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Hypocritical organizations: Implications for employee social responsibility

Author

Listed:
  • Nishat Babu

    (Aston Business School - Aston University [Birmingham])

  • Kenneth de Roeck

    (University of Vermont [Burlington])

  • Nicolas Raineri

    (ICN Business School, CEREFIGE - Centre Européen de Recherche en Economie Financière et Gestion des Entreprises - UL - Université de Lorraine)

Abstract

The implications of corporate hypocrisy for corporate social responsibility (CSR) at the employee level of analysis remain largely unexplored. Drawing on attribution theory and the sensemaking perspective of CSR, we develop a model that highlights the negative effects of corporate hypocrisy on employees' voluntary contribution to their firm's social responsibility programs (employee social responsibility, or ESR), as mediated by symbolic CSR attributions. Moreover, by incorporating the CSR sensitivity framework, we develop a more nuanced model that acknowledges the role of task significance in strengthening the aforementioned relationship. The results from our cross-lagged study first suggest that corporate hypocrisy negatively affects ESR through the intermediary role of symbolic CSR attributions. Second, the findings reveal that task significance moderates the relationship between corporate hypocrisy and ESR, such that both the direct and indirect effects are stronger for employees whose jobs are higher in task significance. Implications for research and practice are discussed.

Suggested Citation

  • Nishat Babu & Kenneth de Roeck & Nicolas Raineri, 2020. "Hypocritical organizations: Implications for employee social responsibility," Post-Print hal-03796007, HAL.
    • Handle: RePEc:hal:journl:hal-03796007
    DOI: 10.1016/j.jbusres.2019.07.034
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    References listed on IDEAS

    as
    1. Kenneth Roeck & François Maon, 2018. "Building the Theoretical Puzzle of Employees’ Reactions to Corporate Social Responsibility: An Integrative Conceptual Framework and Research Agenda," Journal of Business Ethics, Springer, vol. 149(3), pages 609-625, May.
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    11. Sabrina Scheidler & Laura Marie Edinger-Schons & Jelena Spanjol & Jan Wieseke, 2019. "Scrooge Posing as Mother Teresa: How Hypocritical Social Responsibility Strategies Hurt Employees and Firms," Journal of Business Ethics, Springer, vol. 157(2), pages 339-358, June.
    12. Adam Lindgreen & François Maon & Kenneth de Roeck & Valérie Swaen & Joëlle Vanhamme, 2019. "The dark side of stakeholder reactions to corporate social responsibility: Tensions and micro-level undesirable outcomes," Post-Print hal-02116076, HAL.
    13. Jean-Pascal Gond & Assâad El Akremi & Valérie Swaen & Nishat Babu, 2017. "The psychological microfoundations of corporate social responsibility: A person-centric systematic review," Post-Print halshs-01698534, HAL.
    14. Arli, Denni & Grace, Anthony & Palmer, Janet & Pham, Cuong, 2017. "Investigating the direct and indirect effects of corporate hypocrisy and perceived corporate reputation on consumers’ attitudes toward the company," Journal of Retailing and Consumer Services, Elsevier, vol. 37(C), pages 139-145.
    15. Pascal Paillé & Nicolas Raineri & Olivier Boiral, 2019. "Environmental Behavior On and Off the Job: A Configurational Approach," Journal of Business Ethics, Springer, vol. 158(1), pages 253-268, August.
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    17. Kelsy Hejjas & Graham Miller & Caroline Scarles, 2019. "“It’s Like Hating Puppies!” Employee Disengagement and Corporate Social Responsibility," Journal of Business Ethics, Springer, vol. 157(2), pages 319-337, June.
    18. Jay J. Janney & Steve Gove, 2011. "Reputation and Corporate Social Responsibility Aberrations, Trends, and Hypocrisy: Reactions to Firm Choices in the Stock Option Backdating Scandal," Journal of Management Studies, Wiley Blackwell, vol. 48(7), pages 1562-1585, November.
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    Cited by:

