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Strategic Ambiguity in Electoral Competition

Author

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  • Enriqueta Aragonès
  • Zvika Neeman

Abstract

Many have observed that political candidates running for election are often purposefully expressing themselves in vague and ambiguous terms. In this paper, we provide a simple formal model of this phenomenon. We model the electoral competition between two candidates as a two-stage game. In the first stage of the game, two candidates simultaneously choose their ideologies, in the second stage, they simultaneously choose their levels of ambiguity. Ambiguity, although disliked by voters, may be sustained in equilibrium. More interestingly, we provide insight into the causes for ideological differentiation by showing that politicians may wish to differentiate themselves ideologically so that they can afford to become more ambiguous.

Suggested Citation

  • Enriqueta Aragonès & Zvika Neeman, 2000. "Strategic Ambiguity in Electoral Competition," Journal of Theoretical Politics, , vol. 12(2), pages 183-204, April.
  • Handle: RePEc:sae:jothpo:v:12:y:2000:i:2:p:183-204
    DOI: 10.1177/0951692800012002003
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    References listed on IDEAS

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    Citations

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    Cited by:

    1. Burkhard Schipper & Hee Yeul Woo, 2012. "Political Awareness and Microtargeting of Voters in Electoral Competition," Working Papers 124, University of California, Davis, Department of Economics.
    2. Nichole Szembrot, 2017. "Are voters cursed when politicians conceal policy preferences?," Public Choice, Springer, vol. 173(1), pages 25-41, October.
    3. John Sillince & Paula Jarzabkowski & Duncan Shaw, 2012. "Shaping Strategic Action Through the Rhetorical Construction and Exploitation of Ambiguity," Organization Science, INFORMS, vol. 23(3), pages 630-650, June.
    4. Schipper, Burkhard C. & Woo, Hee Yeul, 2019. "Political Awareness, Microtargeting of Voters, and Negative Electoral Campaigning," Quarterly Journal of Political Science, now publishers, vol. 14(1), pages 41-88, January.
    5. Callander, Steven & Wilson, Catherine H., 2008. "Context-dependent voting and political ambiguity," Journal of Public Economics, Elsevier, vol. 92(3-4), pages 565-581, April.
    6. Burkhard Schipper & Hee Yeul Woo, 2014. "Political Awareness, Microtargeting of Voters, and Negative Electoral Campaigning," Working Papers 148, University of California, Davis, Department of Economics.
    7. Kellner, Christian & Le Quement, Mark T., 2017. "Modes of ambiguous communication," Games and Economic Behavior, Elsevier, vol. 104(C), pages 271-292.
    8. Emeka W. Dumbili & Adedayo Sofadekan, 2016. "“I Collected Money, not a Bribe”: Strategic Ambiguity and the Dynamics of Corruption in Contemporary Nigeria," Social Sciences, MDPI, vol. 5(3), pages 1-14, August.
    9. Sophie Bade, 2016. "Divergent platforms," Theory and Decision, Springer, vol. 80(4), pages 561-580, April.
    10. Guido, Cataife, 2007. "The pronouncements of paranoid politicians," MPRA Paper 4473, University Library of Munich, Germany.
    11. Yasushi Asako, 2015. "Campaign promises as an imperfect signal: How does an extreme candidate win against a moderate candidate?," Journal of Theoretical Politics, , vol. 27(4), pages 613-649, October.
    12. Vardan, Baghdasaryan & Elena, Manzoni, 2016. "Set them (almost) free. Discretion in electoral campaigns under asymmetric information," Working Papers 354, University of Milano-Bicocca, Department of Economics, revised 13 Dec 2016.
    13. Rothengatter, Marloes, 2016. "Insights in cognitive patterns : Essays on heuristics and identification," Other publications TiSEM 5f812a9d-8968-48b8-8d1b-0, Tilburg University, School of Economics and Management.
    14. Burkhard Schipper & Hee Yeul Woo, 2012. "Political Awareness and Microtargeting of Voters in Electoral Competition," Working Papers 46, University of California, Davis, Department of Economics.
    15. Maarten C. W. Janssen & Mariya Teteryatnikova, 2017. "Mystifying but not misleading: when does political ambiguity not confuse voters?," Public Choice, Springer, vol. 172(3), pages 501-524, September.

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