IDEAS home Printed from https://ideas.repec.org/a/gam/jagris/v11y2021i7p677-d596652.html
   My bibliography  Save this article

An Analysis of Mushroom Consumption in Hungary in the International Context

Author

Listed:
  • Bernadett Bringye

    (Institute of Business Regulation and Information Management, Hungarian University of Agriculture and Life Sciences, Páter K. u. 1, 2100 Gödöllő, Hungary)

  • Maria Fekete-Farkas

    (Institute of Economic Sciences, Hungarian University of Agriculture and Life Sciences, Páter K. u. 1, 2100 Gödöllő, Hungary)

  • Szergej Vinogradov

    (Institute of Economic Sciences, Hungarian University of Agriculture and Life Sciences, Páter K. u. 1, 2100 Gödöllő, Hungary)

Abstract

It is hardly an exaggeration to state that producing and consuming mushrooms may provide an answer to several of the challenges facing mankind. This research is related to the UN sustainable development goals relative to different issues. First of all, mushroom production uses agricultural and industrial byproducts as inputs and being labor intensive contributes to the job and income creation for undereducated people in less developed areas. In addition, as mushrooms have high protein content and they are a suitable alternative for meat for populations with a diet lacking in variety; at the same time, they also have the potential for food connoisseurs and consumers who make conscious and educated choices to improve their diet by using healthful and environmentally friendly methods. The nutritional value of mushrooms means that consumption could be an important supplementary therapy for several illnesses. The key issue of sector development is the increasing demand. In order to address this, investigation and research related to consumer behavior is needed. The aim of this research was to explore the dimensions of Hungarian mushroom consumer behavior and to segment Hungarian consumers. An online questionnaire survey was conducted between December 2019 and February 2020 and the final sample of 1768 respondents was considered for the purposes of analysis. Exploratory factor analysis was used to identify groups of correlating variables describing mushroom consumption. The authors identified four dimensions of Hungarian mushroom consumer behavior: (1) medicinal and functional properties, (2) consumption for enjoyment, (3) supplementary food source, and (4) negative assessment of the product range. Using cluster analysis, three consumer groups were identified: (1) health-conscious consumers, (2) indifferent consumers, and (3) average consumers. The research results indicated that consumers’ sociodemographic characteristics (age, educational level, marital status, and place of residence) have a significant impact on mushroom consumption behavior. The results of this paper can have implications for policy makers and business management in diversifying their production and selecting marketing tools.

Suggested Citation

  • Bernadett Bringye & Maria Fekete-Farkas & Szergej Vinogradov, 2021. "An Analysis of Mushroom Consumption in Hungary in the International Context," Agriculture, MDPI, vol. 11(7), pages 1-20, July.
    • Handle: RePEc:gam:jagris:v:11:y:2021:i:7:p:677-:d:596652
    as

    Download full text from publisher

    File URL: https://www.mdpi.com/2077-0472/11/7/677/pdf
    Download Restriction: no
    File URL: https://www.mdpi.com/2077-0472/11/7/677/
    Download Restriction: no
    ---><---

    References listed on IDEAS

    as
    1. Jian Wang, 2020. "A Behavioral Model for Analysis and Intervention of Healthy Dietary Behavior," Global Journal of Health Science, Canadian Center of Science and Education, vol. 12(4), pages 1-57, April.
    2. Luigi Aldieri & Concetto Paolo Vinci, 2018. "Green Economy and Sustainable Development: The Economic Impact of Innovation on Employment," Sustainability, MDPI, vol. 10(10), pages 1-11, October.
    3. Chantal Le Mouël & Anna Birgit Milford & Benjamin L. Bodirsky & Susanne Rolinski, 2019. "Drivers of meat consumption," Post-Print hal-02175593, HAL.
    4. Luis Miguel Fonseca & José Pedro Domingues & Alina Mihaela Dima, 2020. "Mapping the Sustainable Development Goals Relationships," Sustainability, MDPI, vol. 12(8), pages 1-15, April.
    5. Kevin Serrem & Anna Dunay & Charlotte Serrem & Bridget Atubukha & Judit Oláh & Csaba Bálint Illés, 2020. "Paucity of Nutrition Guidelines and Nutrient Quality of Meals Served to Kenyan Boarding High School Students," Sustainability, MDPI, vol. 12(8), pages 1-12, April.
    6. Rob Eisinga & Manfred Grotenhuis & Ben Pelzer, 2013. "The reliability of a two-item scale: Pearson, Cronbach, or Spearman-Brown?," International Journal of Public Health, Springer;Swiss School of Public Health (SSPH+), vol. 58(4), pages 637-642, August.
    7. Fuller, Christie M. & Simmering, Marcia J. & Atinc, Guclu & Atinc, Yasemin & Babin, Barry J., 2016. "Common methods variance detection in business research," Journal of Business Research, Elsevier, vol. 69(8), pages 3192-3198.
    8. Ana Villares & Laura Mateo-Vivaracho & Eva Guillamón, 2012. "Structural Features and Healthy Properties of Polysaccharides Occurring in Mushrooms," Agriculture, MDPI, vol. 2(4), pages 1-20, December.
    9. Lusk, Jayson L. & Roosen, Jutta & Shogren, Jason (ed.), 2011. "The Oxford Handbook of the Economics of Food Consumption and Policy," OUP Catalogue, Oxford University Press, number 9780199569441.
    Full references (including those not matched with items on IDEAS)

