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Constructing a theoretical framework for the process of innovation legitimation

Author

Listed:
  • Anastasia Thyroff

    (Clemson University)

  • Jennifer Christie Siemens

    (Clemson University)

  • Jeff B. Murray

    (University of Arkansas)

Abstract

The purpose of this research is to provide a framework for studying the key stakeholders who play a role in the process legitimation of an innovation. Specifically, we combine Foucault’s discourse on power, Latour’s Actor Network Theory and Goffman’s frame analysis to present a theoretical framework for the process of innovation legitimation (PIL). To demonstrate its usefulness, we apply the PIL framework to the context of nanotechnology. We ultimately determine that there are four key stakeholders trying to frame nanotechnology: 1) Advancement (i.e., government), 2) Management (i.e., industry), 3) Development (i.e., academia), and 4) Reflection (i.e., NGOs). The trajectory of market formation and legitimation for nanotechnology will depend largely on the cultural discourses that are disseminated by these four actors and the way other peripheral actors interpret the dominant frames. By conceptualizing the current frames for an innovation in the process of legitimizing, the future of each key discourse can be envisioned.

Suggested Citation

  • Anastasia Thyroff & Jennifer Christie Siemens & Jeff B. Murray, 2018. "Constructing a theoretical framework for the process of innovation legitimation," AMS Review, Springer;Academy of Marketing Science, vol. 8(3), pages 180-194, December.
    • Handle: RePEc:spr:amsrev:v:8:y:2018:i:3:d:10.1007_s13162-017-0109-4
    DOI: 10.1007/s13162-017-0109-4
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    References listed on IDEAS

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