IDEAS home Printed from https://ideas.repec.org/a/eee/ejores/v314y2024i1p268-279.html
   My bibliography  Save this article

Cost-sensitive probabilistic predictions for support vector machines

Author

Listed:
  • Benítez-Peña, Sandra
  • Blanquero, Rafael
  • Carrizosa, Emilio
  • Ramírez-Cobo, Pepa

Abstract

Support vector machines (SVMs) are widely used and constitute one of the best examined and used machine learning models for two-class classification. Classification in SVM is based on a score procedure, yielding a deterministic classification rule, which can be transformed into a probabilistic rule (as implemented in off-the-shelf SVM libraries), but is not probabilistic in nature. On the other hand, the tuning of the regularization parameters in SVM is known to imply a high computational effort and generates pieces of information that are not fully exploited, not being used to build a probabilistic classification rule.

Suggested Citation

  • Benítez-Peña, Sandra & Blanquero, Rafael & Carrizosa, Emilio & Ramírez-Cobo, Pepa, 2024. "Cost-sensitive probabilistic predictions for support vector machines," European Journal of Operational Research, Elsevier, vol. 314(1), pages 268-279.
  • Handle: RePEc:eee:ejores:v:314:y:2024:i:1:p:268-279
    DOI: 10.1016/j.ejor.2023.09.027
    as

    Download full text from publisher

    File URL: http://www.sciencedirect.com/science/article/pii/S0377221723007439
    Download Restriction: Full text for ScienceDirect subscribers only

    File URL: https://libkey.io/10.1016/j.ejor.2023.09.027?utm_source=ideas
    LibKey link: if access is restricted and if your library uses this service, LibKey will redirect you to where you can use your library subscription to access this item
    ---><---

    As the access to this document is restricted, you may want to search for a different version of it.

    References listed on IDEAS

    as
    1. De Bock, Koen W. & Coussement, Kristof & Lessmann, Stefan, 2020. "Cost-sensitive business failure prediction when misclassification costs are uncertain: A heterogeneous ensemble selection approach," European Journal of Operational Research, Elsevier, vol. 285(2), pages 612-630.
    2. K. W. De Bock & D. Van Den Poel, 2012. "Reconciling Performance and Interpretability in Customer Churn Prediction using Ensemble Learning based on Generalized Additive Models," Working Papers of Faculty of Economics and Business Administration, Ghent University, Belgium 12/805, Ghent University, Faculty of Economics and Business Administration.
    3. Koen W. de Bock & Kristof Coussement & Stefan Lessmann, 2020. "Cost-sensitive business failure prediction when misclassification costs are uncertain: A heterogeneous ensemble selection approach," Post-Print hal-02863245, HAL.
    4. K.W. de Bock & D. van den Poel, 2012. "Reconciling performance and interpretability in customer churn prediction modeling using ensemble learning based on generalized additive models," Post-Print hal-00800148, HAL.
    5. Benítez-Peña, Sandra & Carrizosa, Emilio & Guerrero, Vanesa & Jiménez-Gamero, M. Dolores & Martín-Barragán, Belén & Molero-Río, Cristina & Ramírez-Cobo, Pepa & Romero Morales, Dolores & Sillero-Denami, 2021. "On sparse ensemble methods: An application to short-term predictions of the evolution of COVID-19," European Journal of Operational Research, Elsevier, vol. 295(2), pages 648-663.
    6. Harrison, David Jr. & Rubinfeld, Daniel L., 1978. "Hedonic housing prices and the demand for clean air," Journal of Environmental Economics and Management, Elsevier, vol. 5(1), pages 81-102, March.
    7. Karatzoglou, Alexandros & Meyer, David & Hornik, Kurt, 2006. "Support Vector Machines in R," Journal of Statistical Software, Foundation for Open Access Statistics, vol. 15(i09).
    8. Sandra Benítez-Peña & Rafael Blanquero & Emilio Carrizosa & Pepa Ramírez-Cobo, 2019. "On support vector machines under a multiple-cost scenario," Advances in Data Analysis and Classification, Springer;German Classification Society - Gesellschaft für Klassifikation (GfKl);Japanese Classification Society (JCS);Classification and Data Analysis Group of the Italian Statistical Society (CLADAG);International Federation of Classification Societies (IFCS), vol. 13(3), pages 663-682, September.
    9. Maldonado, Sebastián & Domínguez, Gonzalo & Olaya, Diego & Verbeke, Wouter, 2021. "Profit-driven churn prediction for the mutual fund industry: A multisegment approach," Omega, Elsevier, vol. 100(C).
    10. Wang, Lifeng & Shen, Xiaotong, 2007. "On L1-Norm Multiclass Support Vector Machines: Methodology and Theory," Journal of the American Statistical Association, American Statistical Association, vol. 102, pages 583-594, June.
    11. Keramati, Abbas & Ardabili, Seyed M.S., 2011. "Churn analysis for an Iranian mobile operator," Telecommunications Policy, Elsevier, vol. 35(4), pages 344-356, May.
    Full references (including those not matched with items on IDEAS)

