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Visitation at capacity-constrained tourism destinations: Exploring revenue management at a national park

Author

Listed:
  • Schwartz, Zvi
  • Stewart, William
  • Backlund, Erik A.

Abstract

This study explores issues related to the introduction of revenue management principles in the mechanism of allocating permits to visitors. Specifically, the study looks at ways in which backcountry hikers in Grand Canyon National Park, a World Heritage Site listed among America’s most visited tourism attractions, value a particular allocation mechanism for a permit application. From a stratified random sampling scheme with a 76% response rate, over 1400 overnight backcountry hikers reported the potential for considerable increased revenues. At the same time the findings indicate that certain demographics and user groups will not participate in the modifications, and thus, may be less likely to get a permit when they apply for one. Any policy implementation from such an analysis needs to consider the implications of privileging those who are both willing and able to pay more for access, and effectively excluding others from the same opportunity.

Suggested Citation

  • Schwartz, Zvi & Stewart, William & Backlund, Erik A., 2012. "Visitation at capacity-constrained tourism destinations: Exploring revenue management at a national park," Tourism Management, Elsevier, vol. 33(3), pages 500-508.
    • Handle: RePEc:eee:touman:v:33:y:2012:i:3:p:500-508
    DOI: 10.1016/j.tourman.2011.05.008
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    References listed on IDEAS

    as
    1. Peter Jacques & David M. Ostergren, 2006. "The End of Wilderness: Conflict and Defeat of Wilderness in the Grand Canyon," Review of Policy Research, Policy Studies Organization, vol. 23(2), pages 573-588, March.
    2. Zvi Schwartz, 2005. "Revenues and the Cost of Collecting Recreational Fees," Tourism Economics, , vol. 11(2), pages 261-273, June.
    3. William James Adams & Janet L. Yellen, 1976. "Commodity Bundling and the Burden of Monopoly," The Quarterly Journal of Economics, President and Fellows of Harvard College, vol. 90(3), pages 475-498.
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    Citations

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    Cited by:

    1. Ana Beatriz Mateos & Felipe Leco & Antonio Pérez, 2020. "Visitors’ Perception of the Overcrowding of a Protected Natural Area: A Case Applied to the Natural Reserve “ Garganta de los Infiernos ” (Caceres, Spain)," Sustainability, MDPI, vol. 12(22), pages 1-20, November.
    2. Meng-Ying Wang & Li-Chen Chou, 2024. "Evaluating information asymmetry effects on hotel pricing: a comparative analysis before and during the COVID-19 pandemic in the Taiwan’s market," Palgrave Communications, Palgrave Macmillan, vol. 11(1), pages 1-12, December.
    3. Steckenreuter, A. & Wolf, I.D., 2013. "How to use persuasive communication to encourage visitors to pay park user fees," Tourism Management, Elsevier, vol. 37(C), pages 58-70.
    4. Jones, Thomas E. & Yang, Yang & Yamamoto, Kiyotatsu, 2017. "Assessing the recreational value of world heritage site inscription: A longitudinal travel cost analysis of Mount Fuji climbers," Tourism Management, Elsevier, vol. 60(C), pages 67-78.
    5. Leask, Anna, 2016. "Visitor attraction management: A critical review of research 2009–2014," Tourism Management, Elsevier, vol. 57(C), pages 334-361.
    6. Viteri Mejía, César & Brandt, Sylvia, 2015. "Managing tourism in the Galapagos Islands through price incentives: A choice experiment approach," Ecological Economics, Elsevier, vol. 117(C), pages 1-11.
    7. Du, Siyuan & Guo, Chunxiang & Jin, Maozhu, 2016. "Agent-based simulation on tourists’ congestion control during peak travel period using Logit model," Chaos, Solitons & Fractals, Elsevier, vol. 89(C), pages 187-194.
    8. Ling-en Wang & Bing Tian & Viachaslau Filimonau & Zhizhong Ning & Xuechun Yang, 2022. "The impact of the COVID-19 pandemic on revenues of visitor attractions: An exploratory and preliminary study in China," Tourism Economics, , vol. 28(1), pages 153-174, February.
    9. Moyle, Brent D. & Scherrer, Pascal & Weiler, Betty & Wilson, Erica & Caldicott, Rod & Nielsen, Noah, 2017. "Assessing preferences of potential visitors for nature-based experiences in protected areas," Tourism Management, Elsevier, vol. 62(C), pages 29-41.
    10. Zvi Schwartz & Mehmet Altin & Manisha Singal, 2017. "Performance measures for strategic revenue management: RevPAR versus GOPPAR," Journal of Revenue and Pricing Management, Palgrave Macmillan, vol. 16(4), pages 357-375, August.
    11. Wu, Shou-Tsung & Chen, Yeong-Shyang, 2016. "Examining eco-environmental changes at major recreational sites in Kenting National Park in Taiwan by integrating SPOT satellite images and NDVI," Tourism Management, Elsevier, vol. 57(C), pages 23-36.

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