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International Strategic Alliance

In: International Business Management

Author

Listed:
  • Kamal Fatehi

    (Kennesaw State University)

  • Jeongho Choi

    (St. John Fisher College)

Abstract

Because of globalization and increasingly intertwined global business environments, international business operations have become an expensive complex process. It has necessitated many firms to appropriately adjust and coordinate value-creation activities (e.g., manufacturing, R&D, marketing, and distribution) depending upon the host country environments (e.g., regulations and local market competition). Before firms take the plunge into a global business, they estimate the cost of adjustment and coordination. During this process, firms may discover that they don’t encompass all the necessary capabilities internally to make the adjustment and perform their activities. To overcome this, firms may seek partners and form an alliance to share resources, technology, and even the risk of operations.

Suggested Citation

  • Kamal Fatehi & Jeongho Choi, 2019. "International Strategic Alliance," Springer Texts in Business and Economics, in: International Business Management, edition 2, chapter 7, pages 217-239, Springer.
  • Handle: RePEc:spr:sptchp:978-3-319-96622-9_7
    DOI: 10.1007/978-3-319-96622-9_7
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    Cited by:

    1. Igor Kryvovyazyuk & Igor Britchenko & Serhii Smerichevskyi & Liubov Kovalska & Viktoriia Dorosh & Pavlo Kravchuk, 2023. "Digital Transformation and Innovation in Business: the Impact of Strategic Alliances and Their Success Factors," Economic Studies journal, Bulgarian Academy of Sciences - Economic Research Institute, issue 1, pages 3-17.

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