A comparison and an exploration of the forecasting accuracy of a loglinear model at different levels of aggregation
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Cited by:
- Kurt A. Jetta & Erick W. Rengifo, 2009. "Improved Baseline Sales," Fordham Economics Discussion Paper Series dp2009-02, Fordham University, Department of Economics.
- Heerde, Harald J. van & Leeflang, Peter S.H. & Wittink, Dick R., 1999. "The estimation of pre- and postpromotion dips with store-level scanner data," Research Report 99B36, University of Groningen, Research Institute SOM (Systems, Organisations and Management).
- Leeflang, Peter S.H. & Bijmolt, Tammo H.A. & van Doorn, Jenny & Hanssens, Dominique M. & van Heerde, Harald J. & Verhoef, Peter C. & Wieringa, Jaap E., 2009. "Creating lift versus building the base: Current trends in marketing dynamics," International Journal of Research in Marketing, Elsevier, vol. 26(1), pages 13-20.
- Randolph E. Bucklin & Sunil Gupta, 1999. "Commercial Use of UPC Scanner Data: Industry and Academic Perspectives," Marketing Science, INFORMS, vol. 18(3), pages 247-273.
- Fok, Dennis & Franses, Philip Hans, 2001.
"Forecasting market shares from models for sales,"
International Journal of Forecasting, Elsevier, vol. 17(1), pages 121-128.
- Fok, D. & Franses, Ph.H.B.F., 2000. "Forecasting Market Shares from Models for Sales," ERIM Report Series Research in Management ERS-2000-03-MKT, Erasmus Research Institute of Management (ERIM), ERIM is the joint research institute of the Rotterdam School of Management, Erasmus University and the Erasmus School of Economics (ESE) at Erasmus University Rotterdam.
- Weber, Anett & Steiner, Winfried J., 2021. "Modeling price response from retail sales: An empirical comparison of models with different representations of heterogeneity," European Journal of Operational Research, Elsevier, vol. 294(3), pages 843-859.
- Fildes, Robert & Ma, Shaohui & Kolassa, Stephan, 2022. "Retail forecasting: Research and practice," International Journal of Forecasting, Elsevier, vol. 38(4), pages 1283-1318.
- Kumar, V. & Leone, Robert P. & Gaskins, John N., 1995. "Aggregate and disaggregate sector forecasting using consumer confidence measures," International Journal of Forecasting, Elsevier, vol. 11(3), pages 361-377, September.
- Foekens, Eijte W. & S.H. Leeflang, Peter & Wittink, Dick R., 1998. "Varying parameter models to accommodate dynamic promotion effects," Journal of Econometrics, Elsevier, vol. 89(1-2), pages 249-268, November.
- Little, John D. C., 1998. "Integrated measures of sales, merchandising, and distribution," Working papers WP 3997-98., Massachusetts Institute of Technology (MIT), Sloan School of Management.
- Fildes, Robert & Ma, Shaohui & Kolassa, Stephan, 2019. "Retail forecasting: research and practice," MPRA Paper 89356, University Library of Munich, Germany.
- Ma, Shaohui & Fildes, Robert & Huang, Tao, 2016. "Demand forecasting with high dimensional data: The case of SKU retail sales forecasting with intra- and inter-category promotional information," European Journal of Operational Research, Elsevier, vol. 249(1), pages 245-257.
- Suresh Divakar & Brian T. Ratchford & Venkatesh Shankar, 2005. "Practice Prize Article—: A Multichannel, Multiregion Sales Forecasting Model and Decision Support System for Consumer Packaged Goods," Marketing Science, INFORMS, vol. 24(3), pages 334-350, July.
- repec:dgr:rugsom:99b36 is not listed on IDEAS
- repec:dgr:rugsom:99b35 is not listed on IDEAS
- Huang, Tao & Fildes, Robert & Soopramanien, Didier, 2014. "The value of competitive information in forecasting FMCG retail product sales and the variable selection problem," European Journal of Operational Research, Elsevier, vol. 237(2), pages 738-748.
- Duncan Simester & Artem Timoshenko & Spyros I. Zoumpoulis, 2020. "Targeting Prospective Customers: Robustness of Machine-Learning Methods to Typical Data Challenges," Management Science, INFORMS, vol. 66(6), pages 2495-2522, June.
- Antonis Michis & Anna Markidou, 2013. "Determinants of retail wine prices: evidence from Cyprus," Empirical Economics, Springer, vol. 45(1), pages 267-280, August.
- Peter Leeflang & Jaap Wieringa, 2010. "Modeling the effects of pharmaceutical marketing," Marketing Letters, Springer, vol. 21(2), pages 121-133, June.
- Antonis A. Michis, 2023. "Retail distribution evaluation in brand-level sales response models," Journal of Marketing Analytics, Palgrave Macmillan, vol. 11(3), pages 366-378, September.
- Kumar, V. & Pereira, Arun, 1997. "Assessing the Competitive Impact of Type, Timing, Frequency, and Magnitude of Retail Promotions," Journal of Business Research, Elsevier, vol. 40(1), pages 1-13, September.
- Andrews, Rick L. & Currim, Imran S. & Leeflang, Peter & Lim, Jooseop, 2008. "Estimating the SCAN⁎PRO model of store sales: HB, FM or just OLS?," International Journal of Research in Marketing, Elsevier, vol. 25(1), pages 22-33.
- Heerde, Harald J. van & Leeflang, Peter S.H. & Wittink, Dick R., 1999. "Semiparametric analysis to estimate the deal effect curve," Research Report 99B35, University of Groningen, Research Institute SOM (Systems, Organisations and Management).
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