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Ethics And Organizational Culture €“ Key Elements Regarding The Development Of Economic Activities

Author

Listed:
  • Loredana TEREC-VLAD,

    (Stefan cel Mare University of Suceava, 720229, Romania, Lumen Research Center in Social and Humanistic Sciences)

  • Marius CUCU

    (Stefan cel Mare University of Suceava, 720229, Romania)

Abstract

The aim of this paper is to analyse the organizational culture within the business environment. The paper analyzes the ethical criteria of the entrepreneurs and the way they relate to the consumer, as well as the reinforcement of the moral values so that the final result of the economic activity is represented by sustainability and economic profit. We thought it would be important to point out that promoting an ethical firm can ensure the well-needed trust capital in a constantly changing society. In this context, corporate responsibility is a key element that ensures both the sustainability of the company as well as the sustainability of the relations with the business partners. In our view, a strong corporate culture must integrate ethics and responsibility in all its activities, since the focus is often laid on obtaining profit, not on the values that should lead the organization towards success over a long period of time. Since our society provides both positive and negative information regarding any company or organization, the focus should be laid increasingly more on the ethics and responsibility of the human resources in regard to the external environment of the company. We thought it would be appropriate to bring up these issues since the issue of building an organizational culture is at a very early stage in our country, and most entrepreneurs only aim at obtaining short-term profit. The fees and taxes are high and the thick legislation often does not provide alternatives; therefore, one must take into account the fact that the real profit is not represented by the short-term benefits, but rather by the benefits obtained in a constant manner over medium-long periods of time.

Suggested Citation

  • Loredana TEREC-VLAD, & Marius CUCU, 2016. "Ethics And Organizational Culture €“ Key Elements Regarding The Development Of Economic Activities," EcoForum, "Stefan cel Mare" University of Suceava, Romania, Faculty of Economics and Public Administration - Economy, Business Administration and Tourism Department., vol. 5(1), pages 1-22, January.
    • Handle: RePEc:scm:ecofrm:v:5:y:2016:i:1:p:22
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    References listed on IDEAS

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    1. Mariana Cristina GANESCU, 2012. "Corporate social responsibility, a strategy to create and consolidate sustainable businesses," Theoretical and Applied Economics, Asociatia Generala a Economistilor din Romania / Editura Economica, vol. 0(11(576)), pages 91-106, November.
    2. Loredana TEREC-VLAD & Alexandru TRIFU & Daniel TEREC-VLAD, 2015. "The Decisional Moment And Ethics," EcoForum, "Stefan cel Mare" University of Suceava, Romania, Faculty of Economics and Public Administration - Economy, Business Administration and Tourism Department., vol. 4(1), pages 1-11, January.
    3. Doru CÎRNU & Amelia BONCEA, 2010. "Enterprise and organizational culture," Annals - Economy Series, Constantin Brancusi University, Faculty of Economics, vol. 4, pages 81-90, December.
    4. ROGOJANU Angela & BADEA Liana, 2009. "Corporate culture and competition," Annals - Economy Series, Constantin Brancusi University, Faculty of Economics, vol. 3, pages 137-150, December.
    5. Alexandru TRIFU & Loredana TEREC-VLAD, 2013. "The Trust Capital And The 4 E Supporting The Theory And Practice Of The Firm," EcoForum, "Stefan cel Mare" University of Suceava, Romania, Faculty of Economics and Public Administration - Economy, Business Administration and Tourism Department., vol. 2(1), pages 1-8, January.
    6. Eva-Cristina Petrescu & Diana Ioncica, 2008. "Codes Of Ethics In Services And The Promotion Of Fair Competition," The AMFITEATRU ECONOMIC journal, Academy of Economic Studies - Bucharest, Romania, vol. 10(23), pages 36-40, February.
    7. Sorin-Tudor Maxim & Dan Ioan Dascalu & Valentin Hapenciuc, 2008. "Relevance Of Business Ethics In A Changing World," The AMFITEATRU ECONOMIC journal, Academy of Economic Studies - Bucharest, Romania, vol. 10(23), pages 200-210, February.
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    Cited by:

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    3. Alexandru TRIFU, 2017. "Global Communication in Today’s Management," Book chapters-LUMEN Proceedings, in: Otilia Clipa (ed.), Studies and Current Trends in Science of Education, edition 1, volume 2, chapter 47, pages 434-439, Editura Lumen.
    4. Alexandru TRIFU, 2016. "Special Ethics Or No Ethics Linked To Mismanagement?," EcoForum, "Stefan cel Mare" University of Suceava, Romania, Faculty of Economics and Public Administration - Economy, Business Administration and Tourism Department., vol. 5(Special I), pages 1-17, august.

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