IDEAS home Printed from https://ideas.repec.org/a/sae/fbbsrw/v13y2024i1p7-17.html
   My bibliography  Save this article

A Perspective on Digital Transformation Among Indian Exporting Firms

Author

Listed:
  • Surender Khan
  • Anuj Goel

Abstract

The objective of this prospective study is to demonstrate the challenges faced by business organizations while adapting to the new digital landscape. The idea is to assist in breaking down the complex process of digital transformation and strengthen the management perspective in the area. The study argues how manufacturing exporting firms could develop a digital transformation strategy that includes a different aspect of the strategy tailored to the nature of the Indian exporting firms. Dealing with different aspects of digital transformation, the study discusses different perspectives such as core competencies, internal drivers of digital transformation (IDDT) and external drivers of digital transformation (EDDT), enablers of digital transformation (EDT), new capabilities required and strategic imperatives of digital transformation. Synthesizing digitalization through these lenses can help in developing and implementing a successful digital transformation strategy.

Suggested Citation

  • Surender Khan & Anuj Goel, 2024. "A Perspective on Digital Transformation Among Indian Exporting Firms," FIIB Business Review, , vol. 13(1), pages 7-17, January.
    • Handle: RePEc:sae:fbbsrw:v:13:y:2024:i:1:p:7-17
    DOI: 10.1177/23197145221093499
    as

    Download full text from publisher

    File URL: https://journals.sagepub.com/doi/10.1177/23197145221093499
    Download Restriction: no
    File URL: https://libkey.io/10.1177/23197145221093499?utm_source=ideas
    LibKey link: if access is restricted and if your library uses this service, LibKey will redirect you to where you can use your library subscription to access this item
    ---><---

