IDEAS home Printed from https://ideas.repec.org/a/eee/ecolec/v140y2017icp177-189.html
   My bibliography  Save this article

Heterogeneity in Intention to Adopt Organic Strawberry Production Practices Among Producers in the Federal District, Brazil

Author

Listed:
  • Andow, D.A.
  • Resende Filho, M.A.
  • Carneiro, R.G.
  • Lorena, D.R.
  • Sujii, E.R.
  • Alves, R.T.

Abstract

Despite its benefits, adoption of organic farming is low in Brazil. We used the theory of planned behavior to determine factors that influenced a farmer's decision to adopt organic production methods and identify key social psychological barriers. We focused on strawberry production as a model, and surveyed 83 conventional strawberry farmers (response rate 90.2%), and found that attitudes and perceived behavioral control (PBC) predicted intent to adopt organic production (r2=37.2%). For farmers interested in conversion, beliefs about the improved social/financial status from conversion were positively related to their attitude toward conversion, and the lack of control over informational and physical resources was negatively related to PBC. For farmers disinterested in conversion, the influence of their social norms was stronger than for interested farmers, and PBC most strongly influenced their intention to convert. These results suggest that different strategies should be pursued for encouraging conversion to organic strawberry production. For interested farmers, their interest may be enhanced by addressing their attitudinal beliefs, and allaying concerns over access to technical assistance. For disinterested producers, it may be important to raise the salience of their positive attitudinal beliefs, involve people whose opinions they value, and enhance their perceived control over information and risks.

Suggested Citation

  • Andow, D.A. & Resende Filho, M.A. & Carneiro, R.G. & Lorena, D.R. & Sujii, E.R. & Alves, R.T., 2017. "Heterogeneity in Intention to Adopt Organic Strawberry Production Practices Among Producers in the Federal District, Brazil," Ecological Economics, Elsevier, vol. 140(C), pages 177-189.
    • Handle: RePEc:eee:ecolec:v:140:y:2017:i:c:p:177-189
    DOI: 10.1016/j.ecolecon.2017.04.026
    as

    Download full text from publisher

    File URL: http://www.sciencedirect.com/science/article/pii/S0921800916311818
    Download Restriction: Full text for ScienceDirect subscribers only
    File URL: https://libkey.io/10.1016/j.ecolecon.2017.04.026?utm_source=ideas
    LibKey link: if access is restricted and if your library uses this service, LibKey will redirect you to where you can use your library subscription to access this item
    ---><---

    As the access to this document is restricted, you may want to search for a different version of it.

    References listed on IDEAS

    as
    1. John Fairweather, 1999. "Understanding how farmers choose between organic and conventional production: Results from New Zealand and policy implications," Agriculture and Human Values, Springer;The Agriculture, Food, & Human Values Society (AFHVS), vol. 16(1), pages 51-63, March.
    2. Läpple, Doris & Kelley, Hugh, 2013. "Understanding the uptake of organic farming: Accounting for heterogeneities among Irish farmers," Ecological Economics, Elsevier, vol. 88(C), pages 11-19.
    3. Michael Burton & Dan Rigby & Trevor Young, 2003. "Modelling the adoption of organic horticultural technology in the UK using Duration Analysis," Australian Journal of Agricultural and Resource Economics, Australian Agricultural and Resource Economics Society, vol. 47(1), pages 29-54, March.
    4. Ika Darnhofer & Walter Schneeberger & Bernhard Freyer, 2005. "Converting or not converting to organic farming in Austria:Farmer types and their rationale," Agriculture and Human Values, Springer;The Agriculture, Food, & Human Values Society (AFHVS), vol. 22(1), pages 39-52, March.
    5. Ajzen, Icek, 1991. "The theory of planned behavior," Organizational Behavior and Human Decision Processes, Elsevier, vol. 50(2), pages 179-211, December.
    6. Akinwumi A. Adesina & Moses M. Zinnah, 1993. "Technology characteristics, farmers' perceptions and adoption decisions: A Tobit model application in Sierra Leone," Agricultural Economics, International Association of Agricultural Economists, vol. 9(4), pages 297-311, December.
    7. Lakner, Sebastian & Breustedt, Gunnar, 2015. "Efficiency analysis of organic farming systems- a review of methods, topics, results, and conclusions," 2015 Conference, August 9-14, 2015, Milan, Italy 212025, International Association of Agricultural Economists.
    8. John Cranfield & Spencer Henson & James Holliday, 2010. "The motives, benefits, and problems of conversion to organic production," Agriculture and Human Values, Springer;The Agriculture, Food, & Human Values Society (AFHVS), vol. 27(3), pages 291-306, September.
    9. Adesina, Akinwumi A. & Zinnah, Moses M., 1993. "Technology characteristics, farmers' perceptions and adoption decisions: A Tobit model application in Sierra Leone," Agricultural Economics, Blackwell, vol. 9(4), pages 297-311, December.
    10. Andrew M. Pettigrew, 1990. "Longitudinal Field Research on Change: Theory and Practice," Organization Science, INFORMS, vol. 1(3), pages 267-292, August.
    11. Eva Schmidtner & Christian Lippert & Barbara Engler & Anna Maria Häring & Jaochim Aurbacher & Stephan Dabbert, 2012. "Spatial distribution of organic farming in Germany: does neighbourhood matter?," European Review of Agricultural Economics, Oxford University Press and the European Agricultural and Applied Economics Publications Foundation, vol. 39(4), pages 661-683, September.
    12. Kaufmann, Peter & Stagl, Sigrid & Franks, Daniel W., 2009. "Simulating the diffusion of organic farming practices in two New EU Member States," Ecological Economics, Elsevier, vol. 68(10), pages 2580-2593, August.
    13. Batz, F. -J. & Peters, K. J. & Janssen, W., 1999. "The influence of technology characteristics on the rate and speed of adoption," Agricultural Economics, Blackwell, vol. 21(2), pages 121-130, October.
    14. F.‐J. Batz & K.J. Peters & W. Janssen, 1999. "The influence of technology characteristics on the rate and speed of adoption," Agricultural Economics, International Association of Agricultural Economists, vol. 21(2), pages 121-130, October.
    15. Sulemana, Iddisah & James, Harvey S., 2014. "Farmer identity, ethical attitudes and environmental practices," Ecological Economics, Elsevier, vol. 98(C), pages 49-61.
    16. KS Pietola & AO Lansink, 2001. "Farmer response to policies promoting organic farming technologies in Finland," European Review of Agricultural Economics, Oxford University Press and the European Agricultural and Applied Economics Publications Foundation, vol. 28(1), pages 1-15, March.
    17. Nicolai V. Kuminoff & Ada Wossink, 2010. "Why Isn’t More US Farmland Organic?," Journal of Agricultural Economics, Wiley Blackwell, vol. 61(2), pages 240-258, June.
    Full references (including those not matched with items on IDEAS)

