IDEAS home Printed from https://ideas.repec.org/a/aes/amfeco/v39y2015i17p646.html
   My bibliography  Save this article

Determinants of technology adoption in the retail trade industry – the case of SMEs in Spain

Author

Listed:
  • Isidoro Romero

    (University of Seville)

  • Juan A. Martínez-Román

    (University of Seville)

Abstract

This paper analyzes the determinants of small and medium-sized enterprises’ technology adoption in the retail trade industry. From the theoretical perspective, two types of influential factors are differentiated in this respect: the personal characteristics of the manager/business owner and the business’s organizational characteristics. The empirical analysis is based on a survey of 268 small and medium-sized enterprises in the Spanish retail trade sector. A logistic regression specification is used as an econometric method. The results indicate that both the acquisition of new technical and electronic equipment and the obtaining of new software are affected by the two types of determinants previously pointed out. The manager/business owner’s entrepreneurial motivation and educational background have significant influences on technology adoption in this type of companies. Furthermore, being part of a business group, carrying out training activities for the employees and inter-firm cooperation also positively influence technology adoption in the retail trade industry.

Suggested Citation

  • Isidoro Romero & Juan A. Martínez-Román, 2015. "Determinants of technology adoption in the retail trade industry – the case of SMEs in Spain," The AMFITEATRU ECONOMIC journal, Academy of Economic Studies - Bucharest, Romania, vol. 17(39), pages 646-646, May.
    • Handle: RePEc:aes:amfeco:v:39:y:2015:i:17:p:646
    as

    Download full text from publisher

    File URL: http://www.amfiteatrueconomic.ro/temp/Article_2415.pdf
    Download Restriction: no
    ---><---

    References listed on IDEAS

    as
    1. Zhu, Zhen & Nakata, Cheryl & Sivakumar, K. & Grewal, Dhruv, 2013. "Fix It or Leave It? Customer Recovery from Self-service Technology Failures," Journal of Retailing, Elsevier, vol. 89(1), pages 15-29.
    2. Romero, Isidoro & Martínez-Román, Juan A., 2012. "Self-employment and innovation. Exploring the determinants of innovative behavior in small businesses," Research Policy, Elsevier, vol. 41(1), pages 178-189.
    3. Malerba, Franco & Orsenigo, Luigi, 1995. "Schumpeterian Patterns of Innovation," Cambridge Journal of Economics, Cambridge Political Economy Society, vol. 19(1), pages 47-65, February.
    4. Wong, W.K. & Leung, S.Y.S. & Guo, Z.X. & Zeng, X.H. & Mok, P.Y., 2012. "Intelligent product cross-selling system with radio frequency identification technology for retailing," International Journal of Production Economics, Elsevier, vol. 135(1), pages 308-319.
    5. Jörn Block & Philipp Sandner, 2009. "Necessity and Opportunity Entrepreneurs and Their Duration in Self-employment: Evidence from German Micro Data," Journal of Industry, Competition and Trade, Springer, vol. 9(2), pages 117-137, June.
    6. G. M.P. Swann, 2009. "The Economics of Innovation," Books, Edward Elgar Publishing, number 13211.
    7. Bernhard Swoboda & Nicolae Al. Pop & Dan Cristian Dabija, 2010. "Vertical Aliances between Retail and Manufacturer Companies in the Fashion Industry," The AMFITEATRU ECONOMIC journal, Academy of Economic Studies - Bucharest, Romania, vol. 12(28), pages 634-649, June.
    8. Brush, Candida G. & Chaganti, Radha, 1999. "Businesses without glamour? an analysis of resources on performance by size and age in small service and retail firms," Journal of Business Venturing, Elsevier, vol. 14(3), pages 233-257, May.
    9. Marcati, Alberto & Guido, Gianluigi & Peluso, Alessandro M., 2008. "The role of SME entrepreneurs' innovativeness and personality in the adoption of innovations," Research Policy, Elsevier, vol. 37(9), pages 1579-1590, October.
    10. J.D. Pratten, 2007. "Responsible Alcohol Service: Ethics and the Licensee," The Service Industries Journal, Taylor & Francis Journals, vol. 27(5), pages 605-616, July.
    11. Damanpour, Fariborz & Aravind, Deepa, 2012. "Managerial Innovation: Conceptions, Processes and Antecedents," Management and Organization Review, Cambridge University Press, vol. 8(2), pages 423-454, July.
    12. Galende, Jesus & de la Fuente, Juan Manuel, 2003. "Internal factors determining a firm's innovative behaviour," Research Policy, Elsevier, vol. 32(5), pages 715-736, May.
    13. Pantano, Eleonora & Viassone, Milena, 2014. "Demand pull and technology push perspective in technology-based innovations for the points of sale: The retailers evaluation," Journal of Retailing and Consumer Services, Elsevier, vol. 21(1), pages 43-47.
    14. Abernathy, William J. & Clark, Kim B., 1985. "Innovation: Mapping the winds of creative destruction," Research Policy, Elsevier, vol. 14(1), pages 3-22, February.
    15. Yam, Richard C.M. & Lo, William & Tang, Esther P.Y. & Lau, Antonio K.W., 2011. "Analysis of sources of innovation, technological innovation capabilities, and performance: An empirical study of Hong Kong manufacturing industries," Research Policy, Elsevier, vol. 40(3), pages 391-402, April.
    16. Philipp Koellinger, 2008. "Why are some entrepreneurs more innovative than others?," Small Business Economics, Springer, vol. 31(1), pages 21-37, June.
    17. Gundry, Lisa K. & Welsch, Harold P., 2001. "The ambitious entrepreneur: High growth strategies of women-owned enterprises," Journal of Business Venturing, Elsevier, vol. 16(5), pages 453-470, September.
    18. Olav Sorenson & Jesper B. Sørensen, 2001. "Finding the right mix: franchising, organizational learning, and chain performance," Strategic Management Journal, Wiley Blackwell, vol. 22(6‐7), pages 713-724, June.
    19. Galina Shirokova & Gina Vega & Tatiana Kozyreva, 2014. "DiPaul, Inc.: Transitioning in Measured Steps," Entrepreneurship Theory and Practice, , vol. 38(2), pages 427-444, March.
    20. Lisa De Propris, 2002. "Types of innovation and inter-firm co-operation," Entrepreneurship & Regional Development, Taylor & Francis Journals, vol. 14(4), pages 337-353, October.
    21. Paul Windrum & Andreas Reinstaller & Christopher Bull, 2009. "The outsourcing productivity paradox: total outsourcing, organisational innovation, and long run productivity growth," Journal of Evolutionary Economics, Springer, vol. 19(2), pages 197-229, April.
    22. Fariborz Damanpour & Deepa Aravind, 2012. "Managerial Innovation: Conceptions, Processes, and Antecedents," Management and Organization Review, The International Association for Chinese Management Research, vol. 8(2), pages 423-454, July.
    Full references (including those not matched with items on IDEAS)

