IDEAS home Printed from https://ideas.repec.org/a/eee/spomar/v20y2017i4p338-351.html
   My bibliography  Save this article

Message framing as institutional maintenance: The National Collegiate Athletic Association’s institutional work of addressing legitimate threats

Author

Listed:
  • Nite, Calvin

Abstract

This research examined how a dominant sport organization (the National Collegiate Athletic Association) within an organizational field (U.S. intercollegiate athletics) addressed legitimate threats to its governance through the strategic framing of its public discourse. Through content analysis methods, changes in communication strategies were documented to highlight the National Collegiate Athletic Association’s (NCAA) responses to recent legal challenges to the organization’s rules regulating the compensation of college athletes in the U.S. In this regard, the NCAA first emphasized the harmful effects of potential changes to the institutional script, effectively denigrating the challengers. Then the organization justified its rules and institutional logics before finally re-institutionalizing its standard discourse, which portrayed the NCAA as a progressive organization that safeguards the interests of college athletes. This study provides further insight into how dominant sport organizations formulate defensive narratives to address contestations that may threaten institutional arrangements within a given field. In this regard, this research provides further insight into the process of message framing as institutional maintenance work.

Suggested Citation

  • Nite, Calvin, 2017. "Message framing as institutional maintenance: The National Collegiate Athletic Association’s institutional work of addressing legitimate threats," Sport Management Review, Elsevier, vol. 20(4), pages 338-351.
    • Handle: RePEc:eee:spomar:v:20:y:2017:i:4:p:338-351
    DOI: 10.1016/j.smr.2016.10.005
    as

    Download full text from publisher

    File URL: http://www.sciencedirect.com/science/article/pii/S1441352316300638
    Download Restriction: Full text for ScienceDirect subscribers only
    File URL: https://libkey.io/10.1016/j.smr.2016.10.005?utm_source=ideas
    LibKey link: if access is restricted and if your library uses this service, LibKey will redirect you to where you can use your library subscription to access this item
    ---><---

    As the access to this document is restricted, you may want to search for a different version of it.

    References listed on IDEAS

    as
    1. Marvin Washington & Karen D.W. Patterson, 2011. "Hostile takeover or joint venture: Connections between institutional theory and sport management research," Sport Management Review, Taylor & Francis Journals, vol. 14(1), pages 1-12, January.
    2. Abhijeet Vadera & Ruth Aguilera, 2015. "The Evolution of Vocabularies and Its Relation to Investigation of White-Collar Crimes: An Institutional Work Perspective," Journal of Business Ethics, Springer, vol. 128(1), pages 21-38, April.
    3. N/A, 2008. "Introductory Remarks," China Report, , vol. 44(1), pages 31-32, February.
    4. Nite, Calvin & Singer, John N. & Cunningham, George B., 2013. "Addressing competing logics between the mission of a religious university and the demands of intercollegiate athletics," Sport Management Review, Elsevier, vol. 16(4), pages 465-476.
    5. George B. Cunningham & Frank B. Ashley, 2001. "Isomorphism in NCAA Athletic Departments: The Use of Competing Theories and Advancement of Theory," Sport Management Review, Taylor & Francis Journals, vol. 4(1), pages 47-63, January.
    6. Calvin Nite & John N. Singer & George B. Cunningham, 2013. "Addressing competing logics between the mission of a religious university and the demands of intercollegiate athletics," Sport Management Review, Taylor & Francis Journals, vol. 16(4), pages 465-476, October.
    7. T. Lawrence & R. Suddaby & B. Leca, 2011. "Institutional work - Re-focusing institutional studies of organization," Post-Print hal-00802293, HAL.
    8. Washington, Marvin & Patterson, Karen D.W., 2011. "Hostile takeover or joint venture: Connections between institutional theory and sport management research," Sport Management Review, Elsevier, vol. 14(1), pages 1-12, February.
    9. Cunningham, George B. & Ashley, Frank B., 2001. "Isomorphism in NCAA Athletic Departments: The Use of Competing Theories and Advancement of Theory," Sport Management Review, Elsevier, vol. 4(1), pages 47-63, May.
    10. Finnemore, Martha & Sikkink, Kathryn, 1998. "International Norm Dynamics and Political Change," International Organization, Cambridge University Press, vol. 52(4), pages 887-917, October.
    11. Julie Battilana & Bernard Leca & Eva Boxenbaum, 2009. "How actors change institutions : Towards a theory of institutional entrepreneurship," Post-Print hal-00576509, HAL.
    Full references (including those not matched with items on IDEAS)

    Citations

    Citations are extracted by the CitEc Project, subscribe to its RSS feed for this item.
    as


    Cited by:

    1. Nite, Calvin & Nauright, John, 2020. "Examining institutional work that perpetuates abuse in sport organizations," Sport Management Review, Elsevier, vol. 23(1), pages 117-129.