    Citations

    Citations are extracted by the CitEc Project, subscribe to its RSS feed for this item.
    as


    Cited by:

    1. Demarchi, Gabriela & Subervie, Julie & Leite, Fernando Palha & Laclau, Jean-Paul, 2021. "Farmers' preferences for water-saving strategies in Brazilian eucalypt plantations," Forest Policy and Economics, Elsevier, vol. 128(C).
    2. Yu, Yanan & He, Yong & Zhao, Xuan, 2021. "Impact of demand information sharing on organic farming adoption: An evolutionary game approach," Technological Forecasting and Social Change, Elsevier, vol. 172(C).
    3. Murat Okumah & Julia Martin-Ortega & Paula Novo & Pippa J. Chapman, 2020. "Revisiting the Determinants of Pro-Environmental Behaviour to Inform Land Management Policy: A Meta-Analytic Structural Equation Model Application," Land, MDPI, vol. 9(5), pages 1-33, April.
    4. Li, Fuduo & Zhang, Kangjie & Ren, Jing & Yin, Changbin & Zhang, Yang & Nie, Jun, 2021. "Driving mechanism for farmers to adopt improved agricultural systems in China: The case of rice-green manure crops rotation system," Agricultural Systems, Elsevier, vol. 192(C).
    5. Daxini, Amar & O’Donoghue, Cathal & Ryan, Mary & Buckley, Cathal & Barnes, Andrew P., 2018. "Factors influencing farmers' intentions to adopt nutrient management planning: accounting for heterogeneity," 166th Seminar, August 30-31, 2018, Galway, West of Ireland 276183, European Association of Agricultural Economists.
    6. Maosen Xia & Pingan Xiang & Guo Mei & Zhizhen Liu, 2023. "Drivers for the Adoption of Organic Farming: Evidence from an Analysis of Chinese Farmers," Agriculture, MDPI, vol. 13(12), pages 1-17, December.