    References listed on IDEAS

    as
    1. Hartley, Janet L. & Sawaya, William J., 2019. "Tortoise, not the hare: Digital transformation of supply chain business processes," Business Horizons, Elsevier, vol. 62(6), pages 707-715.
    2. Juan Alcácer & John Cantwell & Lucia Piscitello, 2016. "Internationalization in the information age: A new era for places, firms, and international business networks?," Journal of International Business Studies, Palgrave Macmillan;Academy of International Business, vol. 47(5), pages 499-512, June.
    3. Yen, Dorothy A. & Dey, Bidit, 2019. "Acculturation in the social media: Myth or reality? Analysing social-media-led integration and polarisation," Technological Forecasting and Social Change, Elsevier, vol. 145(C), pages 426-427.
    4. Amrit Tiwana & Benn Konsynski & Ashley A. Bush, 2010. "Research Commentary ---Platform Evolution: Coevolution of Platform Architecture, Governance, and Environmental Dynamics," Information Systems Research, INFORMS, vol. 21(4), pages 675-687, December.
    5. Philip J. Kitchen, 2003. "Editorial stance on the rhetoric and reality of marketing: an international managerial approach," Palgrave Macmillan Books, in: Philip J. Kitchen (ed.), The Rhetoric and Reality of Marketing, chapter 0, pages 1-13, Palgrave Macmillan.
    6. Leonidas C. Leonidou, 2004. "An Analysis of the Barriers Hindering Small Business Export Development," Journal of Small Business Management, Taylor & Francis Journals, vol. 42(3), pages 279-302, July.
    7. Daniel Cook, 2015. "RICS futures: turning disruption from technology to opportunity," Journal of Property Investment & Finance, Emerald Group Publishing Limited, vol. 33(5), pages 456-464, August.
    8. Ramaswamy, Venkat & Ozcan, Kerimcan, 2016. "Brand value co-creation in a digitalized world: An integrative framework and research implications," International Journal of Research in Marketing, Elsevier, vol. 33(1), pages 93-106.
    9. Ilona Ilvonen & Stefan Thalmann & Markus Manhart & Christian Sillaber, 2018. "Reconciling digital transformation and knowledge protection: a research agenda," Knowledge Management Research & Practice, Taylor & Francis Journals, vol. 16(2), pages 235-244, April.
    10. Christoph Zott & Raphael Amit, 2008. "The fit between product market strategy and business model: implications for firm performance," Strategic Management Journal, Wiley Blackwell, vol. 29(1), pages 1-26, January.
    11. Raphael Amit & Christoph Zott, 2001. "Value creation in E‐business," Strategic Management Journal, Wiley Blackwell, vol. 22(6‐7), pages 493-520, June.
    12. Khaled Soufani & Demetris Vrontis & Panikkos Poutziouris, 2006. "Private equity for small firms: a conceptual model of adaptation versus standardisation strategy," International Journal of Entrepreneurship and Small Business, Inderscience Enterprises Ltd, vol. 3(3/4), pages 498-515.
    13. Benjamin Dethine & Manon Enjolras & Davy Monticolo, 2020. "Digitalization and SMEs’ Export Management: Impacts on Resources and Capabilities," Post-Print hal-02564895, HAL.
    14. Manish Mohan Baral & Amitabh Verma, 2021. "Cloud Computing Adoption for Healthcare: An Empirical Study Using SEM Approach," FIIB Business Review, , vol. 10(3), pages 255-275, September.
    15. Daniela Livia Trașcă & George Marian Ștefan & Daniela Nicoleta Sahlian & Răzvan Hoinaru & George-Laurențiu Șerban-Oprescu, 2019. "Digitalization and Business Activity. The Struggle to Catch Up in CEE Countries," Sustainability, MDPI, vol. 11(8), pages 1-17, April.
    16. André Hanelt & René Bohnsack & David Marz & Cláudia Antunes Marante, 2021. "A Systematic Review of the Literature on Digital Transformation: Insights and Implications for Strategy and Organizational Change," Journal of Management Studies, Wiley Blackwell, vol. 58(5), pages 1159-1197, July.
    17. Verhoef, Peter C. & Broekhuizen, Thijs & Bart, Yakov & Bhattacharya, Abhi & Qi Dong, John & Fabian, Nicolai & Haenlein, Michael, 2021. "Digital transformation: A multidisciplinary reflection and research agenda," Journal of Business Research, Elsevier, vol. 122(C), pages 889-901.
    18. Tekic, Zeljko & Koroteev, Dmitry, 2019. "From disruptively digital to proudly analog: A holistic typology of digital transformation strategies," Business Horizons, Elsevier, vol. 62(6), pages 683-693.
    19. Keith D Brouthers & Kim Dung Geisser & Franz Rothlauf, 2016. "Explaining the internationalization of ibusiness firms," Journal of International Business Studies, Palgrave Macmillan;Academy of International Business, vol. 47(5), pages 513-534, June.
    20. Sudhir Rana & Partha P. Saikia & Munim K. Barai, 2018. "Globalization and Indian Manufacturing Enterprises," FIIB Business Review, , vol. 7(3), pages 167-175, September.
    21. Paul A. Pavlou & Omar A. El Sawy, 2010. "The “Third Hand”: IT-Enabled Competitive Advantage in Turbulence Through Improvisational Capabilities," Information Systems Research, INFORMS, vol. 21(3), pages 443-471, September.
    22. Louise Curran & Khalid Nadvi & Liam Campling, 2019. "The influence of tariff regimes on global production networks (GPNs)," Journal of Economic Geography, Oxford University Press, vol. 19(4), pages 873-895.
    23. Youngjin Yoo & Ola Henfridsson & Kalle Lyytinen, 2010. "Research Commentary ---The New Organizing Logic of Digital Innovation: An Agenda for Information Systems Research," Information Systems Research, INFORMS, vol. 21(4), pages 724-735, December.
    24. Harry G Barkema & Rian Drogendijk, 2007. "Internationalising in small, incremental or larger steps?," Journal of International Business Studies, Palgrave Macmillan;Academy of International Business, vol. 38(7), pages 1132-1148, December.
    25. Ru-Shiun Liou & Rekha Rao-Nicholson, 2019. "Age Matters: The Contingency of Economic Distance and Economic Freedom in Emerging Market Firm’s Cross-Border M&A Performance," Management International Review, Springer, vol. 59(3), pages 355-386, June.
    Full references (including those not matched with items on IDEAS)