    Most related items

    These are the items that most often cite the same works as this one and are cited by the same works as this one.
    1. Toohey, Kristine & Beaton, Anthony, 2017. "International cross-sector social partnerships between sport and governments: The World Anti-Doping Agency," Sport Management Review, Elsevier, vol. 20(5), pages 483-496.
    2. Svensson, Per G., 2017. "Organizational hybridity: A conceptualization of how sport for development and peace organizations respond to divergent institutional demands," Sport Management Review, Elsevier, vol. 20(5), pages 443-454.
    3. Nite, Calvin & Hutchinson, Michael & Bouchet, Adrien, 2019. "Toward an institutional theory of escalation of commitment within sport management: A review and future directions," Sport Management Review, Elsevier, vol. 22(5), pages 571-583.
    4. Stenling, Cecilia, 2014. "The emergence of a new logic? The theorizing of a new practice in the highly institutionalized context of Swedish voluntary sport," Sport Management Review, Elsevier, vol. 17(4), pages 507-519.
    5. Signe Marie Cold-Ravnkilde & Lars Engberg-Pedersen & Adam Moe Fejerskov, 2018. "Global norms and heterogeneous development organizations," Progress in Development Studies, , vol. 18(2), pages 77-94, April.
    6. Maxim Voronov & Mary Ann Glynn & Klaus Weber, 2022. "Under the Radar: Institutional Drift and Non‐Strategic Institutional Change," Journal of Management Studies, Wiley Blackwell, vol. 59(3), pages 819-842, May.
    7. Arshed, Norin, 2017. "The origins of policy ideas: The importance of think tanks in the enterprise policy process in the UK," Journal of Business Research, Elsevier, vol. 71(C), pages 74-83.
    8. Canning, Mary & O'Dwyer, Brendan, 2016. "Institutional work and regulatory change in the accounting profession," Accounting, Organizations and Society, Elsevier, vol. 54(C), pages 1-21.
    9. Washington, Marvin & Patterson, Karen D.W., 2011. "Hostile takeover or joint venture: Connections between institutional theory and sport management research," Sport Management Review, Elsevier, vol. 14(1), pages 1-12, February.
    10. Guido Möllering, 2011. "Umweltbeeinflussung durch Events? Institutionalisierungsarbeit und feldkonfigurierende Veranstaltungen in organisationalen Feldern," Schmalenbach Journal of Business Research, Springer, vol. 63(5), pages 458-484, August.
    11. Abdelnour, Samer & Hasselbladh, Hans & Kallinikos, Jannis, 2017. "Agency and institutions in organization studies," LSE Research Online Documents on Economics 86361, London School of Economics and Political Science, LSE Library.
    12. Yan, Zheng Joseph & Zhu, Jiuhua Cherrie & Fan, Di & Kalfadellis, Paul, 2018. "An institutional work view toward the internationalization of emerging market firms," Journal of World Business, Elsevier, vol. 53(5), pages 682-694.
    13. Laurine Basse, 2024. "Le travail de maintien créatif des acteurs publics. Étude de 23 projets organisationnels menés en établissements pénitentiaires," Post-Print hal-04873390, HAL.
    14. Pedras, Loïc & Taylor, Tracy & Frawley, Stephen, 2020. "Responses to multi-level institutional complexity in a national sport federation," Sport Management Review, Elsevier, vol. 23(3), pages 482-497.
    15. Ali Babaee & Iman Miremadi & Ali N. Mashayekhi, 2023. "Bio‐pharma in Iran: Escaping the middle‐income trap," Development Policy Review, Overseas Development Institute, vol. 41(2), March.
    16. Henk E. Meier & Marcel Reinold, 2018. "Immunizing Inefficient Field Frames for Mitigating Social Problems: The Institutional Work Behind the Technocratic Antidoping System," SAGE Open, , vol. 8(2), pages 21582440187, June.
    17. Elin Lerum Boasson & Dave Huitema, 2017. "Climate governance entrepreneurship: Emerging findings and a new research agenda," Environment and Planning C, , vol. 35(8), pages 1343-1361, December.
    18. Grégoire Croidieu & Charles-Clemens Ruling & Bilal-Ahmed Jathol, 2017. "Complex field-positions and non-imitation: Pioneers, strangers, and insulars in Australian fine-wine," Grenoble Ecole de Management (Post-Print) hal-01609429, HAL.
    19. Löhlein, Lukas & Müßig, Anke, 2020. "At the boundaries of institutional theorizing: Individual entrepreneurship in episodes of regulatory change," Accounting, Organizations and Society, Elsevier, vol. 83(C).
    20. Eva Boxenbaum, 2014. "Toward a situated stance in organizational institutionalism: Contributions from French pragmatist sociological theory," Post-Print hal-01102238, HAL.

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:eee:spomar:v:20:y:2017:i:4:p:338-351. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    If CitEc recognized a bibliographic reference but did not link an item in RePEc to it, you can help with this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: Catherine Liu (email available below). General contact details of provider: http://www.elsevier.com/wps/find/journaldescription.cws_home/716936/description#description .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.