    Most related items

    These are the items that most often cite the same works as this one and are cited by the same works as this one.
    1. Irwa Issa & Ulrich Hamm, 2017. "Adoption of Organic Farming as an Opportunity for Syrian Farmers of Fresh Fruit and Vegetables: An Application of the Theory of Planned Behaviour and Structural Equation Modelling," Sustainability, MDPI, vol. 9(11), pages 1-22, November.
    2. Läpple, Doris & Kelley, Hugh, 2013. "Understanding the uptake of organic farming: Accounting for heterogeneities among Irish farmers," Ecological Economics, Elsevier, vol. 88(C), pages 11-19.
    3. Wongnaa, Camillus Abawiera & Kyei, Afrane Baffour & Apike, Isaac Akurugu & Awunyo-Vitor, Dadson & Dziwornu, Raymond K., 2021. "Perception and Adoption of Artificial Pollination Technology in Cocoa Production: Evidence from Ghana," 2021 Conference, August 17-31, 2021, Virtual 314939, International Association of Agricultural Economists.
    4. Wubeneh, Nega Gebreselassie & Sanders, J.H., 2006. "Farm-level adoption of sorghum technologies in Tigray, Ethiopia," Agricultural Systems, Elsevier, vol. 91(1-2), pages 122-134, November.
    5. Varshney, Deepak & Joshi, P.K. & Roy, Devesh & Kumar, Anjani, 2021. "Understanding the Adoption of Modern Cultivars in India: Adoption probability and use intensity," Journal of Agricultural and Resource Economics, Western Agricultural Economics Association, vol. 47(1), January.
    6. Sidibe, Amadou, 2005. "Farm-level adoption of soil and water conservation techniques in northern Burkina Faso," Agricultural Water Management, Elsevier, vol. 71(3), pages 211-224, February.
    7. Boun My, Kene & Nguyen-Van, Phu & Kim Cuong Pham, Thi & Stenger, Anne & Tiet, Tuyen & To-The, Nguyen, 2022. "Drivers of organic farming: Lab-in-the-field evidence of the role of social comparison and information nudge in networks in Vietnam," Ecological Economics, Elsevier, vol. 196(C).
    8. Zein Kallas & Teresa Serra & José Maria Gil, 2010. "Farmers’ objectives as determinants of organic farming adoption: the case of Catalonian vineyard production," Agricultural Economics, International Association of Agricultural Economists, vol. 41(5), pages 409-423, September.
    9. Sylvaine Lemeilleur & Julie Subervie & Anderson Edilson Presoto & Roberta de Castro Souza & Maria Sylvia Macchione Saes, 2020. "Coffee farmers’ motivations to comply with sustainability standards," Post-Print halshs-02278751, HAL.
    10. Barrera, Victor & Norton, George W. & Alwang, Jeffrey Roger & Mauceri, Maria, 2005. "Adoption of Integrated Pest Management Technologies: A Case Study of Potato Farmers in Carchi, Ecuador," 2005 Annual meeting, July 24-27, Providence, RI 19400, American Agricultural Economics Association (New Name 2008: Agricultural and Applied Economics Association).
    11. Peter Howley & Cathal O. Donoghue & Kevin Heanue, 2012. "Factors Affecting Farmers’ Adoption of Agricultural Innovations: A Panel Data Analysis of the Use of Artificial Insemination among Dairy Farmers in Ireland," Journal of Agricultural Science, Canadian Center of Science and Education, vol. 4(6), pages 171-171, April.
    12. Dmytro Serebrennikov & Fiona Thorne & Zein Kallas & Sinéad N. McCarthy, 2020. "Factors Influencing Adoption of Sustainable Farming Practices in Europe: A Systemic Review of Empirical Literature," Sustainability, MDPI, vol. 12(22), pages 1-23, November.
    13. Suprehatin, By & Umberger, Wendy J. & Yi, Dale & Stringer, Randy & Minot, Nicholas, 2015. "Can Understanding Indonesian Farmers’ Preferences for Crop Attributes Encourage their Adoption of High Value Crops?," 2015 Conference, August 9-14, 2015, Milan, Italy 212057, International Association of Agricultural Economists.
    14. Laepple, Doris & Kelley, Hugh, 2014. "Spatial dependence in the adoption of organic drystock farming in Ireland," 2014 International Congress, August 26-29, 2014, Ljubljana, Slovenia 182759, European Association of Agricultural Economists.
    15. Schuck, Eric C. & Nganje, William & Yantio, Debazou, 2002. "The role of land tenure and extension education in the adoption of slash and burn agriculture," Ecological Economics, Elsevier, vol. 43(1), pages 61-70, November.
    16. Daniele Mozzato & Paola Gatto & Edi Defrancesco & Lucia Bortolini & Francesco Pirotti & Elena Pisani & Luigi Sartori, 2018. "The Role of Factors Affecting the Adoption of Environmentally Friendly Farming Practices: Can Geographical Context and Time Explain the Differences Emerging from Literature?," Sustainability, MDPI, vol. 10(9), pages 1-23, August.
    17. Mansaray, B. & Jin, S. & Yuan, R. & Li, H., 2018. "Farmers Preferences for Attributes of Seed Rice in Sierra Leone: A Best-Worst Scaling Approach," 2018 Conference, July 28-August 2, 2018, Vancouver, British Columbia 277552, International Association of Agricultural Economists.
    18. Władysława Łuczka & Sławomir Kalinowski, 2020. "Barriers to the Development of Organic Farming: A Polish Case Study," Agriculture, MDPI, vol. 10(11), pages 1-19, November.
    19. Caroline Roussy & Aude Ridier & Karim Chaïb, 2014. "Adoption d’innovations par les agriculteurs : rôle des perceptions et des préférences," Post-Print hal-01123427, HAL.
    20. Wollni, Meike & Andersson, Camilla, 2014. "Spatial patterns of organic agriculture adoption: Evidence from Honduras," Ecological Economics, Elsevier, vol. 97(C), pages 120-128.

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:eee:ecolec:v:140:y:2017:i:c:p:177-189. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    If CitEc recognized a bibliographic reference but did not link an item in RePEc to it, you can help with this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: Catherine Liu (email available below). General contact details of provider: http://www.elsevier.com/locate/ecolecon .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.