    Most related items

    These are the items that most often cite the same works as this one and are cited by the same works as this one.
    1. Shahjahan Ali & Shahnaj Akter & Csaba Fogarassy, 2021. "Analysis of Circular Thinking in Consumer Purchase Intention to Buy Sustainable Waste-To-Value (WTV) Foods," Sustainability, MDPI, vol. 13(10), pages 1-14, May.
    2. Betzing, Jan H. & Kurtz, Michael & Becker, Jörg, 2020. "Customer Participation in Virtual Communities for Local High Streets," Journal of Retailing and Consumer Services, Elsevier, vol. 54(C).
    3. Bemile, Esther & Anders, Sven M., 2014. "Linking Diet-Health Behaviour and Obesity using Propensity Score Matching," 2014 International Congress, August 26-29, 2014, Ljubljana, Slovenia 182832, European Association of Agricultural Economists.
    4. Allais, Olivier & Etilé, Fabrice & Lecocq, Sébastien, 2015. "Mandatory labels, taxes and market forces: An empirical evaluation of fat policies," Journal of Health Economics, Elsevier, vol. 43(C), pages 27-44.
    5. Lyn M. Van Swol & Paul Hangsan Ahn & Andrew Prahl & Zhenxing Gong, 2021. "Language Use in Group Discourse and Its Relationship to Group Processes," SAGE Open, , vol. 11(1), pages 21582440211, March.
    6. KonShik Kim, 2023. "The impact of job quality on organizational commitment and job satisfaction: The moderating role of socioeconomic status," Economic and Industrial Democracy, Department of Economic History, Uppsala University, Sweden, vol. 44(3), pages 773-797, August.
    7. Jana S. Kesenheimer & Tobias Greitemeyer, 2021. "Going Green (and Not Being Just More Pro-Social): Do Attitude and Personality Specifically Influence Pro-Environmental Behavior?," Sustainability, MDPI, vol. 13(6), pages 1-12, March.
    8. Luigi Aldieri & Concetto Paolo Vinci, 2019. "Firm Size and Sustainable Innovation: A Theoretical and Empirical Analysis," Sustainability, MDPI, vol. 11(10), pages 1-9, May.
    9. Dinko Vusić & Filip Vujanić & Karlo Pešić & Branimir Šafran & Vanja Jurišić & Željko Zečić, 2021. "Variability of Normative Properties of Wood Chips and Implications to Quality Control," Energies, MDPI, vol. 14(13), pages 1-16, June.
    10. Chen, Jian-xun & Zhang, Bo & Zhan, Wu & Sharma, Piyush & Budhwar, Pawan & Tan, Hui, 2022. "Demystifying the non-linear effect of high commitment work systems (HCWS) on firms’ strategic intention of exploratory innovation: An extended resource-based view," Technovation, Elsevier, vol. 116(C).
    11. Lingbo Fu & Chengyu Xiong & Min Xu, 2023. "Influential Factors Affecting Tea Tourists’ Behavior Intention in Cultural Ecosystem Services: An Affordance Perspective," Sustainability, MDPI, vol. 15(21), pages 1-18, October.
    12. Irz, Xavier & Mazzocchi, Mario & Réquillart, Vincent & Soler, Louis-Georges, 2015. "Research in Food Economics: past trends and new challenges," Revue d'Etudes en Agriculture et Environnement, Editions NecPlus, vol. 96(01), pages 187-237, March.
    13. Elizabeth Sheedy & Patrick Garcia & Denise Jepsen, 2021. "The Role of Risk Climate and Ethical Self-interest Climate in Predicting Unethical Pro-organisational Behaviour," Journal of Business Ethics, Springer, vol. 173(2), pages 281-300, October.
    14. Chen, Xianwen & Alfnes, Frode & Rickertsen, Kyrre, 2014. "Consumer Preferences, Ecolabels, and the Effects of Negative Environmental Information," 2014 Annual Meeting, July 27-29, 2014, Minneapolis, Minnesota 168094, Agricultural and Applied Economics Association.
    15. Papanagnou, Christos & Seiler, Andreas & Spanaki, Konstantina & Papadopoulos, Thanos & Bourlakis, Michael, 2022. "Data-driven digital transformation for emergency situations: The case of the UK retail sector," International Journal of Production Economics, Elsevier, vol. 250(C).
    16. Lim, Joon Soo & Zhang, Jun, 2022. "Adoption of AI-driven personalization in digital news platforms: An integrative model of technology acceptance and perceived contingency," Technology in Society, Elsevier, vol. 69(C).
    17. Ostovan, Nima & Khalili Nasr, Arash, 2022. "The manifestation of luxury value dimensions in brand engagement in self-concept," Journal of Retailing and Consumer Services, Elsevier, vol. 66(C).
    18. Matthias Staudigel & Aleksej Trubnikov, 2022. "High price premiums as barriers to organic meat demand? A hedonic analysis considering species, cut and retail outlet," Australian Journal of Agricultural and Resource Economics, Australian Agricultural and Resource Economics Society, vol. 66(2), pages 309-334, April.
    19. Wirapong Chansanam & Chunqiu Li, 2022. "Scientometrics of Poverty Research for Sustainability Development: Trend Analysis of the 1964–2022 Data through Scopus," Sustainability, MDPI, vol. 14(9), pages 1-19, April.
    20. Kalaitzandonakes, Nicholas & Lusk, Jayson & Magnier, Alexandre, 2018. "The price of non-genetically modified (non-GM) food," Food Policy, Elsevier, vol. 78(C), pages 38-50.

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:gam:jagris:v:11:y:2021:i:7:p:677-:d:596652. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    If CitEc recognized a bibliographic reference but did not link an item in RePEc to it, you can help with this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: MDPI Indexing Manager (email available below). General contact details of provider: https://www.mdpi.com .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.