IDEAS home Printed from https://ideas.repec.org/p/cdl/itsrrp/qt55q8w59z.html
   My bibliography  Save this paper

Peer-To-Peer (P2P) Carsharing: Exploring Public Perception and Market Characteristics in the San Francisco Bay Area

Author

Listed:
  • Ballús-Armet, Ingrid
  • Shaheen, Susan PhD
  • Clonts, Kelly
  • Weinzimmer, David

Abstract

Peer-to-peer (P2P) carsharing is an innovative approach to vehicle sharing in which vehicle owners temporarily rent their personal automobiles to others in their surrounding area. P2P carsharing belongs to the larger sharing economy, an economic model premised on the notion of collaborative consumption as opposed to ownership. This study examines current public perception of P2P carsharing and potential market characteristics through an intercept survey conducted in the San Francisco Bay Area. Three hundred respondents from 14 locations in San Francisco (N=150) and Oakland (N=150) were polled on their existing attitudes towards and perceptions of classic carsharing, peer-to-peer carsharing, and the sharing economy. The survey results indicate that there remains a low awareness of P2P carsharing, with under 50% of San Francisco respondents and 25% of Oakland respondents having heard of the term. Approximately 25% of surveyed vehicle owners would be willing to share their personal vehicles through P2P carsharing, citing liability and trust concerns as primary deterrents. Those who drive almost every day were less open to renting through P2P, while those who used public transit at least once per week expressed a greater interest in it. Overall, the results of this study indicate considerable interest in P2P carsharing—60% of San Francisco respondents and 75% of Oakland respondents without vehicle access would consider renting a P2P vehicle. The top three reasons for using P2P carsharing include: convenience and availability, monetary savings, and expanded mobility options. Further outreach and education are needed to raise awareness of this mobility innovation.

Suggested Citation

  • Ballús-Armet, Ingrid & Shaheen, Susan PhD & Clonts, Kelly & Weinzimmer, David, 2014. "Peer-To-Peer (P2P) Carsharing: Exploring Public Perception and Market Characteristics in the San Francisco Bay Area," Institute of Transportation Studies, Research Reports, Working Papers, Proceedings qt55q8w59z, Institute of Transportation Studies, UC Berkeley.
    • Handle: RePEc:cdl:itsrrp:qt55q8w59z
    as

    Download full text from publisher

    File URL: https://www.escholarship.org/uc/item/55q8w59z.pdf;origin=repeccitec
    Download Restriction: no
    ---><---

    References listed on IDEAS

    as
    1. Shaheen, Susan A & Mallery, Mark A & Kingsley, Karla J, 2012. "Personal vehicle sharing services in North America," Institute of Transportation Studies, Research Reports, Working Papers, Proceedings qt5tg7x5z0, Institute of Transportation Studies, UC Berkeley.
    Full references (including those not matched with items on IDEAS)

    Citations

    Citations are extracted by the CitEc Project, subscribe to its RSS feed for this item.
    as


    Cited by:

