IDEAS home Printed from https://ideas.repec.org/a/bla/ecinqu/v60y2022i1p87-100.html
   My bibliography  Save this article

Do pledges lead to more volunteering? An experimental study

Author

Listed:
  • C. Mónica Capra
  • Bing Jiang
  • Yuxin Su

Abstract

The effect of pledges on donations is ambiguous. Pledges can boost donations because pledges make it easier for people to accept a request without incurring the costs of donating right away. However, pledges can also decrease donations because individuals who pledge renege on their promises. In this paper, we study the effect of pledges on volunteering using an online experiment. We find that pledges decrease immediate rejection to volunteering requests, but pledges are often reneged later, resulting in no overall change in volunteering rates. We provide a theoretical framework for understanding the conditions under which these results emerge.

Suggested Citation

  • C. Mónica Capra & Bing Jiang & Yuxin Su, 2022. "Do pledges lead to more volunteering? An experimental study," Economic Inquiry, Western Economic Association International, vol. 60(1), pages 87-100, January.
    • Handle: RePEc:bla:ecinqu:v:60:y:2022:i:1:p:87-100
    DOI: 10.1111/ecin.13022
    as

    Download full text from publisher

    File URL: https://doi.org/10.1111/ecin.13022
    Download Restriction: no
    File URL: https://libkey.io/10.1111/ecin.13022?utm_source=ideas
    LibKey link: if access is restricted and if your library uses this service, LibKey will redirect you to where you can use your library subscription to access this item
    ---><---

