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Reflections on Pitching Research: Do It Your Own Way

Author

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  • Asmita Manchha

    (University of Queensland, Australia)

Abstract

This pitch letter provides a reflection of a student’s personal experience of completing Faff (2017)’s reverse engineered pitch. The reflection describes Faff’s pitching template as a learning and self-developmental tool. As a learning tool, the pitching template focuses on building technical skills as a researcher. However, as a self-developmental tool, the pitching template creates opportunities for discovering who the pitcher is and aspires to be as a researcher. The underlying message of this reflection depicts that no one pitch is the same. Hence, pitching research enables the pitcher to ‘do it their own way’, from their idiosyncratic perspective of the research process.

Suggested Citation

  • Asmita Manchha, 2018. "Reflections on Pitching Research: Do It Your Own Way," Journal of Accounting and Management Information Systems, Faculty of Accounting and Management Information Systems, The Bucharest University of Economic Studies, vol. 17(2), pages 291-300, June.
  • Handle: RePEc:ami:journl:v:17:y:2018:i:2:p:291-300
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    References listed on IDEAS

    as
    1. Robert W. Faff & Tom Smith, 2015. "A simple template for pitching research," Accounting and Finance, Accounting and Finance Association of Australia and New Zealand, vol. 55(2), pages 311-336, June.
    2. Ann Wallin & Amanda Spry, 2016. "The Role of Corporate Versus Product Brand Dominance in Brand Portfolio Overlap: A Pitch," Journal of Accounting and Management Information Systems, Faculty of Accounting and Management Information Systems, The Bucharest University of Economic Studies, vol. 15(2), pages 434-439, June.
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    Cited by:

    1. Yitong Li, 2022. "Pitching Research for Research-Enabled Students: Reflections on My Experience as A “Test Pilot†Of the Inspir2es “Internship†Initiative," Journal of Accounting and Management Information Systems, Faculty of Accounting and Management Information Systems, The Bucharest University of Economic Studies, vol. 21(4), pages 631-654, December.
    2. Robert W. Faff, 2019. "Adopting a Structured Abstract Design to More Effectively Catch Reader Attention: An Application of the Pitching Research® Framework," Capital Markets Review, Malaysian Finance Association, vol. 27(2), pages 1-13.
    3. Vu Nguyen Manh Hoai, 2022. "How Can the Pitching Research Framework Assist in Summarizing and Presenting Research Ideas? A Research Pitching Competition Story," Journal of Accounting and Management Information Systems, Faculty of Accounting and Management Information Systems, The Bucharest University of Economic Studies, vol. 21(4), pages 655-665, December.
    4. Binh Bui, 2021. "A critical examination of the use of research templates in accounting and finance," Accounting and Finance, Accounting and Finance Association of Australia and New Zealand, vol. 61(2), pages 2671-2696, June.

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    More about this item

    Keywords

    Pitching research; Research Process; Learning; Learning tool; Self-developmental tool;
    All these keywords.

    JEL classification:

    • I29 - Health, Education, and Welfare - - Education - - - Other

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