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European perspectives on export performance determinants: an exploratory study

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  • Luis Filipe Lages
  • Carmen Lages
  • Cristiana Raquel Lages

Abstract

This exploratory study discusses main antecedents of export performance based on the perceptions of European export managers. Cross-national findings reveal that according to managerial perceptions the most important determinants of export performance are product quality, followed in importance by price competitiveness/value for money, service quality and relationship with importers/trust. While some of these determinants have been extensively researched in the literature (product and service quality), there are others in which there is limited empirical research (price competitiveness/value for money and relationship with importers/trust). Also of interest is the existence of specific issues that are not considered by managers as being top determinants, but are the focus of extensive research. Based on these findings the authors suggest several potentially fruitful streams of research.

Suggested Citation

  • Luis Filipe Lages & Carmen Lages & Cristiana Raquel Lages, 2004. "European perspectives on export performance determinants: an exploratory study," Nova SBE Working Paper Series wp444, Universidade Nova de Lisboa, Nova School of Business and Economics.
    • Handle: RePEc:unl:unlfep:wp444
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    References listed on IDEAS

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    1. D. A. Tookey, 1964. "Factors Associated With Success In Exporting," Journal of Management Studies, Wiley Blackwell, vol. 1(1), pages 48-66, March.
    2. Philip J Rosson & I David Ford, 1982. "Manufacturer-Overseas Distributor Relations and export Performance," Journal of International Business Studies, Palgrave Macmillan;Academy of International Business, vol. 13(2), pages 57-72, June.
    3. L. J. Bourgeois, 1980. "Performance and consensus," Strategic Management Journal, Wiley Blackwell, vol. 1(3), pages 227-248, July.
    4. Tamer Cavusgil, S. & (Manek) Kirpalani, V. H., 1993. "Introducing products into export markets: Success factors," Journal of Business Research, Elsevier, vol. 27(1), pages 1-15, May.
    5. Leonidou, Leonidas C. & Katsikeas, Constantine S. & Samiee, Saeed, 2002. "Marketing strategy determinants of export performance: a meta-analysis," Journal of Business Research, Elsevier, vol. 55(1), pages 51-67, January.
    6. Craig Galbraith & Dan Schendel, 1983. "An empirical analysis of strategy types," Strategic Management Journal, Wiley Blackwell, vol. 4(2), pages 153-173, April.
    7. Dionisis Skarmeas & Constantine S Katsikeas & Bodo B Schlegelmilch, 2002. "Drivers of Commitment and its Impact on Performance in Cross-Cultural Buyer-Seller Relationships: The Importer's Perspective," Journal of International Business Studies, Palgrave Macmillan;Academy of International Business, vol. 33(4), pages 757-783, December.
    8. Warren J Bilkey, 1982. "Variables Associated with Export Profitability," Journal of International Business Studies, Palgrave Macmillan;Academy of International Business, vol. 13(2), pages 39-55, June.
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    Cited by:

    1. Papadopoulos, Nicolas & Martín Martín, Oscar, 2010. "Toward a model of the relationship between internationalization and export performance," International Business Review, Elsevier, vol. 19(4), pages 388-406, August.

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    Keywords

    Qualitative study; export performance; export marketing; cross-national;
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