IDEAS home Printed from https://ideas.repec.org/a/bla/agecon/v38y2008i1p9-20.html
   My bibliography  Save this article

Unpacked and packed fluid milk consumption patterns and preferences in Turkey

Author

Listed:
  • Cuma Akbay
  • Gulgun Yildiz Tiryaki

Abstract

The objective of this study is to investigate unpacked and packed fluid milk consumption patterns and preferences among Turkish households by using cross‐sectional survey data from 18,278 households. Based on the data, 47.8% of the households consume unpacked milk, 29.3% consume sterilized milk, and 7.9% consume pasteurized fluid milk at least once a month. Results of the multinomial logit model for fluid milk consumption behavior suggest that unpacked fluid milk preference is related positively to household size, income and age of the household head, and negatively to education level of the household head and status of the household wife. Similarly, pasteurized and sterilized fluid milk preferences are related positively to income and the education level of the household head, and negatively to household size and age of the household head. Results from these analyses are used to suggest techniques for marketing fluid milk products to specific segments of the consumer population.

Suggested Citation

  • Cuma Akbay & Gulgun Yildiz Tiryaki, 2008. "Unpacked and packed fluid milk consumption patterns and preferences in Turkey," Agricultural Economics, International Association of Agricultural Economists, vol. 38(1), pages 9-20, January.
  • Handle: RePEc:bla:agecon:v:38:y:2008:i:1:p:9-20
    DOI: 10.1111/j.1574-0862.2007.00226.x
    as

    Download full text from publisher

    File URL: https://doi.org/10.1111/j.1574-0862.2007.00226.x
    Download Restriction: no

    File URL: https://libkey.io/10.1111/j.1574-0862.2007.00226.x?utm_source=ideas
    LibKey link: if access is restricted and if your library uses this service, LibKey will redirect you to where you can use your library subscription to access this item
    ---><---

    References listed on IDEAS

    as
    1. Gould, Brian W. & Cox, Thomas L. & Perali, Carlo Federico, 1990. "The Demand For Fluid Milk Products In The U.S.: A Demand Systems Approach," Western Journal of Agricultural Economics, Western Agricultural Economics Association, vol. 15(1), pages 1-12, July.
    2. Jones, Eugene & Akbay, Cuma, 2000. "An Analysis Of Consumers' Purchasing Behavior Fro High- And Low-Fat Milk: A Focus On Healthy Drinking," Journal of Food Distribution Research, Food Distribution Research Society, vol. 31(1), pages 1-8, March.
    3. Gould, Brian W., 1996. "Factors Affecting U.S. Demand For Reduced-Fat Fluid Milk," Journal of Agricultural and Resource Economics, Western Agricultural Economics Association, vol. 21(1), pages 1-14, July.
    4. Brian W. GOULD, 1996. "Abstract Of Factors Affecting U.S. Demand For Reduced-Fat Milk," Staff Papers 386, University of Wisconsin Madison, AAE.
    5. Ronald W. Ward & Bruce L. Dixon, 1989. "Effectiveness of Fluid Milk Advertising Since the Dairy and Tobacco Adjustment Act of 1983," American Journal of Agricultural Economics, Agricultural and Applied Economics Association, vol. 71(3), pages 730-740.
    6. Sun, Theresa Y. & Blaylock, James R., 1993. "An Evaluation of Fluid Milk and Cheese Advertising," Technical Bulletins 157039, United States Department of Agriculture, Economic Research Service.
    7. Briz, Julian & Ward, Ronald W. & de Felipe, Isabel, 1998. "Habit Formation And Demand System Estimates For Fluid Milk In Spain," International Food and Agribusiness Management Review, International Food and Agribusiness Management Association, vol. 1(4), pages 1-17.
    8. Eugene Jones & Cuma Akbay & Brian Roe & Wen S. Chern, 2003. "Analyses of consumers' dietary behavior: An application of the AIDS model to supermarket scanner data," Agribusiness, John Wiley & Sons, Ltd., vol. 19(2), pages 203-221.
    9. Capps, Oral, Jr. & Schmitz, John D., 1991. "A Recognition Of Health And Nutrition Factors In Food Demand Analysis," Western Journal of Agricultural Economics, Western Agricultural Economics Association, vol. 16(1), pages 1-15, July.
    10. Green, Geoffrey M. & Park, John L., 1998. "New Insights Into Supermarket Promotions Via Scanner Data Analysis: The Case Of Milk," Journal of Food Distribution Research, Food Distribution Research Society, vol. 29(3), pages 1-10, November.
    11. Jorge Cornick & Thomas L. Cox & Brian W. Gould, 1994. "Fluid Milk Purchases: A Multivariate Tobit Analysis," American Journal of Agricultural Economics, Agricultural and Applied Economics Association, vol. 76(1), pages 74-82.
    12. Schmit, Todd M. & Dong, Diansheng & Chung, Chanjin & Kaiser, Harry M. & Gould, Brian W., 2002. "Identifying The Effects Of Generic Advertising On The Household Demand For Fluid Milk And Cheese: A Two-Step Panel Data Approach," Journal of Agricultural and Resource Economics, Western Agricultural Economics Association, vol. 27(1), pages 1-22, July.
    13. Sun, Theresa Y. & Blaylock, James R. & Blisard, Noel, 1993. "An Evaluation of Fluid Milk and Cheese Advertising," Technical Bulletins 313659, United States Department of Agriculture, Economic Research Service.
    Full references (including those not matched with items on IDEAS)

