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Spiritual attitudes and visitor motivations at the Beltane Fire Festival, Edinburgh

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  • Matheson, Catherine M.
  • Rimmer, Russell
  • Tinsley, Ross

Abstract

Outside the peak season for tourism to Edinburgh, Scotland, during the evening of April 30th, visitors attend a festival with ancient Celtic overtones. Frequently, the evening is cold and windy. Our objectives are to: identify motivations for attending the festival; trial questionnaire items on spiritual attitude; and assess whether spirituality might be relevant in assessing visitor intentions. The method of investigation involved exploration and confirmation phases to test structures in distinct subsamples. Further, a strict approach was applied to identify factors that had theoretical value. Spirituality attitude is found to be a factor, as well as the motivations of cultural adventure and escape. Given the nature of the event, the time of year and composition of the audience, encouraging repeat visitation and using this to develop and manage Edinburgh's tourism strategy has potential. Recommendations are made to management.

Suggested Citation

  • Matheson, Catherine M. & Rimmer, Russell & Tinsley, Ross, 2014. "Spiritual attitudes and visitor motivations at the Beltane Fire Festival, Edinburgh," Tourism Management, Elsevier, vol. 44(C), pages 16-33.
  • Handle: RePEc:eee:touman:v:44:y:2014:i:c:p:16-33
    DOI: 10.1016/j.tourman.2014.01.023
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    Cited by:

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    3. Leong, Aliana Man Wai & Yeh, Shih-Shuo & Hsiao, Yu-Chen & Huan, Tzung-Cheng T.C., 2015. "Nostalgia as travel motivation and its impact on tourists' loyalty," Journal of Business Research, Elsevier, vol. 68(1), pages 81-86.
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    5. Ryohei Yamashita, 2021. "Saving tradition in Japan: a case study of local opinions regarding urban university students’ participation in rural festivals," Asia-Pacific Journal of Regional Science, Springer, vol. 5(1), pages 125-147, February.
    6. Chen, Fangying & Tian, Lichao, 2015. "Comparative study on residents' perceptions of follow-up impacts of the 2008 Olympics," Tourism Management, Elsevier, vol. 51(C), pages 263-281.
    7. Vanda Maráková & Jaroslav Ďaďo & Janka Táborecká-Petrovičová & Tamara Rajic, 2018. "Visitors' Motivation for Attending Traditional Cultural Events as the Basis for Market Segmentation: Evidence from Slovakia," Acta Universitatis Agriculturae et Silviculturae Mendelianae Brunensis, Mendel University Press, vol. 66(2), pages 543-551.
    8. Muhammad Abdulredha & Patryk Kot & Rafid Al Khaddar & David Jordan & Ali Abdulridha, 2020. "Investigating municipal solid waste management system performance during the Arba’een event in the city of Kerbala, Iraq," Environment, Development and Sustainability: A Multidisciplinary Approach to the Theory and Practice of Sustainable Development, Springer, vol. 22(2), pages 1431-1454, February.

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