IDEAS home Printed from https://ideas.repec.org/a/gam/jijerp/v19y2022i24p16918-d1005455.html
   My bibliography  Save this article

Do Greener Urban Streets Provide Better Emotional Experiences? An Experimental Study on Chinese Tourists

Author

Listed:
  • Yanyan Zhang

    (School of Geography and Tourism, Shaanxi Normal University, Xi’an 710119, China
    Shaanxi Key Laboratory of Tourism Informatics, Xi’an 710119, China)

  • Meng Wang

    (School of Geography and Tourism, Shaanxi Normal University, Xi’an 710119, China
    Shaanxi Key Laboratory of Tourism Informatics, Xi’an 710119, China)

  • Junyi Li

    (School of Geography and Tourism, Shaanxi Normal University, Xi’an 710119, China
    Shaanxi Key Laboratory of Tourism Informatics, Xi’an 710119, China)

  • Jianxia Chang

    (School of Geography and Tourism, Shaanxi Normal University, Xi’an 710119, China
    Shaanxi Key Laboratory of Tourism Informatics, Xi’an 710119, China)

  • Huan Lu

    (School of Geography and Tourism, Shaanxi Normal University, Xi’an 710119, China
    Shaanxi Key Laboratory of Tourism Informatics, Xi’an 710119, China)

Abstract

Compared to the usual environment, the potential momentary emotional benefits of exposure to street-level urban green spaces (UGS) in the unusual environment have not received much academic attention. This study applies an online randomized control trial (RCT) with 299 potential tourists who have never visited Xi’an and proposes a regression model with mixed effects to scrutinize the momentary emotional effects of three scales (i.e., small, medium and large) and street types (i.e., traffic lanes, commercial pedestrian streets and culture and leisure walking streets). The results identify the possibility of causality between street-level UGS and tourists’ momentary emotional experiences and indicate that tourists have better momentary emotional experiences when urban streets are intervened with large-scale green vegetation. The positive magnitude of the effect varies in all three types of streets and scales of intervention, while the walking streets with typical cultural attractions, have a larger impact relative to those with daily commute elements. These research results can provide guidance for UGS planning and the green design of walking streets in tourism.

Suggested Citation

  • Yanyan Zhang & Meng Wang & Junyi Li & Jianxia Chang & Huan Lu, 2022. "Do Greener Urban Streets Provide Better Emotional Experiences? An Experimental Study on Chinese Tourists," IJERPH, MDPI, vol. 19(24), pages 1-21, December.
  • Handle: RePEc:gam:jijerp:v:19:y:2022:i:24:p:16918-:d:1005455
    as

    Download full text from publisher

    File URL: https://www.mdpi.com/1660-4601/19/24/16918/pdf
    Download Restriction: no

    File URL: https://www.mdpi.com/1660-4601/19/24/16918/
    Download Restriction: no
    ---><---