    1. Giovanna Magnani & Tommaso Bertolotti & Antonella Zucchella, 2018. "Cognitive aspects of car sharing in Millennials. Active sharers and reluctant users," MERCATI & COMPETITIVIT?, FrancoAngeli Editore, vol. 2018(1), pages 39-62.
    2. Prieto, Marc & Baltas, George & Stan, Valentina, 2017. "Car sharing adoption intention in urban areas: What are the key sociodemographic drivers?," Transportation Research Part A: Policy and Practice, Elsevier, vol. 101(C), pages 218-227.
    3. Tom Storme & Corneel Casier & Hossein Azadi & Frank Witlox, 2021. "Impact Assessments of New Mobility Services: A Critical Review," Sustainability, MDPI, vol. 13(6), pages 1-20, March.
    4. Soltani, Ali & Allan, Andrew & Khalaj, Fahimeh & Pojani, Dorina & Mehdizadeh, Milad, 2021. "Ridesharing in Adelaide: Segmentation of users," Journal of Transport Geography, Elsevier, vol. 92(C).
    5. Circella, Giovanni & Lee, Yongsung & Alemi, Farzad, 2019. "Exploring the Relationships Among Travel Multimodality, Driving Behavior, Use of Ridehailing and Energy Consumption," Institute of Transportation Studies, Working Paper Series qt31v7z2vf, Institute of Transportation Studies, UC Davis.
    6. Shaheen, Susan PhD & Martin, Elliot Phd & Bansal, Apaar, 2018. "Peer-To-Peer (P2P) Carsharing: Understanding Early Markets, Social Dynamics, and Behavioral Impacts," Institute of Transportation Studies, Research Reports, Working Papers, Proceedings qt7s8207tb, Institute of Transportation Studies, UC Berkeley.
    7. Huimin Gu & Tingting (Christina) Zhang & Can Lu & Xiaoxiao Song, 2021. "Assessing Trust and Risk Perceptions in the Sharing Economy: An Empirical Study," Journal of Management Studies, Wiley Blackwell, vol. 58(4), pages 1002-1032, June.
    8. Rodrigo Gandia & Fabio Antonialli & Julia Oliveira & Lucas Patrício & Joel Sugano & Isabelle Nicolaï & Izabela Cardoso Oliveira, 2021. "Casual Carpooling as a Strategy to Implement Mobility-as-a-Service schemes in a Developing Country," Post-Print hal-03687581, HAL.
    9. Bin Dai & Yu Nu, 2020. "Pricing and capacity allocation strategies: Implications for manufacturers with product sharing," Naval Research Logistics (NRL), John Wiley & Sons, vol. 67(3), pages 201-222, April.
    10. Wang, Xuan & Ng, Chi To & Dong, Ciwei, 2020. "Implications of peer-to-peer product sharing when the selling firm joins the sharing market," International Journal of Production Economics, Elsevier, vol. 219(C), pages 138-151.
    11. Schulz, Thomas & Zimmermann, Sina & Böhm, Markus & Gewald, Heiko & Krcmar, Helmut, 2021. "Value co-creation and co-destruction in service ecosystems: The case of the Reach Now app," Technological Forecasting and Social Change, Elsevier, vol. 170(C).
    12. Hossain, Mokter & Mozahem, Najib Ali, 2022. "Drivers’ perceptions of the sharing economy for transport services," Technological Forecasting and Social Change, Elsevier, vol. 179(C).
    13. Wilhelms, Mark-Philipp & Henkel, Sven & Falk, Tomas, 2017. "To earn is not enough: A means-end analysis to uncover peer-providers' participation motives in peer-to-peer carsharing," Technological Forecasting and Social Change, Elsevier, vol. 125(C), pages 38-47.
    14. Saif Benjaafar & Guangwen Kong & Xiang Li & Costas Courcoubetis, 2019. "Peer-to-Peer Product Sharing: Implications for Ownership, Usage, and Social Welfare in the Sharing Economy," Management Science, INFORMS, vol. 65(2), pages 477-493, February.
    15. Cláudia A. Soares Machado & Nicolas Patrick Marie De Salles Hue & Fernando Tobal Berssaneti & José Alberto Quintanilha, 2018. "An Overview of Shared Mobility," Sustainability, MDPI, vol. 10(12), pages 1-21, November.
    16. Le Vine, Scott & Polak, John, 2019. "The impact of free-floating carsharing on car ownership: Early-stage findings from London," Transport Policy, Elsevier, vol. 75(C), pages 119-127.
    17. Scott B. Kelley & Bradley W. Lane & John M. DeCicco, 2019. "Pumping the Brakes on Robot Cars: Current Urban Traveler Willingness to Consider Driverless Vehicles," Sustainability, MDPI, vol. 11(18), pages 1-15, September.

