IDEAS home Printed from https://ideas.repec.org/a/eee/jbrese/v99y2019icp438-445.html
   My bibliography  Save this article

Moral incompetency under time constraint

Author

Listed:
  • Lee, Eun-Ju
  • Yun, Jin Ho

Abstract

This research seeks to understand how time constraint can escalate mental efforts and change the outcome of moral judgment when we face moral dilemma. Using functional near-infrared spectroscopy (fNIRS), hemodynamic responses in the dorsolateral prefrontal cortex (DLPFC) were recorded while subjects were deliberating over choices under the situations of business moral dilemma. Bilateral increase of oxyhemoglobin values on DLPFC was observed from subjects who made moral choices under time constraint. The results of suggest that severe time constraint can overburden the activities of moral brain and elevate decision stress, possibly leading to moral incompetency.

Suggested Citation

  • Lee, Eun-Ju & Yun, Jin Ho, 2019. "Moral incompetency under time constraint," Journal of Business Research, Elsevier, vol. 99(C), pages 438-445.
    • Handle: RePEc:eee:jbrese:v:99:y:2019:i:c:p:438-445
    DOI: 10.1016/j.jbusres.2017.10.043
    as

    Download full text from publisher

    File URL: http://www.sciencedirect.com/science/article/pii/S0148296317304253
    Download Restriction: Full text for ScienceDirect subscribers only
    File URL: https://libkey.io/10.1016/j.jbusres.2017.10.043?utm_source=ideas
    LibKey link: if access is restricted and if your library uses this service, LibKey will redirect you to where you can use your library subscription to access this item
    ---><---

    As the access to this document is restricted, you may want to search for a different version of it.

    References listed on IDEAS

    as
    1. Lee, Eun-Ju, 2016. "Empathy can increase customer equity related to pro-social brands," Journal of Business Research, Elsevier, vol. 69(9), pages 3748-3754.
    2. Eun-Ju Lee & Gusang Kwon & Hyun Shin & Seungeun Yang & Sukhan Lee & Minah Suh, 2014. "The Spell of Green: Can Frontal EEG Activations Identify Green Consumers?," Journal of Business Ethics, Springer, vol. 122(3), pages 511-521, July.
    3. Yotam Lurie & Robert Albin, 2007. "Moral Dilemmas in Business Ethics: From Decision Procedures to Edifying Perspectives," Journal of Business Ethics, Springer, vol. 71(2), pages 195-207, March.
    4. Weber, James, 1992. "Scenarios in Business Ethics Research: Review, Critical Assessment, and Recommendations," Business Ethics Quarterly, Cambridge University Press, vol. 2(2), pages 137-160, April.
    5. Singhapakdi, Anusorn & Vitell, Scott J. & Kraft, Kenneth L., 1996. "Moral Intensity and Ethical Decision-Making of Marketing Professionals," Journal of Business Research, Elsevier, vol. 36(3), pages 245-255, July.
    6. Shlomo Benartzi & Richard H. Thaler, 1995. "Myopic Loss Aversion and the Equity Premium Puzzle," The Quarterly Journal of Economics, President and Fellows of Harvard College, vol. 110(1), pages 73-92.
    7. Woodside, Arch G., 2012. "Incompetency training: Theory, practice, and remedies," Journal of Business Research, Elsevier, vol. 65(3), pages 279-293.
    8. Juran Kim & Charles R. Taylor & Kyung Hoon Kim & Ki Hoon Lee, 2015. "Measures of perceived sustainability," Journal of Global Scholars of Marketing Science, Taylor & Francis Journals, vol. 25(2), pages 182-193, March.
    9. Fisher, Robert J, 1993. "Social Desirability Bias and the Validity of Indirect Questioning," Journal of Consumer Research, Journal of Consumer Research Inc., vol. 20(2), pages 303-315, September.
    10. Sang-Lin Han & Simon Sang Hoon Childs, 2016. "Corporate social responsibility in B2B relationships: Examining the effects of multifaceted supplier CSR on business customers trust," Journal of Global Scholars of Marketing Science, Taylor & Francis Journals, vol. 26(1), pages 19-35, January.
    11. Arch Woodside & Rouxelle de Villiers & Roger Marshall, 2016. "Incompetency and Competency Training," Springer Books, Springer, number 978-3-319-39108-3, December.
    Full references (including those not matched with items on IDEAS)

    Citations

    Citations are extracted by the CitEc Project, subscribe to its RSS feed for this item.
    as


    Cited by:

    1. Arabzadeh, Vahid & Miettinen, Panu & Kotilainen, Titta & Herranen, Pasi & Karakoc, Alp & Kummu, Matti & Rautkari, Lauri, 2023. "Urban vertical farming with a large wind power share and optimised electricity costs," Applied Energy, Elsevier, vol. 331(C).

