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Management Guidance

Author

Listed:
  • Joachim Lammert
  • Christoph Watrin
  • Stefan Zeisberger

Abstract

Mit Hilfe der Management Guidance wird durch kapitalmarktorientierte Unternehmen in unterschiedlicher Form über die voraussichtliche Entwicklung wesentlicher Geschäftszahlen berichtet. Vorliegende empirische Arbeiten gehen einheitlich davon aus, dass eine Punktprognose der erwarteten zukünftigen Kennzahlen anderen Formen vorzuziehen ist. Über die diesbezüglichen Präferenzen professioneller Kapitalmarktteilnehmer liegen bisher jedoch kaum gesicherte Erkenntnisse vor. Der vorliegende Beitrag untersucht daher auf Basis einer Fragebogenstudie die entsprechenden Präferenzen dieser wichtigen Zielgruppe. An der Befragung nahmen insgesamt 123 Kapitalmarktteilnehmer teil, insb. Sell- und Buy-Side-Analysten sowie Asset Manager. Entgegen den bisherigen Annahmen wird eine Intervallprognose als hilfreicher angesehen als eine Punktschätzung. Weitergehende Analysen erlauben Einblicke in die Präferenzen einzelner Berufsgruppen. Copyright Springer-Verlag 2010

Suggested Citation

  • Joachim Lammert & Christoph Watrin & Stefan Zeisberger, 2010. "Management Guidance," Metrika: International Journal for Theoretical and Applied Statistics, Springer, vol. 21(3), pages 349-364, November.
    • Handle: RePEc:spr:metrik:v:21:y:2010:i:3:p:349-364
    DOI: 10.1007/s00187-011-0117-8
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    References listed on IDEAS

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