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Corporate social responsibility in the services sector

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  • Gergana Dimcheva

Abstract

Some theoretical concepts related to the concept of "Corporate Social Responsibility" are considered. Based on a review of the literature on the topic, the main areas of corporate social responsibility are outlined. The structure and content of the websites of the Bulgarian mobile operators are examined, thereby checking whether and to what extent they are involved in issues concerning corporate social responsibility.

Suggested Citation

  • Gergana Dimcheva, 2018. "Corporate social responsibility in the services sector," Economic Thought journal, Bulgarian Academy of Sciences - Economic Research Institute, issue 4, pages 106-123.
    • Handle: RePEc:bas:econth:y:2018:i:4:p:106-123
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    References listed on IDEAS

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    1. John Balmer & Shaun Powell & Stephen Greyser, 2011. "Explicating Ethical Corporate Marketing. Insights from the BP Deepwater Horizon Catastrophe: The Ethical Brand that Exploded and then Imploded," Journal of Business Ethics, Springer, vol. 102(1), pages 1-14, August.
    2. Michael Bendixen & Russell Abratt, 2007. "Corporate Identity, Ethics and Reputation in Supplier–Buyer Relationships," Journal of Business Ethics, Springer, vol. 76(1), pages 69-82, November.
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    More about this item

    JEL classification:

    • M14 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Business Administration - - - Corporate Culture; Diversity; Social Responsibility

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