    Citations

    Citations are extracted by the CitEc Project, subscribe to its RSS feed for this item.
    as


    Cited by:

    1. Naphtal Habiyaremye & Nadhem Mtimet & Emily A. Ouma & Gideon A. Obare, 2023. "Consumers' willingness to pay for safe and quality milk: Evidence from experimental auctions in Rwanda," Agribusiness, John Wiley & Sons, Ltd., vol. 39(4), pages 1049-1074, October.
    2. Bilgic, Abdulbaki & Yen, Steven T., 2013. "Household food demand in Turkey: A two-step demand system approach," Food Policy, Elsevier, vol. 43(C), pages 267-277.

    Most related items

    These are the items that most often cite the same works as this one and are cited by the same works as this one.
    1. Cihat Günden & Abdulbaki Bilgic & Bülent Miran & Bahri Karli, 2011. "A censored system of demand analysis to unpacked and prepackaged milk consumption in Turkey," Quality & Quantity: International Journal of Methodology, Springer, vol. 45(6), pages 1273-1290, October.
    2. Schmit, Todd M. & Dong, Diansheng & Chung, Chanjin & Kaiser, Harry M. & Gould, Brian W., 2002. "Identifying The Effects Of Generic Advertising On The Household Demand For Fluid Milk And Cheese: A Two-Step Panel Data Approach," Journal of Agricultural and Resource Economics, Western Agricultural Economics Association, vol. 27(1), pages 1-22, July.
    3. Chern, Wen S. & Zuo, Jun, 2006. "Impacts of Fat and Cholesterol Information On Consumer Demand: Application of New Indexes," Working Papers 28321, Ohio State University, Department of Agricultural, Environmental and Development Economics.
    4. O. Kilic & C. Akbay & G. Yildiz Tiryaki, 2009. "Factors affecting packed and unpacked fluid milk consumption," Agricultural Economics, Czech Academy of Agricultural Sciences, vol. 55(11), pages 557-563.
    5. Rieger, Jörg & Kuhlgatz, Christian & Anders, Sven, 2016. "Food scandals, media attention and habit persistence among desensitised meat consumers," Food Policy, Elsevier, vol. 64(C), pages 82-92.
    6. Davis, Christopher G. & Blayney, Donald P. & Cooper, Joseph C. & Yen, Steven T., 2009. "An Analysis of Demand Elasticities for Fluid Milk Products in the U.S," 2009 Conference, August 16-22, 2009, Beijing, China 51791, International Association of Agricultural Economists.
    7. Gould, Brian W., 1996. "Consumer Promotion And Purchase Timing: The Case Of Cheese," Staff Papers 12664, University of Wisconsin-Madison, Department of Agricultural and Applied Economics.
    8. Davis, Christopher G. & Dong, Diansheng & Blayney, Donald P. & Yen, Steven T. & Stillman, Richard, 2012. "U.S. Fluid Milk Demand: A Disaggregated Approach," International Food and Agribusiness Management Review, International Food and Agribusiness Management Association, vol. 15(1), pages 1-26, February.
    9. Chouinard, Hayley H. & Davis, David E. & LaFrance, Jeffrey T. & Perloff, Jeffrey M, 2005. "Milk Marketing Order Winners and Losers," Department of Agricultural & Resource Economics, UC Berkeley, Working Paper Series qt82q751hf, Department of Agricultural & Resource Economics, UC Berkeley.
    10. Peter Slade & Mila Markevych, 2024. "Killing the sacred dairy cow? Consumer preferences for plant‐based milk alternatives," Agribusiness, John Wiley & Sons, Ltd., vol. 40(1), pages 70-92, January.