    Citations

    Citations are extracted by the CitEc Project, subscribe to its RSS feed for this item.
    as


    Cited by:

    1. Martínez-Román, Juan A. & Gamero, Javier & Tamayo, Juan A. & Delgado-González, Loreto, 2020. "Empirical analysis of organizational archetypes based on generation and adoption of knowledge and technologies," Technovation, Elsevier, vol. 96.
    2. Juan A. Martínez-Román & Isidoro Romero, 2017. "Determinants of innovativeness in SMEs: disentangling core innovation and technology adoption capabilities," Review of Managerial Science, Springer, vol. 11(3), pages 543-569, July.
    3. Edgar A. Sánchez-Báez & José Fernández-Serrano & Isidoro Romero, 2018. "Personal Values and Entrepreneurial Attitude as Intellectual Capital: Impact on Innovation in Small Enterprises," The AMFITEATRU ECONOMIC journal, Academy of Economic Studies - Bucharest, Romania, vol. 20(49), pages 771-771, August.
    4. Clemente-Almendros, Jose Antonio & Nicoara-Popescu, Dorina & Pastor-Sanz, Ivan, 2024. "Digital transformation in SMEs: Understanding its determinants and size heterogeneity," Technology in Society, Elsevier, vol. 77(C).
    5. Domingo Martin-Martin & Jose Maya Garcia & Isidoro Romero, 2022. "Determinants of Digital Transformation in the Restaurant Industry," The AMFITEATRU ECONOMIC journal, Academy of Economic Studies - Bucharest, Romania, vol. 24(60), pages 430-430, April.
    6. repec:aud:audfin:v:20:y:2018:i:49:p:771 is not listed on IDEAS

