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Contribution de la sociologie de la traduction à la compréhension des difficultés d’intégration du client au sein du processus de co-innovation

Author

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  • Sylvain Mbongui-Kialo

    (LAREQUOI - Laboratoire de recherche en Management - UVSQ - Université de Versailles Saint-Quentin-en-Yvelines)

Abstract

S'il semble justifié que les managers font appel à la créativité du client dans leurs propres processus d'innovation, il n'en reste pas moins que les questions liées aux difficultés d'intégration des clients demeurent sans réponses. Les recherches antérieures se limitent, la plupart du temps, à l'analyse des motivations qui les poussent à participer au processus de co-innovation. Notre article envisage donc de se pencher sur cette question afin d'analyser les difficultés d'intégration du client et identifier les leviers sur lesquels les entreprises pourront agir pour faciliter son intégration au sein du processus d'innovation.

Suggested Citation

  • Sylvain Mbongui-Kialo, 2019. "Contribution de la sociologie de la traduction à la compréhension des difficultés d’intégration du client au sein du processus de co-innovation," Post-Print hal-04397077, HAL.
    • Handle: RePEc:hal:journl:hal-04397077
    DOI: 10.3917/resg.134.0037
    Note: View the original document on HAL open archive server: https://hal.uvsq.fr/hal-04397077
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    References listed on IDEAS

    as
    1. Emmanuelle Le Nagard & Fanny Reniou, 2013. "Co-innover avec les clients: entre intérêt et réticence pour les entreprises grand public," Post-Print hal-02386313, HAL.
    2. Emmanuelle Le Nagard & Fanny Reniou, 2013. "Co-innover avec les clients : entre intérêt et réticence pour les entreprises grand public," Post-Print hal-01322865, HAL.
    Full references (including those not matched with items on IDEAS)

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