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Pitching Research for Research-Enabled Students: Reflections on My Experience as A “Test Pilot†Of the Inspir2es “Internship†Initiative

Author

Listed:
  • Yitong Li

    (The University of Queensland, Brisbane, Australia)

Abstract

As a “research-enabled†undergraduate student, I approached Professor Faff about opportunities for research projects. Recognizing that I had only limited research exposure, he devised a program of incremental learning, based on his “pitching research†framework (Faff, 2015,2021). Under close guidance, as a pilot case study of a new InSPiR2eS “Internship†initiative, I was assigned several tasks. The primary activity reported in the current pitching research letter, challenged me to create interactive "Reverse Engineered" pitches based on two recent research studies.

Suggested Citation

  • Yitong Li, 2022. "Pitching Research for Research-Enabled Students: Reflections on My Experience as A “Test Pilot†Of the Inspir2es “Internship†Initiative," Journal of Accounting and Management Information Systems, Faculty of Accounting and Management Information Systems, The Bucharest University of Economic Studies, vol. 21(4), pages 631-654, December.
    • Handle: RePEc:ami:journl:v:21:y:2022:i:4:p:631-654
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    References listed on IDEAS

    as
    1. Cahan, Steven F. & Chen, Chen & Chen, Li & Nguyen, Nhut H., 2015. "Corporate social responsibility and media coverage," Journal of Banking & Finance, Elsevier, vol. 59(C), pages 409-422.
    2. Robert W. Faff & Tom Smith, 2015. "A simple template for pitching research," Accounting and Finance, Accounting and Finance Association of Australia and New Zealand, vol. 55(2), pages 311-336, June.
    3. Asmita Manchha, 2018. "Reflections on Pitching Research: Do It Your Own Way," Journal of Accounting and Management Information Systems, Faculty of Accounting and Management Information Systems, The Bucharest University of Economic Studies, vol. 17(2), pages 291-300, June.
    4. Kerstin Klein, 2018. "Behavioral Effects of Nonconscious Mimicry and Social Intentions: A Reverse Engineered Pitch," Journal of Accounting and Management Information Systems, Faculty of Accounting and Management Information Systems, The Bucharest University of Economic Studies, vol. 17(2), pages 301-307, June.
    Full references (including those not matched with items on IDEAS)

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    More about this item

    Keywords

    Pitching Research; Evolving Pitch; Media Slant; Greenwashing;
    All these keywords.

    JEL classification:

    • A20 - General Economics and Teaching - - Economic Education and Teaching of Economics - - - General
    • M30 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Marketing and Advertising - - - General
    • M40 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Accounting - - - General

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