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How to Improve Internationalization Strategy Based on Market Characteristics, Culture Understanding, and Knowledge Management: the Mediating Effect of Management Behavior

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  • Lutfi Nurcholis

    (Universitas Islam Sultan Agung / UNISSULA Semarang)

Abstract

This paper aims to overcome the weaknesses of the relationship between knowledge management with a competitive advantage by adding management behavior as a mediating variable in the relationship of knowledge management with the internationalization strategy, which is an effort to increase competitive advantage in higher education. Respondents in this study were 198 people of structural officials managing colleges in 55 universities in Indonesia. The result shows that, from 7 hypotheses which are proposed, only 4 hypotheses are significant that are supported by empirical data. Market characteristics, cultural understanding, and knowledge management significantly affect management behavior and do not significantly affect the internationalization strategy. Furthermore, management behavior significantly affects internationalization strategy and can mediate relationships between market characteristics, cultural understanding, and knowledge management with internationalization strategy.

Suggested Citation

  • Lutfi Nurcholis, 2021. "How to Improve Internationalization Strategy Based on Market Characteristics, Culture Understanding, and Knowledge Management: the Mediating Effect of Management Behavior," Journal of the Knowledge Economy, Springer;Portland International Center for Management of Engineering and Technology (PICMET), vol. 12(4), pages 1717-1740, December.
    • Handle: RePEc:spr:jknowl:v:12:y:2021:i:4:d:10.1007_s13132-020-00682-w
    DOI: 10.1007/s13132-020-00682-w
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    References listed on IDEAS

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    Cited by:

    1. Wang Shi-jin & Ji Gui-rong, 2024. "Impact Mechanism of International Students’ Cultural Values on the Intention—Based on the Plan Behavior Theory in China," Journal of the Knowledge Economy, Springer;Portland International Center for Management of Engineering and Technology (PICMET), vol. 15(1), pages 383-407, March.
    2. Ehsan Namdar Joyami & Nour Mohammad Yaghoubi & Seyed AliGholi Rowshan, 2024. "Quality Management and Environmental Management: Role of Knowledge Transfer and Organizational Innovation in Knowledge-Based Firms," Journal of the Knowledge Economy, Springer;Portland International Center for Management of Engineering and Technology (PICMET), vol. 15(2), pages 8457-8494, June.
    3. Laura Baituova & Manatzhan Tleuzhanova & Bakey Agipar, 2024. "Issues Related to Human Resources Development in the Conditions of Industrial and Innovative Economy in the Republic of Kazakhstan," Journal of the Knowledge Economy, Springer;Portland International Center for Management of Engineering and Technology (PICMET), vol. 15(1), pages 1571-1591, March.
    4. Shamila Nabi Khan & Zahid Riaz, 2024. "Exploring the Relevance of Organizational Learning for CSR Strategy Implementation: Empirical Evidence from a Developing Economy," Journal of the Knowledge Economy, Springer;Portland International Center for Management of Engineering and Technology (PICMET), vol. 15(1), pages 3844-3871, March.

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