    Most related items

    These are the items that most often cite the same works as this one and are cited by the same works as this one.
    1. Karla Münzel & Wouter Boon & Koen Frenken & Taneli Vaskelainen, 2018. "Carsharing business models in Germany: characteristics, success and future prospects," Information Systems and e-Business Management, Springer, vol. 16(2), pages 271-291, May.
    2. Jose María Martín‐Martín & María S. Ostos‐Rey & Jose A. Salinas‐Fernández, 2019. "Why Regulation Is Needed in Emerging Markets in the Tourism Sector," American Journal of Economics and Sociology, Wiley Blackwell, vol. 78(1), pages 225-254, January.
    3. Frederik Plewnia & Edeltraud Guenther, 2017. "Advancing a sustainable sharing economy with interdisciplinary research [Der Beitrag interdisziplinärer Forschung zu einer nachhaltigen Sharing Economy]," Sustainability Nexus Forum, Springer, vol. 25(1), pages 117-124, June.
    4. Green, Erin H. & Skerlos, Steven J. & Winebrake, James J., 2014. "Increasing electric vehicle policy efficiency and effectiveness by reducing mainstream market bias," Energy Policy, Elsevier, vol. 65(C), pages 562-566.
    5. Mohamed Alawadhi & Jumah Almazrouie & Mohammed Kamil & Khalil Abdelrazek Khalil, 2020. "Review and analysis of the importance of autonomous vehicles liability: a systematic literature review," International Journal of System Assurance Engineering and Management, Springer;The Society for Reliability, Engineering Quality and Operations Management (SREQOM),India, and Division of Operation and Maintenance, Lulea University of Technology, Sweden, vol. 11(6), pages 1227-1249, December.
    6. Philipp Ströhle & Christoph M. Flath & Johannes Gärttner, 2019. "Leveraging Customer Flexibility for Car-Sharing Fleet Optimization," Service Science, INFORMS, vol. 53(1), pages 42-61, February.
    7. Cristiano Codagnone & Federico Biagi & Fabienne Abadie, 2016. "The Passions and the Interests: Unpacking the ‘Sharing Economy’," JRC Research Reports JRC101279, Joint Research Centre.
    8. Sun, Lishan & Wang, Shunchao & Liu, Shuli & Yao, Liya & Luo, Wei & Shukla, Ashish, 2018. "A completive research on the feasibility and adaptation of shared transportation in mega-cities – A case study in Beijing," Applied Energy, Elsevier, vol. 230(C), pages 1014-1033.
    9. Yu, Biying & Ma, Ye & Xue, Meimei & Tang, Baojun & Wang, Bin & Yan, Jinyue & Wei, Yi-Ming, 2017. "Environmental benefits from ridesharing: A case of Beijing," Applied Energy, Elsevier, vol. 191(C), pages 141-152.
    10. Ivana Semanjski & Sidharta Gautama, 2016. "Forecasting the State of Health of Electric Vehicle Batteries to Evaluate the Viability of Car Sharing Practices," Energies, MDPI, vol. 9(12), pages 1-17, December.
    11. Kent, Jennifer L. & Dowling, Robyn, 2013. "Puncturing automobility? Carsharing practices," Journal of Transport Geography, Elsevier, vol. 32(C), pages 86-92.
    12. Merfeld, Katrin & Wilhelms, Mark-Philipp & Henkel, Sven & Kreutzer, Karin, 2019. "Carsharing with shared autonomous vehicles: Uncovering drivers, barriers and future developments – A four-stage Delphi study," Technological Forecasting and Social Change, Elsevier, vol. 144(C), pages 66-81.
    13. Shaheen, Susan PhD & Cohen, Adam & Farrar, Emily, 2019. "Carsharing's Impact and Future," Institute of Transportation Studies, Research Reports, Working Papers, Proceedings qt2f5896tp, Institute of Transportation Studies, UC Berkeley.
    14. Hugo Guyader & Margareta Friman & Lars E. Olsson, 2021. "Shared Mobility: Evolving Practices for Sustainability," Sustainability, MDPI, vol. 13(21), pages 1-14, November.
    15. Shaheen, Susan PhD & Cohen, Adam & Chan, Nelson & Bansal, Apaar, 2020. "Chapter 13 - Sharing strategies: carsharing, shared micromobility (bikesharing and scooter sharing), transportation network companies, microtransit, and other innovative mobility modes," Institute of Transportation Studies, Research Reports, Working Papers, Proceedings qt0z9711dw, Institute of Transportation Studies, UC Berkeley.
    16. Karla Münzel & Laura Piscicelli & Wouter Boon & Koen Frenken, 2018. "Different business models - different users? Uncovering the motives and characteristics of B2C and P2P carsharing adopters," Innovation Studies Utrecht (ISU) working paper series 18-01, Utrecht University, Department of Innovation Studies, revised Sep 2018.
    17. André de Palma & Patrick Stokkink & Nikolas Geroliminis, 2020. "Influence of Dynamic Congestion on Carpooling Matching," THEMA Working Papers 2020-12, THEMA (THéorie Economique, Modélisation et Applications), Université de Cergy-Pontoise.
    18. Jan Van der Borg & Nicola Camatti & Dario Bertocchi & Andrea Albarea, 2017. "The Rise of the Sharing Economy in Tourism: Exploring Airbnb Attributes for the Veneto Region," Working Papers 2017:05, Department of Economics, University of Venice "Ca' Foscari".
    19. Grzegorz Tchorek & Filip Targowski & Pawel Krzewicki & Waldemar Koziol & Stefan Wojtowicz, 2018. "Car Sharing in Poland – The Perspective of Operators and Cities in the First Comparative Research Study (Carsharing w Polsce – perspektywa operatorow i miast w pierwszym badaniu porownawczym)," Research Reports, University of Warsaw, Faculty of Management, vol. 2(29), pages 47-63.
    20. Beria, Paolo & Laurino, Antonio, 2014. "Carsharing peer-to-peer: propensione alla condivisione dei veicoli privati nella città di Milano [Carsharing peer-to-peer: propensity to share the personal vehicle in the city of Milan]," MPRA Paper 57379, University Library of Munich, Germany.

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:cdl:itsrrp:qt55q8w59z. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    If CitEc recognized a bibliographic reference but did not link an item in RePEc to it, you can help with this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: Lisa Schiff (email available below). General contact details of provider: https://edirc.repec.org/data/itucbus.html .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.