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Unveiling cultures in emergency response communication networks on social media: following the 2016 Louisiana floods

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  • Jungwon Yeo

    (University of Central Florida)

  • Claire Connolly Knox

    (University of Central Florida)

  • Kyujin Jung

    (Korea University)

Abstract

While culture in emergency management has gained attention from the field of risk communication, few have systemically dealt with the nuances of general culture involved in the formation and differentiation of risk communication. To fill this gap, this research aims to first examine cultural nuances from the 2016 Louisiana flood response by primarily focusing on communications embedded in social media. The results from social network analysis and content analysis highlight that the flood response communication had strong cultural characteristics, highlighting the notion that of the cultures in Louisiana—faith-based, local authority, and nonprofits—were the prominent cultural responders in the flood response communication. In particular, cultural similarity in both intra/inter group response communication was observed, with each communication group comprising actors who shared a common cultural background and spoke similar keywords.

Suggested Citation

  • Jungwon Yeo & Claire Connolly Knox & Kyujin Jung, 2018. "Unveiling cultures in emergency response communication networks on social media: following the 2016 Louisiana floods," Quality & Quantity: International Journal of Methodology, Springer, vol. 52(2), pages 519-535, March.
    • Handle: RePEc:spr:qualqt:v:52:y:2018:i:2:d:10.1007_s11135-017-0595-3
    DOI: 10.1007/s11135-017-0595-3
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    References listed on IDEAS

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    1. Lori Pennington-Gray & Kiki Kaplanidou & Ashley Schroeder, 2013. "Drivers of social media use among African Americans in the event of a crisis," Natural Hazards: Journal of the International Society for the Prevention and Mitigation of Natural Hazards, Springer;International Society for the Prevention and Mitigation of Natural Hazards, vol. 66(1), pages 77-95, March.
    2. Kyujin Jung & Kenneth Chilton & Jesus N. Valero, 2017. "Uncovering stakeholders in public–private relations on social media: a case study of the 2015 Volkswagen scandal," Quality & Quantity: International Journal of Methodology, Springer, vol. 51(3), pages 1113-1131, May.
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    4. Carole Jurkiewicz, 2009. "Political Leadership, Cultural Ethics and Recovery: Louisiana Post-Katrina," Public Organization Review, Springer, vol. 9(4), pages 353-366, December.
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    Cited by:

    1. Wignyo Adiyoso, 2022. "Assessing Governments’ Emergency Responses to the COVID-19 Outbreak Using a Social Network Analysis (SNA)," SAGE Open, , vol. 12(2), pages 21582440211, April.

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