    References listed on IDEAS

    as
    1. John A. List & Azeem M. Shaikh & Yang Xu, 2019. "Multiple hypothesis testing in experimental economics," Experimental Economics, Springer;Economic Science Association, vol. 22(4), pages 773-793, December.
    2. Antonio A. Arechar & Simon Gächter & Lucas Molleman, 2018. "Conducting interactive experiments online," Experimental Economics, Springer;Economic Science Association, vol. 21(1), pages 99-131, March.
    3. Meyer, Christian Johannes & Tripodi, Egon, 2021. "Image concerns in pledges to give blood: Evidence from a field experiment," Journal of Economic Psychology, Elsevier, vol. 87(C).
    4. Lorko, Matej & Servátka, Maroš & Zhang, Le, 2019. "Anchoring in project duration estimation," Journal of Economic Behavior & Organization, Elsevier, vol. 162(C), pages 49-65.
    5. Huck Steffen & Rasul Imran, 2010. "Transactions Costs in Charitable Giving: Evidence from Two Field Experiments," The B.E. Journal of Economic Analysis & Policy, De Gruyter, vol. 10(1), pages 1-35, April.
    6. Armin Falk & Anke Becker & Thomas Dohmen & David Huffman & Uwe Sunde, 2023. "The Preference Survey Module: A Validated Instrument for Measuring Risk, Time, and Social Preferences," Management Science, INFORMS, vol. 69(4), pages 1935-1950, April.
    7. Sarah Cotterill & Peter John & Liz Richardson, 2013. "The Impact of a Pledge Request and the Promise of Publicity: A Randomized Controlled Trial of Charitable Donations," Social Science Quarterly, Southwestern Social Science Association, vol. 94(1), pages 200-216, March.
    8. Alexander L. Brown & Jonathan Meer & J. Forrest Williams, 2019. "Why Do People Volunteer? An Experimental Analysis of Preferences for Time Donations," Management Science, INFORMS, vol. 65(4), pages 1455-1468, April.
    9. Meer Jonathan & Rigbi Oren, 2013. "The Effects of Transactions Costs and Social Distance: Evidence from a Field Experiment," The B.E. Journal of Economic Analysis & Policy, De Gruyter, vol. 13(1), pages 271-296, July.
    10. Toke R. Fosgaard & Adriaan R. Soetevent, 2018. "Promises undone: How committed pledges impact donations to charity," IFRO Working Paper 2018/03, University of Copenhagen, Department of Food and Resource Economics.
    11. Knowles, Stephen & Servátka, Maroš, 2015. "Transaction costs, the opportunity cost of time and procrastination in charitable giving," Journal of Public Economics, Elsevier, vol. 125(C), pages 54-63.
    12. Tonin, Mirco & Vlassopoulos, Michael, 2010. "Disentangling the sources of pro-socially motivated effort: A field experiment," Journal of Public Economics, Elsevier, vol. 94(11-12), pages 1086-1092, December.
    13. Sutan, Angela & Grolleau, Gilles & Mateu, Guillermo & Vranceanu, Radu, 2018. "“Facta non verba”: An experiment on pledging and giving," Journal of Economic Psychology, Elsevier, vol. 65(C), pages 1-15.
    14. Gharad Bryan & Dean Karlan & Scott Nelson, 2010. "Commitment Devices," Annual Review of Economics, Annual Reviews, vol. 2(1), pages 671-698, September.
    15. James Andreoni & Marta Serra-Garcia, 2021. "The Pledging Puzzle: How Can Revocable Promises Increase Charitable Giving?," Management Science, INFORMS, vol. 67(10), pages 6198-6210, October.
    16. Breman, Anna, 2011. "Give more tomorrow: Two field experiments on altruism and intertemporal choice," Journal of Public Economics, Elsevier, vol. 95(11), pages 1349-1357.
    17. Andreoni, James, 1989. "Giving with Impure Altruism: Applications to Charity and Ricardian Equivalence," Journal of Political Economy, University of Chicago Press, vol. 97(6), pages 1447-1458, December.
    18. Imas, Alex, 2014. "Working for the “warm glow”: On the benefits and limits of prosocial incentives," Journal of Public Economics, Elsevier, vol. 114(C), pages 14-18.
    19. Lilley, Andrew & Slonim, Robert, 2014. "The price of warm glow," Journal of Public Economics, Elsevier, vol. 114(C), pages 58-74.
    20. Andreoni, James, 1990. "Impure Altruism and Donations to Public Goods: A Theory of Warm-Glow Giving?," Economic Journal, Royal Economic Society, vol. 100(401), pages 464-477, June.
    21. Eileen Y Chou & Dennis Y Hsu & Eileen Hernon, 2020. "From slacktivism to activism: Improving the commitment power of e-pledges for prosocial causes," PLOS ONE, Public Library of Science, vol. 15(4), pages 1-21, April.
    22. Damgaard, Mette Trier & Gravert, Christina, 2017. "Now or never! The effect of deadlines on charitable giving: Evidence from two natural field experiments," Journal of Behavioral and Experimental Economics (formerly The Journal of Socio-Economics), Elsevier, vol. 66(C), pages 78-87.
    23. Capra, C. Mónica & Jiang, Bing & Su, Yuxin, 2021. "Altruistic self-concept mediates the effects of personality traits on volunteering: Evidence from an online experiment," Journal of Behavioral and Experimental Economics (formerly The Journal of Socio-Economics), Elsevier, vol. 92(C).
    Full references (including those not matched with items on IDEAS)

    Citations

    Citations are extracted by the CitEc Project, subscribe to its RSS feed for this item.
    as


    Cited by:

    1. Nicholas A. Wright & Puneet Arora & Jesse Wright, 2024. "I Promise to Work Hard: The Impact of a Non-Binding Commitment Pledge on Academic Performance," Working Papers 2411, Florida International University, Department of Economics.
    2. Capra, C. Mónica & Jiang, Bing & Su, Yuxin, 2024. "Green self-image boosts online volunteering for environmental causes: Experimental evidence," Journal of Behavioral and Experimental Economics (formerly The Journal of Socio-Economics), Elsevier, vol. 110(C).

