & Milan Kubina & Martin Mičiak & Michal Šarlák & Ivan Greguška, 2023. "Sustainable Management of the Public Financial Model for Sports Support in Slovakia," Sustainability, MDPI, vol. 15(14), pages 1-27, July.
    4. Hudakova, Maria & Buganova, Katarina & Luskova, Maria, 2022. "Risk Identification in Sports Organization," Proceedings of the ENTRENOVA - ENTerprise REsearch InNOVAtion Conference (2022), Hybrid Conference, Opatija, Croatia, in: Proceedings of the ENTRENOVA - ENTerprise REsearch InNOVAtion Conference, Hybrid Conference, Opatija, Croatia, 17-18 June 2022, pages 449-458, IRENET - Society for Advancing Innovation and Research in Economy, Zagreb.
    5. Martina Blašková & Dominika Tumová & Rudolf Blaško & Justyna Majchrzak-Lepczyk, 2021. "Spirals of Sustainable Academic Motivation, Creativity, and Trust of Higher Education Staff," Sustainability, MDPI, vol. 13(13), pages 1-25, June.
    6. Martin Holubčík & Jakub Soviar, 2021. "Main Problems of Cooperation Management: Insights from Slovak Companies," Sustainability, MDPI, vol. 13(12), pages 1-19, June.

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