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Understanding the adoption of the mask-supply information platforms during the COVID-19

Author

Listed:
  • Cheng-Kui Huang

    (National Chung Cheng University)

  • Shin-Horng Chen

    (National Taipei University of Business)

  • Chia-Chen Hu

    (National Chung Cheng University)

  • Ming-Ching Lee

    (National Chung Cheng University)

Abstract

Since late 2019, coronavirus disease 2019 (COVID-19) has led to a significant increase in the demand for medical resources. To publish data on face mask supplies, the Taiwanese government collaborated with program developers to construct a mask-supply information transitional platform (MITP). To comprehend the adoption of MITP, the study proposes a research model that integrates the health behavior model (HBM) and IS/IT continuance model for examining the factors affecting intention to use an MITP. Survey data collected from 524 respondents indicated that (1) intention to use an MITP is directly influenced by perceived threat of COVID-19 and beliefs toward using the MITP; (2) cues to action directly influence the perceived threat of COVID-19; and (3) perceived ease of use of MITP is a significant determinant of perceived usefulness of MITP. These results provide practical guidelines for health authorities and government to develop health information systems and strategies to control pandemics.

Suggested Citation

  • Cheng-Kui Huang & Shin-Horng Chen & Chia-Chen Hu & Ming-Ching Lee, 2022. "Understanding the adoption of the mask-supply information platforms during the COVID-19," Electronic Markets, Springer;IIM University of St. Gallen, vol. 32(4), pages 2405-2427, December.
  • Handle: RePEc:spr:elmark:v:32:y:2022:i:4:d:10.1007_s12525-022-00602-7
    DOI: 10.1007/s12525-022-00602-7
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    References listed on IDEAS

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    More about this item

    Keywords

    Usage intention; Health behavior model; IS/IT continuance model; Mask-supply information platform; COVID-19;
    All these keywords.

    JEL classification:

    • M15 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Business Administration - - - IT Management

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