An empirical assessment of the cross-national measurement validity of graded paired comparisons
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DOI: 10.1007/s11135-011-9583-1
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- Alain Beuckelaer & Machiel Zeeman & Hans Trijp, 2015. "Assessment of the cross-national validity of an End-anchored 9-point hedonic product liking scale," Quality & Quantity: International Journal of Methodology, Springer, vol. 49(3), pages 1267-1286, May.
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Keywords
Graded paired comparisons; Constant sum scaling; Preference data; Measurement validity;All these keywords.
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