    11. Hayley H. Chouinard & David E. Davis & Jeffrey T. LaFrance & Jeffrey M. Perloff, 2010. "Milk Marketing Order Winners and Losers," Applied Economic Perspectives and Policy, Agricultural and Applied Economics Association, vol. 32(1), pages 59-76.
    12. Kim, Kwansoo & Roh, Jae-Sun, 2003. "The Effects Of Advertising On Milk Demand Elasticities And Structural Changes In Korean Milk Markets," 2003 Annual meeting, July 27-30, Montreal, Canada 22155, American Agricultural Economics Association (New Name 2008: Agricultural and Applied Economics Association).
    13. Femenia, Fabienne, 2019. "A Meta-Analysis of the Price and Income Elasticities of Food Demand," German Journal of Agricultural Economics, Humboldt-Universitaet zu Berlin, Department for Agricultural Economics, vol. 68(2), June.
    14. Pedro A. Alviola & Oral Capps, 2010. "Household demand analysis of organic and conventional fluid milk in the United States based on the 2004 Nielsen Homescan panel," Agribusiness, John Wiley & Sons, Ltd., vol. 26(3), pages 369-388.
    15. Fritz, Richard & Cornelius, James & Green, John R., 1994. "An Assessment Of Product Marketing Strategies Utilized By The Oregon Potato Commission," Promotion in the Marketing Mix: What Works, Where and Why, April 28-29, 1994, Toronto, Canada 279594, Regional Research Projects > NECC-63: Research Committee on Commodity Promotion.
    16. Todd M. Schmit & Brian W. Gould & Diansheng Dong & Harry M. Kaiser & Chanjin Chung, 2003. "The Impact of Generic Advertising on U.S. Household Cheese Purchases: A Censored Autocorrelated Regression Approach," Canadian Journal of Agricultural Economics/Revue canadienne d'agroeconomie, Canadian Agricultural Economics Society/Societe canadienne d'agroeconomie, vol. 51(1), pages 15-37, March.
    17. Diego Jimenez-Hernandez & Enrique Seira, 2022. "Should the government sell you goods? Evidence from the milk market in Mexico," Working Paper Series WP 2023-19, Federal Reserve Bank of Chicago.
    18. Steven T. Yen & Biing-Hwan Lin & David M. Smallwood & Margaret Andrews, 2004. "Demand for nonalcoholic beverages: The case of low-income households," Agribusiness, John Wiley & Sons, Ltd., vol. 20(3), pages 309-321.
    19. Schmitz, John, 1992. "The Impact of Nutritional Information on the Demand for Dairy Products," WAEA/ WFEA Conference Archive (1929-1995) 321361, Western Agricultural Economics Association.
    20. Stewart, Hayden & Dong, Diansheng & Carlson, Andrea, 2012. "Is Generational Change Contributing to the Decline in Fluid Milk Consumption?," Journal of Agricultural and Resource Economics, Western Agricultural Economics Association, vol. 37(3), pages 1-20.

    More about this item

    Statistics

    Access and download statistics

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:bla:agecon:v:38:y:2008:i:1:p:9-20. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    If CitEc recognized a bibliographic reference but did not link an item in RePEc to it, you can help with this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: Wiley Content Delivery (email available below). General contact details of provider: https://edirc.repec.org/data/iaaeeea.html .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.