    Most related items

    These are the items that most often cite the same works as this one and are cited by the same works as this one.
    1. Breda Sweeney & Don Arnold & Bernard Pierce, 2010. "The Impact of Perceived Ethical Culture of the Firm and Demographic Variables on Auditors’ Ethical Evaluation and Intention to Act Decisions," Journal of Business Ethics, Springer, vol. 93(4), pages 531-551, June.
    2. Kurt Wurthmann, 2017. "Implicit Theories and Issue Characteristics as Determinants of Moral Awareness and Intentions," Journal of Business Ethics, Springer, vol. 142(1), pages 93-116, April.
    3. Paul Dunn & Jonathan Farrar & Cass Hausserman, 2018. "The Influence of Guilt Cognitions on Taxpayers’ Voluntary Disclosures," Journal of Business Ethics, Springer, vol. 148(3), pages 689-701, March.
    4. Matthias Fink & Johannes Gartner & Rainer Harms & Isabella Hatak, 2023. "Ethical Orientation and Research Misconduct Among Business Researchers Under the Condition of Autonomy and Competition," Journal of Business Ethics, Springer, vol. 183(2), pages 619-636, March.
    5. Douglas May & Cuifang Li & Jennifer Mencl & Ching-Chu Huang, 2014. "The Ethics of Meaningful Work: Types and Magnitude of Job-Related Harm and the Ethical Decision-Making Process," Journal of Business Ethics, Springer, vol. 121(4), pages 651-669, June.
    6. Lee, Eun-Ju & Choi, Hanah & Han, Jinghe & Kim, Dong Hyun & Ko, Eunju & Kim, Kyung Hoon, 2020. "How to “Nudge” your consumers toward sustainable fashion consumption: An fMRI investigation," Journal of Business Research, Elsevier, vol. 117(C), pages 642-651.
    7. Sally Gunz & Hugh Gunz, 2008. "Ethical Decision Making and the Employed Lawyer," Journal of Business Ethics, Springer, vol. 81(4), pages 927-944, September.
    8. Ahmed Musbah & Christopher J. Cowton & David Tyfa, 2016. "The Role of Individual Variables, Organizational Variables and Moral Intensity Dimensions in Libyan Management Accountants’ Ethical Decision Making," Journal of Business Ethics, Springer, vol. 134(3), pages 335-358, March.
    9. Shoji, Isao & Kanehiro, Sumei, 2016. "Disposition effect as a behavioral trading activity elicited by investors' different risk preferences," International Review of Financial Analysis, Elsevier, vol. 46(C), pages 104-112.
    10. Botond Kőszegi & Matthew Rabin, 2006. "A Model of Reference-Dependent Preferences," The Quarterly Journal of Economics, President and Fellows of Harvard College, vol. 121(4), pages 1133-1165.
    11. Kazi Iqbal & Asad Islam & John List & Vy Nguyen, 2021. "Myopic Loss Aversion and Investment Decisions: From the Laboratory to the Field," Framed Field Experiments 000730, The Field Experiments Website.
    12. Nicholas Barberis, 2012. "A Model of Casino Gambling," Management Science, INFORMS, vol. 58(1), pages 35-51, January.
    13. Cakici, Nusret & Zaremba, Adam, 2022. "Salience theory and the cross-section of stock returns: International and further evidence," Journal of Financial Economics, Elsevier, vol. 146(2), pages 689-725.
    14. Sweldens, Steven & Puntoni, Stefano & Paolacci, Gabriele & Vissers, Maarten, 2014. "The bias in the bias: Comparative optimism as a function of event social undesirability," Organizational Behavior and Human Decision Processes, Elsevier, vol. 124(2), pages 229-244.
    15. Alexander L. Brown & Zhikang Eric Chua & Colin F. Camerer, 2009. "Learning and Visceral Temptation in Dynamic Saving Experiments," The Quarterly Journal of Economics, President and Fellows of Harvard College, vol. 124(1), pages 197-231.
    16. David Genesove & Christopher Mayer, 2001. "Loss Aversion and Seller Behavior: Evidence from the Housing Market," The Quarterly Journal of Economics, President and Fellows of Harvard College, vol. 116(4), pages 1233-1260.
    17. Das, Willy & Das, Satyasiba, 2018. "Role of Heuristic Principles On Crowd-Funder's Investment Decision Making," 6th International OFEL Conference on Governance, Management and Entrepreneurship. New Business Models and Institutional Entrepreneurs: Leading Disruptive Change (Dubrovnik, 2018), in: 6th International OFEL Conference on Governance, Management and Entrepreneurship. New Business Models and Institutional Entrepreneurs: Leading Disrupt, pages 443-452, Governance Research and Development Centre (CIRU), Zagreb.
    18. A. Banerji & Neha Gupta, 2011. "Do Auction Bids Betray Expectations-Based Reference Dependent Preferences? A Test, Experimental Evidence, And Estimates Of Loss Aversion," Working papers 206, Centre for Development Economics, Delhi School of Economics.
    19. Cincotti, Silvano & Raberto, Marco & Teglio, Andrea, 2010. "Credit money and macroeconomic instability in the agent-based model and simulator Eurace," Economics - The Open-Access, Open-Assessment E-Journal (2007-2020), Kiel Institute for the World Economy (IfW Kiel), vol. 4, pages 1-32.
    20. Mr Clive Boddy & Mr Derek Bond & Dr Elaine Ramsey, 2010. "Projective Techniques Are they a Victim of Clashing Paradigms," Accounting, Finance and Economics Research Group Working Papers 1, Ulster Business School.

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:eee:jbrese:v:99:y:2019:i:c:p:438-445. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    If CitEc recognized a bibliographic reference but did not link an item in RePEc to it, you can help with this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: Catherine Liu (email available below). General contact details of provider: http://www.elsevier.com/locate/jbusres .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.