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The Dilemma Facing Strategic Choice of Entry Mode

Author

Listed:
  • Zengyu Huang

    (Zengyu Huang is a Ph.D. candidate at University College Dublin, Ireland. E-mail: zengyu.huang@ucd.ie)

  • Xia Han

    (Xia Han is a Ph.D. candidate at University College Dublin, Ireland. E-mail: xia.han@ucdconnect.ie)

  • Frank Roche

    (Frank Roche is Deputy Principal of the UCD College Business and Law, Dublin, Ireland. E-mail: frank.roche@ucd.ie)

  • John Cassidy

    (John Cassidy is Lecturer at UCD Quinn School of Business, University College Dublin, Ireland. E-mail: john.cassidy@ucd.ie)

Abstract

While a large body of research has dealt with firm’s choice of ownership mode when entering a foreign market, little attention has been paid to the ex-post performance after initial entry. This article combines the transactional cost economics, Dunning’s OLI paradigm as well as the institutional view as an integrative framework to examine the relationship of firm’s foreign market entry mode choice and performance outcomes. We suggest propositions for empirical study and also consider research implications in relation to these theoretical perspectives as an explanation for firm’s internationalization.

Suggested Citation

  • Zengyu Huang & Xia Han & Frank Roche & John Cassidy, 2011. "The Dilemma Facing Strategic Choice of Entry Mode," Global Business Review, International Management Institute, vol. 12(2), pages 181-192, June.
    • Handle: RePEc:sae:globus:v:12:y:2011:i:2:p:181-192
    DOI: 10.1177/097215091101200201
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    References listed on IDEAS

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