IDEAS home Printed from https://ideas.repec.org/a/vrs/poicbe/v13y2019i1p854-869n75.html
   My bibliography  Save this article

Value creation and the development of knowledge-intensive service activities in Romania’s travel agencies

Author

Listed:
  • Holostencu Luciana-Floriana

    (The Bucharest University of Economic Studies, Bucharest, Romania)

Abstract

This paper aims at analyzing key information regarding the value creation resulted from providing tourism services by Romanian traditional and online travel agencies in relation to the development of knowledge-intensive service activities as part of their internal operations and the usage of outsourced services. Knowledge-intensive service activities and the field of knowledge-intensive business services have gained great importance in the economy of emerging countries such as Romania. Moreover, the impact of these specialised services and activities in tourism have not been subject to many thorough domestic or worldwide researches. As a result, the study will bring a new perspective regarding the implications of innovation and investments in technology, human resources and specialized knowledge in order to develop a new form of value creation, increased customer’s confidence and high profitability for the company. In order to achieve the indicated objectives, both the theoretical and empirical studies are used. The empirical study consists in collecting secondary data such as professional reviews and dedicated studies and reports from conferences and demonstrations on the subject. Also, the conducted analysis gathers mainly quantitative but also qualitative data, by applying a particularized survey and a brief interview. The results illustrate an integrative framework of the importance gained by knowledge intensive services in the process of value-creation in a tourism agency and also the key aspects regarding the new adapted form of tourism products through dynamic packaging. This study does not only capture and details the main aspects regarding the importance of knowledge-intensive service activities in the development of tourism companies, but also highlights the main features regarding customer’s satisfaction through the concept of perceived value-in-use (PVI) and the new successful products created and provided to a complete new generation of clientele.

Suggested Citation

  • Holostencu Luciana-Floriana, 2019. "Value creation and the development of knowledge-intensive service activities in Romania’s travel agencies," Proceedings of the International Conference on Business Excellence, Sciendo, vol. 13(1), pages 854-869, May.
    • Handle: RePEc:vrs:poicbe:v:13:y:2019:i:1:p:854-869:n:75
    DOI: 10.2478/picbe-2019-0075
    as

    Download full text from publisher

    File URL: https://doi.org/10.2478/picbe-2019-0075
    Download Restriction: no
    File URL: https://libkey.io/10.2478/picbe-2019-0075?utm_source=ideas
    LibKey link: if access is restricted and if your library uses this service, LibKey will redirect you to where you can use your library subscription to access this item
    ---><---

    References listed on IDEAS

    as
    1. Sørensen, Flemming & Jensen, Jens Friis, 2015. "Value creation and knowledge development in tourism experience encounters," Tourism Management, Elsevier, vol. 46(C), pages 336-346.
    2. Anil, Ibrahim & Tatoglu, Ekrem & Ozkasap, Gaye, 2014. "Ownership and market entry mode choices of emerging country multinationals in a transition country: evidence from Turkish multinationals in Romania," Journal of East European Management Studies, Nomos Verlagsgesellschaft mbH & Co. KG, vol. 19(4), pages 413-452.
    3. Drejer, Ina, 2004. "Identifying innovation in surveys of services: a Schumpeterian perspective," Research Policy, Elsevier, vol. 33(3), pages 551-562, April.
    4. Consoli, Davide & Elche Hortelano, Dioni, 2009. "Variety in the Knowledge base of Business Service sectors," INGENIO (CSIC-UPV) Working Paper Series 200909, INGENIO (CSIC-UPV), revised 19 Jul 2010.
    5. Marja Toivonen & Tiina Tuominen, 2009. "Emergence of innovations in services," The Service Industries Journal, Taylor & Francis Journals, vol. 29(7), pages 887-902, July.
    6. Anil, Ibrahim & Tatoglu, Ekrem & Ozkasap, Gaye, 2014. "Ownership and market entry mode choices of emerging country multinationals in a transition country: evidence from Turkish multinationals in Romania," Journal of East European Management Studies, Rainer Hampp Verlag, vol. 19(4), pages 413-452.
    7. Klaus E Meyer & Mike W Peng, 2005. "Probing theoretically into Central and Eastern Europe: transactions, resources, and institutions," Journal of International Business Studies, Palgrave Macmillan;Academy of International Business, vol. 36(6), pages 600-621, November.
    8. Christiane Hipp & Jorge Gallego & Luis Rubalcaba, 2015. "Shaping innovation in European knowledge-intensive business services," Service Business, Springer;Pan-Pacific Business Association, vol. 9(1), pages 41-55, March.
    9. Bruce Tether, 2003. "The sources and aims of innovation in services: Variety between and within sectors," Economics of Innovation and New Technology, Taylor & Francis Journals, vol. 12(6), pages 481-505.
    10. Wolfgang Ulaga & Andreas Eggert, 2006. "Value-Based Differentiation in Business Relationships: Gaining and Sustaining Key Supplier Status," Post-Print hal-00482456, HAL.
    11. Consoli, Davide & Elche-Hortelano, Dioni, 2010. "Variety in the knowledge base of Knowledge Intensive Business Services," Research Policy, Elsevier, vol. 39(10), pages 1303-1310, December.
    Full references (including those not matched with items on IDEAS)

