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From the Holy Land to the Homeland: The Impact of Anime Broadcasts on Economic Growth

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  • Ryo Takahashi

    (Waseda University, Graduate School of Economics)

Abstract

This study investigates the long-term effects of media exposure on economic growth by examining quasi-experimental variations in media exposure, facilitated by anime broadcasts featuring Japan’s “anime holy lands”—real-world locations depicted in anime. I aim to evaluate the economic growth of municipalities featured in these anime broadcasts using average income and night-time luminosity as indicators. The featured municipalities experience significant economic growth 5 and 13 years after the broadcasts. Population increase, resulting from the influx of new residents following anime broadcasts, is identified as the primary mechanism driving this growth.

Suggested Citation

  • Ryo Takahashi, 2024. "From the Holy Land to the Homeland: The Impact of Anime Broadcasts on Economic Growth," Working Papers 2402, Waseda University, Faculty of Political Science and Economics.
    • Handle: RePEc:wap:wpaper:2402
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    References listed on IDEAS

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