اتجاهات المستهلكين الجزائريين نحو التسوق عبر الانترنت: دراسة ميدانية
[The Attitude of the Algerian Consumers Toward Internet Shopping: An Empirical Study]
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References listed on IDEAS
- Henri Isaac & Pierre Volle, 2011.
"E-commerce : de la stratégie à la mise en oeuvre opérationnelle,"
Post-Print
hal-00718445, HAL.
- Henri Isaac & Pierre Volle, 2014. "E-commerce : de la stratégie à la mise en œuvre opérationnelle," Post-Print hal-01635803, HAL.
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More about this item
Keywords
Internet users; e-marketing; consumers' attitudes; online shopping; online shopping intention;All these keywords.
JEL classification:
- M3 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Marketing and Advertising
- M31 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Marketing and Advertising - - - Marketing
NEP fields
This paper has been announced in the following NEP Reports:- NEP-ARA-2017-11-19 (MENA - Middle East and North Africa)
- NEP-MKT-2017-11-19 (Marketing)
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