    References listed on IDEAS

    as
    1. Krekel, Christian & Kolbe, Jens & Wüstemann, Henry, 2016. "The greener, the happier? The effect of urban land use on residential well-being," Ecological Economics, Elsevier, vol. 121(C), pages 117-127.
    2. J.J. Brakus & B.H. Schmitt & L. Zarantonello, 2009. "Brand Experience: What Is It? How Do We Measure It? And Does It Affect Loyalty?," Post-Print hal-00799102, HAL.
    3. Kroeber-Riel, Werner, 1979. "Activation Research: Psychobiological Approaches in Consumer Research," Journal of Consumer Research, Journal of Consumer Research Inc., vol. 5(4), pages 240-250, March.
    4. Lingling Su & Suhong Zhou & Mei-Po Kwan & Yanwei Chai & Xue Zhang, 2022. "The impact of immediate urban environments on people’s momentary happiness," Urban Studies, Urban Studies Journal Limited, vol. 59(1), pages 140-160, January.
    5. Tim Schwanen & Donggen Wang, 2014. "Well-Being, Context, and Everyday Activities in Space and Time," Annals of the American Association of Geographers, Taylor & Francis Journals, vol. 104(4), pages 833-851, July.
    6. Agnieszka Olszewska-Guizzo & Angelia Sia & Anna Fogel & Roger Ho, 2020. "Can Exposure to Certain Urban Green Spaces Trigger Frontal Alpha Asymmetry in the Brain?—Preliminary Findings from a Passive Task EEG Study," IJERPH, MDPI, vol. 17(2), pages 1-10, January.
    7. Yusuke Kumakoshi & Sau Yee Chan & Hideki Koizumi & Xiaojiang Li & Yuji Yoshimura, 2020. "Standardized Green View Index and Quantification of Different Metrics of Urban Green Vegetation," Sustainability, MDPI, vol. 12(18), pages 1-16, September.
    8. Phi-Yen Nguyen & Thomas Astell-Burt & Hania Rahimi-Ardabili & Xiaoqi Feng, 2021. "Green Space Quality and Health: A Systematic Review," IJERPH, MDPI, vol. 18(21), pages 1-38, October.
    9. Dongfang Zhu & Linsheng Zhong & Hu Yu, 2021. "Progress on Relationship between Natural Environment and Mental Health in China," Sustainability, MDPI, vol. 13(2), pages 1-17, January.
    10. Mitas, Ondrej & Bastiaansen, Marcel, 2018. "Novelty: A mechanism of tourists’ enjoyment," Annals of Tourism Research, Elsevier, vol. 72(C), pages 98-108.
    11. Michelle C. Kondo & Jaime M. Fluehr & Thomas McKeon & Charles C. Branas, 2018. "Urban Green Space and Its Impact on Human Health," IJERPH, MDPI, vol. 15(3), pages 1-28, March.
    12. Rossetti, Tomás & Hurtubia, Ricardo, 2020. "An assessment of the ecological validity of immersive videos in stated preference surveys," Journal of choice modelling, Elsevier, vol. 34(C).
    13. Rencai Dong & Yonglin Zhang & Jingzhu Zhao, 2018. "How Green Are the Streets Within the Sixth Ring Road of Beijing? An Analysis Based on Tencent Street View Pictures and the Green View Index," IJERPH, MDPI, vol. 15(7), pages 1-22, June.
    Full references (including those not matched with items on IDEAS)