    Most related items

    These are the items that most often cite the same works as this one and are cited by the same works as this one.
    1. Alexander L. Brown & Jonathan Meer & J. Forrest Williams, 2019. "Why Do People Volunteer? An Experimental Analysis of Preferences for Time Donations," Management Science, INFORMS, vol. 65(4), pages 1455-1468, April.
    2. Andreoni, James & Serra-Garcia, Marta, 2021. "Time inconsistent charitable giving," Journal of Public Economics, Elsevier, vol. 198(C).
    3. Charness, Gary & Cobo-Reyes, Ramón & Sánchez, Ángela, 2016. "The effect of charitable giving on workers’ performance: Experimental evidence," Journal of Economic Behavior & Organization, Elsevier, vol. 131(PA), pages 61-74.
    4. Ek, Claes, 2017. "Some causes are more equal than others? The effect of similarity on substitution in charitable giving," Journal of Economic Behavior & Organization, Elsevier, vol. 136(C), pages 45-62.
    5. Damgaard, Mette Trier & Gravert, Christina, 2017. "Now or never! The effect of deadlines on charitable giving: Evidence from two natural field experiments," Journal of Behavioral and Experimental Economics (formerly The Journal of Socio-Economics), Elsevier, vol. 66(C), pages 78-87.
    6. Sautua, Santiago I., 2022. "Donation requests following a pay rise," Journal of Economic Psychology, Elsevier, vol. 90(C).
    7. Fosgaard, Toke R. & Soetevent, Adriaan R., 2022. "I will donate later! A field experiment on cell phone donations to charity," Journal of Economic Behavior & Organization, Elsevier, vol. 202(C), pages 549-565.
    8. Damien Besancenot & Radu Vranceanu, 2019. "Pledges as a Social Influence Device: Experimental Evidence," Working Papers hal-02176269, HAL.
    9. Damgaard, Mette Trier & Gravert, Christina, 2018. "The hidden costs of nudging: Experimental evidence from reminders in fundraising," Journal of Public Economics, Elsevier, vol. 157(C), pages 15-26.
    10. Carpenter, Jeffrey, 2021. "The shape of warm glow: Field experimental evidence from a fundraiser," Journal of Economic Behavior & Organization, Elsevier, vol. 191(C), pages 555-574.
    11. James Andreoni & Marta Serra-Garcia, 2021. "The Pledging Puzzle: How Can Revocable Promises Increase Charitable Giving?," Management Science, INFORMS, vol. 67(10), pages 6198-6210, October.
    12. Vanessa Mertins & Christian Walter, 2021. "In absence of money: a field experiment on volunteer work motivation," Experimental Economics, Springer;Economic Science Association, vol. 24(3), pages 952-984, September.
    13. Anya Samek, 2019. "Gender Differences in Job Entry Decisions: A University-Wide Field Experiment," Management Science, INFORMS, vol. 65(7), pages 3272-3281, July.
    14. Nicholas A. Wright & Puneet Arora & Jesse Wright, 2024. "I Promise to Work Hard: The Impact of a Non-Binding Commitment Pledge on Academic Performance," Working Papers 2411, Florida International University, Department of Economics.
    15. Sutan, Angela & Grolleau, Gilles & Mateu, Guillermo & Vranceanu, Radu, 2018. "“Facta non verba”: An experiment on pledging and giving," Journal of Economic Psychology, Elsevier, vol. 65(C), pages 1-15.
    16. Gauriot, Romain & Heger, Stephanie A. & Slonim, Robert, 2020. "Altruism or diminishing marginal utility?," Journal of Economic Behavior & Organization, Elsevier, vol. 180(C), pages 24-48.
    17. Lilley, Andrew & Slonim, Robert, 2014. "The price of warm glow," Journal of Public Economics, Elsevier, vol. 114(C), pages 58-74.
    18. Gosnell, Greer & Metcalfe, Robert & List, John A, 2016. "A new approach to an age-old problem: solving externalities by incenting workers directly," LSE Research Online Documents on Economics 84331, London School of Economics and Political Science, LSE Library.
    19. William F. Vásquez & Jennifer M. Trudeau, 2022. "Willingness to give amid pandemics: a contingent valuation of anticipated nongovernmental immunization programs," International Journal of Health Economics and Management, Springer, vol. 22(1), pages 53-68, March.
    20. John A. List & James J. Murphy & Michael K. Price & Alexander G. James, 2019. "Do Appeals to Donor Benefits Raise More Money than Appeals to Recipient Benefits? Evidence from a Natural Field Experiment with Pick.Click.Give," NBER Working Papers 26559, National Bureau of Economic Research, Inc.

    More about this item

    Statistics

    Access and download statistics

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:bla:ecinqu:v:60:y:2022:i:1:p:87-100. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    If CitEc recognized a bibliographic reference but did not link an item in RePEc to it, you can help with this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: Wiley Content Delivery (email available below). General contact details of provider: https://edirc.repec.org/data/weaaaea.html .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.