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Data-driven value extraction and human well-being under EU law

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  • Jan Trzaskowski

    (University of Leipzig)

Abstract

In this article, we explore the intersection between data protection law and consumer protection law in their application to data-driven business models that monetise attention and personal data. We approach European Union law from a constitutional perspective, as in addition to economic harms some aspects of predatory business models also pose a risk for human dignity, human well-being, social welfare and democracy. From a three-tiered model of information asymmetry, it is argued that there is a need to rethink consumer protection in order to restore some sense of equity in commercial interactions online. In that vein Social welfare computing can play an important role in combating superficiality and strengthening social cohesion.

Suggested Citation

  • Jan Trzaskowski, 2022. "Data-driven value extraction and human well-being under EU law," Electronic Markets, Springer;IIM University of St. Gallen, vol. 32(2), pages 447-458, June.
    • Handle: RePEc:spr:elmark:v:32:y:2022:i:2:d:10.1007_s12525-022-00528-0
    DOI: 10.1007/s12525-022-00528-0
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    Cited by:

    1. Daum Kim & Jiro Kokuryo, 2024. "Establishing altruistic ethics to use technology for Social Welfare—How Japan manages Web3 and self-sovereign identity in local communities," Electronic Markets, Springer;IIM University of St. Gallen, vol. 34(1), pages 1-12, December.
    2. Eric K. Clemons & Ravi V. Waran & Sebastian Hermes & Maximilian Schreieck & Helmut Krcmar, 2022. "Computing and Social Welfare," Electronic Markets, Springer;IIM University of St. Gallen, vol. 32(2), pages 417-436, June.
    3. Eric K. Clemons & Maximilian Schreieck & Helmut Krcmar & Tung Bui, 2022. "Social Welfare Computing and the management and regulation of new online business models," Electronic Markets, Springer;IIM University of St. Gallen, vol. 32(2), pages 411-414, June.
    4. Rainer Alt, 2022. "From competitive advantage to social welfare," Electronic Markets, Springer;IIM University of St. Gallen, vol. 32(2), pages 487-492, June.

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