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Trust in ICT-Based New Product Development - Guidelines for Virtual New Product Development Teams

Author

Listed:
  • Haas, Rainer
  • Meixner, Oliver
  • Poechtrager, Siegfried

Abstract

The traditional process of new product development is focusing on an intra-organizational workflow, which should - in its ideal form - be done by virtual interdisciplinary teams. Team members should be from several departments like manufacturing, research & development, sales and marketing. But innovation is happening more and more in networks of companies, clusters or so called network companies. The following article delivers a framework of guidelines for virtual team management in order to improve the success of innovation strategies.

Suggested Citation

  • Haas, Rainer & Meixner, Oliver & Poechtrager, Siegfried, 2006. "Trust in ICT-Based New Product Development - Guidelines for Virtual New Product Development Teams," 99th Seminar, February 8-10, 2006, Bonn, Germany 7720, European Association of Agricultural Economists.
    • Handle: RePEc:ags:eaae99:7720
    DOI: 10.22004/ag.econ.7720
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    References listed on IDEAS

    as
    1. Martha L. Maznevski & Katherine M. Chudoba, 2000. "Bridging Space Over Time: Global Virtual Team Dynamics and Effectiveness," Organization Science, INFORMS, vol. 11(5), pages 473-492, October.
    2. Catherine Durnell Cramton, 2001. "The Mutual Knowledge Problem and Its Consequences for Dispersed Collaboration," Organization Science, INFORMS, vol. 12(3), pages 346-371, June.
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