    Most related items

    These are the items that most often cite the same works as this one and are cited by the same works as this one.
    1. Lisa Dandolo & Klaus Telkmann & Christina Hartig & Sophie Horstmann & Sara Pedron & Lars Schwettmann & Peter Selsam & Alexandra Schneider & Gabriele Bolte & on behalf of the INGER Study Group, 2023. "Do Multiple Sex/Gender Dimensions Play a Role in the Association of Green Space and Self-Rated Health? Model-Based Recursive Partitioning Results from the KORA INGER Study," IJERPH, MDPI, vol. 20(7), pages 1-23, March.
    2. Jingjing Luo & Shiyan Zhai & Genxin Song & Xinxin He & Hongquan Song & Jing Chen & Huan Liu & Yuke Feng, 2022. "Assessing Inequity in Green Space Exposure toward a “15-Minute City” in Zhengzhou, China: Using Deep Learning and Urban Big Data," IJERPH, MDPI, vol. 19(10), pages 1-17, May.
    3. Brenda B. Lin & Susan Thompson & Richard Mitchell & Thomas Astell-Burt & Evelyne De Leeuw & Bin Jalaludin & Xiaoqi Feng, 2023. "Policymaker and Practitioner Perceptions of Parks for Health and Wellbeing: Scoping a Holistic Approach," Sustainability, MDPI, vol. 15(6), pages 1-16, March.
    4. Ziqian Bao & Yihang Bai & Tao Geng, 2023. "Examining Spatial Inequalities in Public Green Space Accessibility: A Focus on Disadvantaged Groups in England," Sustainability, MDPI, vol. 15(18), pages 1-22, September.
    5. Charlotte Wendelboe-Nelson & Sarah Kelly & Marion Kennedy & John W. Cherrie, 2019. "A Scoping Review Mapping Research on Green Space and Associated Mental Health Benefits," IJERPH, MDPI, vol. 16(12), pages 1-49, June.
    6. Kaili Chen & Tianzheng Zhang & Fangyuan Liu & Yingjie Zhang & Yan Song, 2021. "How Does Urban Green Space Impact Residents’ Mental Health: A Literature Review of Mediators," IJERPH, MDPI, vol. 18(22), pages 1-27, November.
    7. Kristoffer Mattisson & Anna Axmon & Gunilla Carlsson & Agneta Malmgren Fänge & Connie Lethin & Emilie Stroh, 2022. "Sociodemographic Variations in the Availability of Urban Green Spaces in an Older Swedish Population," IJERPH, MDPI, vol. 19(19), pages 1-17, October.
    8. Yixing Chen & Qilin Zhang & Zhang Deng & Xinran Fan & Zimu Xu & Xudong Kang & Kailing Pan & Zihao Guo, 2022. "Research on Green View Index of Urban Roads Based on Street View Image Recognition: A Case Study of Changsha Downtown Areas," Sustainability, MDPI, vol. 14(23), pages 1-17, December.
    9. Hugo Martins & Paulo Carvalho & Nuno Almeida, 2021. "Destination Brand Experience: A Study Case in Touristic Context of the Peneda-Gerês National Park," Sustainability, MDPI, vol. 13(21), pages 1-17, October.
    10. Yibei Pu & Norzaidahwati Zaidin & Yaodong Zhu, 2023. "How Do E-Brand Experience and In-Store Experience Influence the Brand Loyalty of Novel Coffee Brands in China? Exploring the Roles of Customer Satisfaction and Self–Brand Congruity," Sustainability, MDPI, vol. 15(2), pages 1-17, January.
    11. Andrew E. Clark, 2018. "Four Decades of the Economics of Happiness: Where Next?," Review of Income and Wealth, International Association for Research in Income and Wealth, vol. 64(2), pages 245-269, June.
    12. Meghisan-Toma Georgeta-Madalina & Toma Dorin, 2019. "Health Determinants and Unmet Needs for Health Care- towards e-Health Systems," Proceedings of the International Conference on Business Excellence, Sciendo, vol. 13(1), pages 1045-1057, May.
    13. Alvaro Rodriguez-Valencia & Jose Agustin Vallejo-Borda & German A. Barrero & Hernan Alberto Ortiz-Ramirez, 2022. "Towards an enriched framework of service evaluation for pedestrian and bicyclist infrastructure: acknowledging the power of users’ perceptions," Transportation, Springer, vol. 49(3), pages 791-814, June.
    14. Siwarit Pongsakornrungsilp & Pimlapas Pongsakornrungsilp & Theeranuch Pusaksrikit & Pimmada Wichasin & Vikas Kumar, 2021. "Co-Creating a Sustainable Regional Brand from Multiple Sub-Brands: The Andaman Tourism Cluster of Thailand," Sustainability, MDPI, vol. 13(16), pages 1-23, August.
    15. Taeyoung Cho & Taesoo Cho & Hao Zhang, 2021. "The Effect of IMC of Golf Product Exhibitions on Customer Behavior and Recommendation Intention," Tourism and Hospitality, MDPI, vol. 2(3), pages 1-14, July.
    16. Otrachshenko, Vladimir & Tyurina, Elena & Nagapetyan, Artur, 2022. "The economic value of the Glass Beach: Contingent valuation and life satisfaction approaches," Ecological Economics, Elsevier, vol. 198(C).
    17. Marc Vallverdu-Gordi & Estela Marine-Roig, 2023. "The Role of Graphic Design Semiotics in Environmental Awareness Campaigns," IJERPH, MDPI, vol. 20(5), pages 1-19, February.
    18. Md. Mehedul Islam Sabuj, 2024. "Measuring Brand Personality of Footwear Brands in Bangladesh: Application of Aaker’s Brand Personality Scale," International Journal of Science and Business, IJSAB International, vol. 35(1), pages 112-131.
    19. Babijtchouk Olga & Dames D. David & Gehan S. Dhameeth & Sleezer Adam & Smith Elliott, 2018. "The Millennials: Insights to Brand Behavior for Brand Management Strategies," Journal of Management and Strategy, Journal of Management and Strategy, Sciedu Press, vol. 9(3), pages 1-17, August.
    20. Vishwas Maheshwari & George Lodorfos & Siril Jacobsen, 2014. "Determinants of Brand Loyalty: A Study of the Experience-Commitment-Loyalty Constructs," International Journal of Business Administration, International Journal of Business Administration, Sciedu Press, vol. 5(6), pages 13-23, November.

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:gam:jijerp:v:19:y:2022:i:24:p:16918-:d:1005455. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    If CitEc recognized a bibliographic reference but did not link an item in RePEc to it, you can help with this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: MDPI Indexing Manager (email available below). General contact details of provider: https://www.mdpi.com .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.