Consumer-Oriented Sales Promotion of Organic Food in Slovakia and the Czech Republic
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DOI: 10.2478/stcb-2018-0014
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References listed on IDEAS
- Giovanni Pino & Alessandro M. Peluso & Gianluigi Guido, 2012. "Determinants of Regular and Occasional Consumers' Intentions to Buy Organic Food," Journal of Consumer Affairs, Wiley Blackwell, vol. 46(1), pages 157-169, March.
- Gianluigi Guido & M. Prete & Alessandro Peluso & R. Maloumby-Baka & Carolina Buffa, 2010. "The role of ethics and product personality in the intention to purchase organic food products: a structural equation modeling approach," International Review of Economics, Springer;Happiness Economics and Interpersonal Relations (HEIRS), vol. 57(1), pages 79-102, March.
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Keywords
organic food; sales promotion; consumer-oriented sales promotion;All these keywords.
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