    Most related items

    These are the items that most often cite the same works as this one and are cited by the same works as this one.
    1. Matthias Bogaert & Lex Delaere, 2023. "Ensemble Methods in Customer Churn Prediction: A Comparative Analysis of the State-of-the-Art," Mathematics, MDPI, vol. 11(5), pages 1-28, February.
    2. Chou, Ping & Chuang, Howard Hao-Chun & Chou, Yen-Chun & Liang, Ting-Peng, 2022. "Predictive analytics for customer repurchase: Interdisciplinary integration of buy till you die modeling and machine learning," European Journal of Operational Research, Elsevier, vol. 296(2), pages 635-651.
    3. Koen W. de Bock & Arno de Caigny, 2021. "Spline-rule ensemble classifiers with structured sparsity regularization for interpretable customer churn modeling," Post-Print hal-03391564, HAL.
    4. Arno de Caigny & Kristof Coussement & Koen de Bock, 2020. "Leveraging fine-grained transaction data for customer life event predictions," Post-Print hal-02507998, HAL.
    5. Tianyuan Zhang & Sérgio Moro & Ricardo F. Ramos, 2022. "A Data-Driven Approach to Improve Customer Churn Prediction Based on Telecom Customer Segmentation," Future Internet, MDPI, vol. 14(3), pages 1-19, March.
    6. Borchert, Philipp & Coussement, Kristof & De Caigny, Arno & De Weerdt, Jochen, 2023. "Extending business failure prediction models with textual website content using deep learning," European Journal of Operational Research, Elsevier, vol. 306(1), pages 348-357.
    7. Koen W. de Bock & Kristof Coussement & Arno De Caigny & Roman Slowiński & Bart Baesens & Robert N Boute & Tsan-Ming Choi & Dursun Delen & Mathias Kraus & Stefan Lessmann & Sebastián Maldonado & David , 2023. "Explainable AI for Operational Research: A Defining Framework, Methods, Applications, and a Research Agenda," Post-Print hal-04219546, HAL.
    8. Michal Pavlicko & Marek Durica & Jaroslav Mazanec, 2021. "Ensemble Model of the Financial Distress Prediction in Visegrad Group Countries," Mathematics, MDPI, vol. 9(16), pages 1-26, August.
    9. Amin, Adnan & Al-Obeidat, Feras & Shah, Babar & Adnan, Awais & Loo, Jonathan & Anwar, Sajid, 2019. "Customer churn prediction in telecommunication industry using data certainty," Journal of Business Research, Elsevier, vol. 94(C), pages 290-301.
    10. De Caigny, Arno & Coussement, Kristof & De Bock, Koen W., 2018. "A new hybrid classification algorithm for customer churn prediction based on logistic regression and decision trees," European Journal of Operational Research, Elsevier, vol. 269(2), pages 760-772.
    11. Arno de Caigny & Kristof Coussement & Koen W. de Bock & Stefan Lessmann, 2019. "Incorporating textual information in customer churn prediction models based on a convolutional neural network," Post-Print hal-02275958, HAL.
    12. Gattermann-Itschert, Theresa & Thonemann, Ulrich W., 2021. "How training on multiple time slices improves performance in churn prediction," European Journal of Operational Research, Elsevier, vol. 295(2), pages 664-674.
    13. Amin, Adnan & Shah, Babar & Khattak, Asad Masood & Lopes Moreira, Fernando Joaquim & Ali, Gohar & Rocha, Alvaro & Anwar, Sajid, 2019. "Cross-company customer churn prediction in telecommunication: A comparison of data transformation methods," International Journal of Information Management, Elsevier, vol. 46(C), pages 304-319.
    14. Liu, Wanan & Fan, Hong & Xia, Meng, 2023. "Tree-based heterogeneous cascade ensemble model for credit scoring," International Journal of Forecasting, Elsevier, vol. 39(4), pages 1593-1614.
    15. Chao Fu & Dongyue Wang & Wenjun Chang, 2023. "Data-driven analysis of influence between radiologists for diagnosis of breast lesions," Annals of Operations Research, Springer, vol. 328(1), pages 419-449, September.
    16. Ballings, Michel & Van den Poel, Dirk, 2015. "CRM in social media: Predicting increases in Facebook usage frequency," European Journal of Operational Research, Elsevier, vol. 244(1), pages 248-260.
    17. Schaeffer, Satu Elisa & Rodriguez Sanchez, Sara Veronica, 2020. "Forecasting client retention — A machine-learning approach," Journal of Retailing and Consumer Services, Elsevier, vol. 52(C).
    18. Jianhong Shi & Qian Yang & Xiongya Li & Weixing Song, 2017. "Effects of measurement error on a class of single-index varying coefficient regression models," Computational Statistics, Springer, vol. 32(3), pages 977-1001, September.
    19. Villalonga, Belen, 2004. "Intangible resources, Tobin's q, and sustainability of performance differences," Journal of Economic Behavior & Organization, Elsevier, vol. 54(2), pages 205-230, June.
    20. Brockmeier, M., 1991. "Entwicklung und Aufhebung von Reinheitsgeboten im Nahrungsmittelbereich – Analyse und Bewertung," Proceedings “Schriften der Gesellschaft für Wirtschafts- und Sozialwissenschaften des Landbaues e.V.”, German Association of Agricultural Economists (GEWISOLA), vol. 27.

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:eee:ejores:v:314:y:2024:i:1:p:268-279. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    If CitEc recognized a bibliographic reference but did not link an item in RePEc to it, you can help with this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: Catherine Liu (email available below). General contact details of provider: http://www.elsevier.com/locate/eor .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.