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Exploring loneliness and social networking: Recipes for hedonic well-being on Facebook

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  • Berezan, Orie
  • Krishen, Anjala S.
  • Agarwal, Shaurya
  • Kachroo, Pushkin

Abstract

Every day, billions of people participate on social networking sites such as Facebook. We are now more virtually “connected” than ever before, yet for many individuals, the world is a very lonely place, both physically and virtually. This study takes a self-determination theory (SDT) perspective to explore the recipes for hedonic well-being derived from Facebook, the world’s most popular social media network, for users with high versus low levels of perceived loneliness. A random sample from a panel of participants throughout the US of n = 323 analyzes active members of Facebook with fuzzy-set qualitative comparative analysis (fsQCA). Our findings suggest that, in the context of social exclusion, interactivity and belonging may be the psychological needs that drive Facebook usage for high loneliness individuals and simultaneously the reward for low loneliness ones.

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  • Berezan, Orie & Krishen, Anjala S. & Agarwal, Shaurya & Kachroo, Pushkin, 2020. "Exploring loneliness and social networking: Recipes for hedonic well-being on Facebook," Journal of Business Research, Elsevier, vol. 115(C), pages 258-265.
  • Handle: RePEc:eee:jbrese:v:115:y:2020:i:c:p:258-265
    DOI: 10.1016/j.jbusres.2019.11.009
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    References listed on IDEAS

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    1. Krishen, Anjala S. & Berezan, Orie & Agarwal, Shaurya & Kachroo, Pushkin, 2016. "The generation of virtual needs: Recipes for satisfaction in social media networking," Journal of Business Research, Elsevier, vol. 69(11), pages 5248-5254.
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    7. Jabeen, Fauzia & Tandon, Anushree & Azad, Nasreen & Islam, A.K.M. Najmul & Pereira, Vijay, 2023. "The dark side of social media platforms: A situation-organism-behaviour-consequence approach," Technological Forecasting and Social Change, Elsevier, vol. 186(PA).
    8. Uglješa Stankov & Ulrike Gretzel & Miroslav D. Vujičić & Vanja Pavluković & Tamara Jovanović & Milica Solarević & Marija Cimbaljević, 2022. "The pandemic of loneliness: designing smart tourism for combating loneliness," Information Technology & Tourism, Springer, vol. 24(4), pages 439-455, December.
    9. Krishen, Anjala S. & Dwivedi, Yogesh K. & Bindu, N. & Kumar, K. Satheesh, 2021. "A broad overview of interactive digital marketing: A bibliometric network analysis," Journal of Business Research, Elsevier, vol. 131(C), pages 183-195.
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