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The Proposal of an Electronic Business Model in Agriculture Case Study: The Orchard Products in Isfahan Province

Author

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  • Tabasom Saberi
  • Abbas Khodadadi
  • Hamid Saeedi

Abstract

The four indicators, occupational personality, information, money and product mechanisms, are assessed in this study. Experts from the Isfahan province’s agricultural sector have focused on the quality method to find an approved e-commerce model for the orchard of products. The qualitative evaluation method in this study is of Delphi carried out in three phases of snowball sampling in five groups of agricultural experts. The results indicate that the main actors in this field consist of three groups, intellectual, realistic and conventional, which areas of similarities, differentiation and prediction. The results from the review run on information, money and product indicate that experts in the selection of purchasing, exchange and communication mechanisms, in some respects, agree on similar models of the merchant, manufacturer and brokerage, and in some other areas they have represented new definitions.

Suggested Citation

  • Tabasom Saberi & Abbas Khodadadi & Hamid Saeedi, 2020. "The Proposal of an Electronic Business Model in Agriculture Case Study: The Orchard Products in Isfahan Province," Paradigm, , vol. 24(1), pages 22-40, June.
    • Handle: RePEc:sae:padigm:v:24:y:2020:i:1:p:22-40
    DOI: 10.1177/0971890720914088
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    References listed on IDEAS

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    1. Ng, Eric, 2005. "Types of B2B E-Business Model Commonly Used: An Empirical Study On Australian Agribusines Firms," Australasian Agribusiness Review, University of Melbourne, Department of Agriculture and Food Systems, vol. 13.
    2. Fritz, Melanie & Hausen, Tobias & Schiefer, Gerhard, 2004. "Developments and Development Directions of Electronic Trade Platforms in US and European Agri-Food Markets: Impact on Sector Organization," International Food and Agribusiness Management Review, International Food and Agribusiness Management Association, vol. 7(1), pages 1-21.
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