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Digital Transformation and Innovation in Business: the Impact of Strategic Alliances and Their Success Factors

Author

Listed:
  • Igor Kryvovyazyuk
  • Igor Britchenko
  • Serhii Smerichevskyi
  • Liubov Kovalska
  • Viktoriia Dorosh
  • Pavlo Kravchuk

Abstract

The purpose of the article is to reveal the scientific approach that substantiates the impact of the creation of strategic alliances (SA) on the digital transformation of business and the development of their innovative power based on identified success factors. The aim was achieved using the following methods: abstract logic and typification (for classification of SA’s success factors), generalisation (to determine the peculiarities of SA’s influence on their innovation development), analytical and ranking method (to determine the relationship between the dynamics creating of SA and the degree of acceleration of digital transformation), expert evaluation (to determine the degree of influence of SA success factors by business areas). Implementing a business-integrated approach to understanding digital transformation will accelerate the implementation of innovation and organisational change, identifies future prospects for market, customer and business relationships, highlighting the importance of researching the factors that ensure their success. An alternative vision of SA’s success factors is suggested, which are determined by the possibilities of the organisation of partnerships and organisational culture, integration of business sectors, compatibility of management goals, external relevance, obtaining synergies. Innovation is considered by the authors as an integration factor that reconciles all groups of SA success factors, giving them the necessary focus to solve business problems. The results of the study show that the creation of SA has a significant impact on accelerating and changes the priority of digital transformation of business areas involved in strategic partnerships, and the impact of SA on the development of their innovation power is crucial.

Suggested Citation

  • Igor Kryvovyazyuk & Igor Britchenko & Serhii Smerichevskyi & Liubov Kovalska & Viktoriia Dorosh & Pavlo Kravchuk, 2023. "Digital Transformation and Innovation in Business: the Impact of Strategic Alliances and Their Success Factors," Economic Studies journal, Bulgarian Academy of Sciences - Economic Research Institute, issue 1, pages 3-17.
    • Handle: RePEc:bas:econst:y:2023:i:1:p:3-17
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    File URL: https://www.iki.bas.bg/Journals/EconomicStudies/2023/2023-1/01_Kryvovyazyuk.pdf
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    References listed on IDEAS

    as
    1. Igor Britchenko & Ana Paula Monte & Igor Kryvovyazyuk & Lidiia Kryvoviaziuk, 2018. "The Comparison of Efficiency and Performance of Portuguese and Ukrainian Enterprises," Economic Studies journal, Bulgarian Academy of Sciences - Economic Research Institute, issue 1, pages 87-108.
    2. Rafał Drewniak & Robert Karaszewski, 2020. "Diffusion of knowledge in strategic alliance: empirical evidence," International Entrepreneurship and Management Journal, Springer, vol. 16(2), pages 387-416, June.
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    4. Andrejs Čirjevskis, 2021. "Exploring Critical Success Factors of Competence-Based Synergy in Strategic Alliances: The Renault–Nissan–Mitsubishi Strategic Alliance," JRFM, MDPI, vol. 14(8), pages 1-22, August.
    5. O'Dwyer, Michele & Gilmore, Audrey, 2018. "Value and alliance capability and the formation of strategic alliances in SMEs: The impact of customer orientation and resource optimisation," Journal of Business Research, Elsevier, vol. 87(C), pages 58-68.
    6. Al-Tabbaa, Omar & Leach, Desmond & Khan, Zaheer, 2019. "Examining alliance management capabilities in cross-sector collaborative partnerships," Journal of Business Research, Elsevier, vol. 101(C), pages 268-284.
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    Cited by:

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    More about this item

    JEL classification:

    • C83 - Mathematical and Quantitative Methods - - Data Collection and Data Estimation Methodology; Computer Programs - - - Survey Methods; Sampling Methods
    • D74 - Microeconomics - - Analysis of Collective Decision-Making - - - Conflict; Conflict Resolution; Alliances; Revolutions
    • F23 - International Economics - - International Factor Movements and International Business - - - Multinational Firms; International Business
    • L2 - Industrial Organization - - Firm Objectives, Organization, and Behavior
    • M16 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Business Administration - - - International Business Administration
    • O3 - Economic Development, Innovation, Technological Change, and Growth - - Innovation; Research and Development; Technological Change; Intellectual Property Rights

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