    1. Duygu Turker & Ozge Can & Gizem Aras‐Beger, 2023. "How authenticity of corporate social responsibility affects organizational attractiveness: Stakeholder perceptions of organizational ideology," Corporate Social Responsibility and Environmental Management, John Wiley & Sons, vol. 30(4), pages 1680-1697, July.
    2. François Maon & Valérie Swaen & Kenneth de Roeck, 2021. "Coporate branding and corporate social responsibility: Toward a multi-stakeholder interpretive perspective," Post-Print hal-03275858, HAL.
    3. Belinda Wade & Andrew Griffiths, 2022. "Exploring the Cognitive Foundations of Managerial (Climate) Change Decisions," Journal of Business Ethics, Springer, vol. 181(1), pages 15-40, November.
    4. Gullifor, Daniel P. & Petrenko, Oleg V. & Chandler, Jeffrey A. & Quade, Matthew J. & Rouba, Yury, 2023. "Employee reactions to perceived CSR: The influence of the ethical environment on OCB engagement and individual performance," Journal of Business Research, Elsevier, vol. 161(C).
    5. Xie, Jiangtao & Jain, Tanusree, 2024. "Unpacking micro-CSR through a computational literature review: An identity heterogeneity view of internal stakeholders," Journal of Business Research, Elsevier, vol. 172(C).
    6. Ramona Demasi & Christian Voegtlin, 2023. "When the Private and the Public Self Don’t Align: The Role of Discrepant Moral Identity Dimensions in Processing Inconsistent CSR Information," Journal of Business Ethics, Springer, vol. 187(1), pages 73-96, September.
    7. Hericher, Corentin & Bridoux, Flore & Raineri, Nicolas, 2023. "I feel morally elevated by my organization’s CSR, so I contribute to it," Journal of Business Research, Elsevier, vol. 169(C).
    8. Lucas Amaral Lauriano & Juliane Reinecke & Michael Etter, 2022. "When Aspirational Talk Backfires: The Role of Moral Judgements in Employees’ Hypocrisy Interpretation," Journal of Business Ethics, Springer, vol. 181(4), pages 827-845, December.
    9. Kenneth de Roeck & Nicolas Raineri & David Jones & Sabrina Scheidler, 2024. "Giving the benefit of the doubt: Investigating the insurance-like effect of CSR in mitigating negative employee reactions to psychological contract breach," Post-Print hal-04238140, HAL.
    10. Xingqiang Du & Yiqi Zhang & Shaojuan Lai & Hexin Tao, 2024. "How Do Auditors Value Hypocrisy? Evidence from China," Journal of Business Ethics, Springer, vol. 191(3), pages 501-533, May.
    11. Junyu Liu & Yuan Gao & Yuping Wang & Changhua Shao, 2024. "Corporate Social Responsibility and Investor Relations Management: Evidence from China," Sustainability, MDPI, vol. 16(15), pages 1-25, July.
    12. Yiming Wang & Yuhua Xie & Mingwei Liu & Yongxing Guo & Duojun He, 2024. "Silent Majority: How Employees’ Perceptions of Corporate Hypocrisy are Related to their Silence," Journal of Business Ethics, Springer, vol. 195(2), pages 315-334, November.
    13. Jennifer L. Robertson & A. Wren Montgomery & Timur Ozbilir, 2023. "Employees' response to corporate greenwashing," Business Strategy and the Environment, Wiley Blackwell, vol. 32(7), pages 4015-4027, November.
    14. Saheli Goswami & Gargi Bhaduri, 2023. "Communicating Moral Responsibility: Stakeholder Capitalism, Types, and Perceptions," Sustainability, MDPI, vol. 15(5), pages 1-17, March.
    15. Xiang, Yilin & Chen, Lu & Zhang, Zhenya & Sun, Xinyu, 2024. "Does perceived greenwashing promote or inhibit ethical voice? Effects of moral disengagement and perceived competitive pressure," Journal of Business Research, Elsevier, vol. 182(C).

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