    Most related items

    These are the items that most often cite the same works as this one and are cited by the same works as this one.
    1. Juan A. Martínez-Román & Isidoro Romero, 2017. "Determinants of innovativeness in SMEs: disentangling core innovation and technology adoption capabilities," Review of Managerial Science, Springer, vol. 11(3), pages 543-569, July.
    2. Romero, Isidoro & Martínez-Román, Juan A., 2012. "Self-employment and innovation. Exploring the determinants of innovative behavior in small businesses," Research Policy, Elsevier, vol. 41(1), pages 178-189.
    3. Józef Ober, 2020. "Innovation Adoption: Empirical Analysis on the Example of Selected Factors of Organizational Culture in the IT Industry in Poland," Sustainability, MDPI, vol. 12(20), pages 1-25, October.
    4. Walid A Nakara & Karim Messeghem & Andry Ramaroson, 2019. "L’innovation produit et service dans un contexte de pauvreté : une analyse multiniveau," Post-Print hal-02519418, HAL.
    5. Maria Plotnikova & Isidoro Romero & Juan A. Martínez-Román, 2016. "Process innovation in small businesses: the self-employed as entrepreneurs," Small Business Economics, Springer, vol. 47(4), pages 939-954, December.
    6. Dimitrios Kafetzopoulos & Evangelos Psomas, 2016. "ORGANISATIONAL LEARNING, NON-TECHNICAL INNOVATION AND CUSTOMER SATISFACTION OF SMEs," International Journal of Innovation Management (ijim), World Scientific Publishing Co. Pte. Ltd., vol. 20(03), pages 1-28, April.
    7. Georgios Giotis & Evangelia Papadionysiou, 2022. "The Role of Managerial and Technological Innovations in the Tourism Industry: A Review of the Empirical Literature," Sustainability, MDPI, vol. 14(9), pages 1-20, April.
    8. Willems, Kim & Smolders, Annelien & Brengman, Malaika & Luyten, Kris & Schöning, Johannes, 2017. "The path-to-purchase is paved with digital opportunities: An inventory of shopper-oriented retail technologies," Technological Forecasting and Social Change, Elsevier, vol. 124(C), pages 228-242.
    9. Walid A. Nakara & Karim Messeghem & Andry Ramaroson, 2021. "Innovation and entrepreneurship in a context of poverty: a multilevel approach," Small Business Economics, Springer, vol. 56(4), pages 1601-1617, April.
    10. Joern Block & Roy Thurik & Haibo Zhou, 2013. "What turns knowledge into innovative products? The role of entrepreneurship and knowledge spillovers," Journal of Evolutionary Economics, Springer, vol. 23(4), pages 693-718, September.
    11. Edeh, Jude Ndubuisi & Obodoechi, Divine Ndubuisi & Ramos-Hidalgo, Encarnación, 2020. "Effects of innovation strategies on export performance: New empirical evidence from developing market firms," Technological Forecasting and Social Change, Elsevier, vol. 158(C).
    12. Tavassoli, Sam & Karlsson, Charlie, 2021. "The role of location on complexity of firms’ innovation outcome," Technological Forecasting and Social Change, Elsevier, vol. 162(C).
    13. Sherine Al Ahmad & Nasser Fathi Easa & Nehale Mostapha, 2019. "Transformational Leadership and Innovation at the Lebanese Banking Industry," International Journal of Economics & Business Administration (IJEBA), International Journal of Economics & Business Administration (IJEBA), vol. 0(4), pages 267-292.
    14. Arranz, N. & Arroyabe, M.F. & Li, Jun & de Arroyabe, J.C. Fernandez, 2019. "An integrated model of organisational innovation and firm performance: Generation, persistence and complementarity," Journal of Business Research, Elsevier, vol. 105(C), pages 270-282.
    15. Evelien Lambrecht & Nicole Taragola & Bianka Kühne & Maarten Crivits & Xavier Gellynck, 2015. "Networking and innovation within the ornamental plant sector," Agricultural and Food Economics, Springer;Italian Society of Agricultural Economics (SIDEA), vol. 3(1), pages 1-20, December.
    16. Aliaa El Shoubaki & Issam Laguir & Matthijs den Besten, 2020. "Human capital and SME growth: the mediating role of reasons to start a business," Small Business Economics, Springer, vol. 54(4), pages 1107-1121, April.
    17. Khosravi, Pouria & Newton, Cameron & Rezvani, Azadeh, 2019. "Management innovation: A systematic review and meta-analysis of past decades of research," European Management Journal, Elsevier, vol. 37(6), pages 694-707.
    18. Gkypali, Areti & Roper, Stephen, 2024. "Innovation and sales growth intentions among the solopreneurs: The role of experience and entrepreneurial self-efficacy," Technological Forecasting and Social Change, Elsevier, vol. 200(C).
    19. Sherine Al Ahmad & Nasser Fathi Easa & Nehale Mostapha, 2019. "The Effect of Transformational Leadership on Innovation: Evidence from Lebanese Banks," European Research Studies Journal, European Research Studies Journal, vol. 0(4), pages 215-240.
    20. Lai, Kee-hung & Feng, Yunting & Zhu, Qinghua, 2023. "Digital transformation for green supply chain innovation in manufacturing operations," Transportation Research Part E: Logistics and Transportation Review, Elsevier, vol. 175(C).

    More about this item

    Keywords

    retail trade; technology adoption; SME; business owner;
    All these keywords.

    JEL classification:

    • L81 - Industrial Organization - - Industry Studies: Services - - - Retail and Wholesale Trade; e-Commerce
    • O32 - Economic Development, Innovation, Technological Change, and Growth - - Innovation; Research and Development; Technological Change; Intellectual Property Rights - - - Management of Technological Innovation and R&D

    Statistics

    Access and download statistics

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:aes:amfeco:v:39:y:2015:i:17:p:646. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    If CitEc recognized a bibliographic reference but did not link an item in RePEc to it, you can help with this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: Valentin Dumitru (email available below). General contact details of provider: https://edirc.repec.org/data/aseeero.html .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.