Perceived fairness of direct-to-consumer genetic testing business models
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DOI: 10.1007/s12525-022-00571-x
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Cited by:
- Rainer Alt, 2022. "Electronic Markets on platform culture," Electronic Markets, Springer;IIM University of St. Gallen, vol. 32(3), pages 1019-1031, September.
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More about this item
Keywords
Direct-to-consumer genetic testing; Business models; Retail fairness; Genetic privacy; Discrete choice experiment;All these keywords.
JEL classification:
- D12 - Microeconomics - - Household Behavior - - - Consumer Economics: Empirical Analysis
- D22 - Microeconomics - - Production and Organizations - - - Firm Behavior: Empirical Analysis
- D49 - Microeconomics - - Market Structure, Pricing, and Design - - - Other
- I11 - Health, Education, and Welfare - - Health - - - Analysis of Health Care Markets
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