    Most related items

    These are the items that most often cite the same works as this one and are cited by the same works as this one.
    1. Ilhan-Nas, Tulay & Okan, Tarhan & Tatoglu, Ekrem & Demirbag, Mehmet & Glaister, Keith W., 2018. "The effects of ownership concentration and institutional distance on the foreign entry ownership strategy of Turkish MNEs," Journal of Business Research, Elsevier, vol. 93(C), pages 173-183.
    2. Krzysztof Borodako & Jadwiga Berbeka & Michał Rudnicki, 2021. "Innovation Orientation in Business Services," Books, Edward Elgar Publishing, number 19897.
    3. Lee, Hsing-fen & Miozzo, Marcela, 2019. "Which types of knowledge-intensive business services firms collaborate with universities for innovation?," Research Policy, Elsevier, vol. 48(7), pages 1633-1646.
    4. Davide Consoli & Dioni Elche, 2013. "The evolving knowledge base of professional service sectors," Journal of Evolutionary Economics, Springer, vol. 23(2), pages 477-501, April.
    5. Andreas Koch & Harald Strotmann, 2006. "Determinants of Innovative Activity in Newly Founded Knowledge Intensive Business Service Firms," International Studies in Entrepreneurship, in: Michael Fritsch & Juergen Schmude (ed.), Entrepreneurship in the Region, chapter 10, pages 195-224, Springer.
    6. K. J. Wang & J. Widagdo & Y. S. Lin & H. L. Yang & S. L. Hsiao, 2016. "A service innovation framework for start-up firms by integrating service experience engineering approach and capability maturity model," Service Business, Springer;Pan-Pacific Business Association, vol. 10(4), pages 867-916, December.
    7. Koskela-Huotari, Kaisa & Edvardsson, Bo & Jonas, Julia M. & Sörhammar, David & Witell, Lars, 2016. "Innovation in service ecosystems—Breaking, making, and maintaining institutionalized rules of resource integration," Journal of Business Research, Elsevier, vol. 69(8), pages 2964-2971.
    8. Castellacci, Fulvio, 2008. "Technological paradigms, regimes and trajectories: Manufacturing and service industries in a new taxonomy of sectoral patterns of innovation," Research Policy, Elsevier, vol. 37(6-7), pages 978-994, July.
    9. Kindström, Daniel & Kowalkowski, Christian & Sandberg, Erik, 2013. "Enabling service innovation: A dynamic capabilities approach," Journal of Business Research, Elsevier, vol. 66(8), pages 1063-1073.
    10. Consoli, Davide & Elche-Hortelano, Dioni, 2010. "Variety in the knowledge base of Knowledge Intensive Business Services," Research Policy, Elsevier, vol. 39(10), pages 1303-1310, December.
    11. Samul Joanna & Skapska Elzbieta & Pankov Dmitrij, 2019. "Employees’ Competences in Knowledge-Intensive Business Sector – Comparative Analysis in Two Cee Countries," Studia Universitatis Babeș-Bolyai Oeconomica, Sciendo, vol. 64(1), pages 3-15, April.
    12. Daria Ciriaci & Daniela Palma, 2012. "To what extent are knowledge-intensive business services contributing to manufacturing? A subsystem analysis," JRC Research Reports JRC71097, Joint Research Centre, revised Aug 2012.
    13. Evangelista, Rinaldo & Vezzani, Antonio, 2010. "The economic impact of technological and organizational innovations. A firm-level analysis," Research Policy, Elsevier, vol. 39(10), pages 1253-1263, December.
    14. Criscuolo, Paola & Nicolaou, Nicos & Salter, Ammon, 2012. "The elixir (or burden) of youth? Exploring differences in innovation between start-ups and established firms," Research Policy, Elsevier, vol. 41(2), pages 319-333.
    15. Veronika Bumberová & František Milichovský, 2019. "Sustainability Development of Knowledge-Intensive Business Services: Strategic Actions and Business Performance," Sustainability, MDPI, vol. 11(18), pages 1-19, September.
    16. Andrea Bonaccorsi & Massimo Colombo & Massimiliano Guerini & Cristina Rossi-Lamastra, 2013. "University specialization and new firm creation across industries," Small Business Economics, Springer, vol. 41(4), pages 837-863, December.
    17. Luís Pacheco & Carla Lobo & Isabel Maldonado, 2022. "The Presence of Foreign Capital and the Internationalization of Portuguese Industrial SMEs," JRFM, MDPI, vol. 15(2), pages 1-18, February.
    18. Matthijs J. Janssen & Koen Frenken & Elena M. Tur & Alexander S. Alexiev, 2022. "The perils of pleasing: Innovation-stifling effects of customized service provision," Journal of Evolutionary Economics, Springer, vol. 32(4), pages 1231-1264, September.
    19. Dueñas, Diego & Iglesias, Carlos & Llorente, Raquel, 2014. "Do services reduce gender inequality in labor markets? The service sector, knnowledge-intensive services and the gender pay gap," MPRA Paper 61628, University Library of Munich, Germany.
    20. Ettore Bolisani & Enrico Scarso & Malgorzata Zieba, 2014. "How Small Kibs Companies Manage Their Intellectual Capital? Towards An Emergent Km Approach," GUT FME Working Paper Series A 25, Faculty of Management and Economics, Gdansk University of Technology.

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:vrs:poicbe:v:13:y:2019:i:1:p:854-869:n:75. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    If CitEc recognized a bibliographic reference but did not link an item in RePEc to it, you can help with this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: Peter Golla (email available below). General contact details of provider: https://www.sciendo.com .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.