    Most related items

    These are the items that most often cite the same works as this one and are cited by the same works as this one.
    1. Shaheer, Noman & Kim, Kijong & Li, Sali, 2022. "Internationalization of Digital Innovations: A Rapidly Evolving Research Stream," Journal of International Management, Elsevier, vol. 28(4).
    2. Verhoef, Peter C. & Broekhuizen, Thijs & Bart, Yakov & Bhattacharya, Abhi & Qi Dong, John & Fabian, Nicolai & Haenlein, Michael, 2021. "Digital transformation: A multidisciplinary reflection and research agenda," Journal of Business Research, Elsevier, vol. 122(C), pages 889-901.
    3. Jiatao Li & Liang Chen & Jingtao Yi & Jiye Mao & Jianwen Liao, 2019. "Ecosystem-specific advantages in international digital commerce," Journal of International Business Studies, Palgrave Macmillan;Academy of International Business, vol. 50(9), pages 1448-1463, December.
    4. Deist, Maximilian K. & McDowell, William C. & Bouncken, Ricarda B., 2023. "Digital units and digital innovation: Balancing fluidity and stability for the Creation, Conversion, and Dissemination of sticky knowledge," Journal of Business Research, Elsevier, vol. 161(C).
    5. Piepponen, Amanda & Ritala, Paavo & Keränen, Joona & Maijanen, Päivi, 2022. "Digital transformation of the value proposition: A single case study in the media industry," Journal of Business Research, Elsevier, vol. 150(C), pages 311-325.
    6. Belitski, Maksim & Korosteleva, Julia & Piscitello, Lucia, 2023. "Digital affordances and entrepreneurial dynamics: New evidence from European regions," Technovation, Elsevier, vol. 119(C).
    7. Zhang, Yimeng & Ma, Xinyu & Pang, Jianing & Xing, Hailong & Wang, Jian, 2023. "The impact of digital transformation of manufacturing on corporate performance — The mediating effect of business model innovation and the moderating effect of innovation capability," Research in International Business and Finance, Elsevier, vol. 64(C).
    8. Zeng, Jing & Khan, Zaheer & De Silva, Muthu, 2019. "The emergence of multi-sided platform MNEs: Internalization theory and networks," International Business Review, Elsevier, vol. 28(6), pages 1-1.
    9. Bhatti, Waheed Akbar & Vahlne, Jan-Erik & Glowik, Mario & Larimo, Jorma Antero, 2022. "The impact of industry 4.0 on the 2017 version of the Uppsala model," International Business Review, Elsevier, vol. 31(4).
    10. Bhandari, Krishna Raj & Zámborský, Peter & Ranta, Mikko & Salo, Jari, 2023. "Digitalization, internationalization, and firm performance: A resource-orchestration perspective on new OLI advantages," International Business Review, Elsevier, vol. 32(4).
    11. Xiaoyan Teng & Zhong Wu & Feng Yang, 2022. "Research on the Relationship between Digital Transformation and Performance of SMEs," Sustainability, MDPI, vol. 14(10), pages 1-17, May.
    12. Shaheer, Noman Ahmed & Li, Sali, 2020. "The CAGE around cyberspace? How digital innovations internationalize in a virtual world," Journal of Business Venturing, Elsevier, vol. 35(1).
    13. Costa Climent, Ricardo & Haftor, Darek M., 2021. "Business model theory-based prediction of digital technology use: An empirical assessment," Technological Forecasting and Social Change, Elsevier, vol. 173(C).
    14. Laudien, Sven M. & Reuter, Ute & Sendra Garcia, Francisco Javier & Botella-Carrubi, Dolores, 2024. "Digital advancement and its effect on business model design: Qualitative-empirical insights," Technological Forecasting and Social Change, Elsevier, vol. 200(C).
    15. Yu, Honglan & Fletcher, Margaret & Buck, Trevor, 2022. "Managing digital transformation during re-internationalization: Trajectories and implications for performance," Journal of International Management, Elsevier, vol. 28(4).
    16. Fabian Schueler & Dimitri Petrik, 2022. "Objectives of platform research: A co-citation and systematic literature review analysis," Papers 2202.08822, arXiv.org.
    17. Liang Chen & Noman Shaheer & Jingtao Yi & Sali Li, 2019. "The international penetration of ibusiness firms: Network effects, liabilities of outsidership and country clout," Journal of International Business Studies, Palgrave Macmillan;Academy of International Business, vol. 50(2), pages 172-192, March.
    18. Annosi, Maria Carmela & Capo, Francesca & Appio, Francesco Paolo & Bedetti, Ivan, 2023. "Unveiling micro-foundations of digital transformation: Cognitive models, routines, and organizational structures in agri-food SMEs," Technological Forecasting and Social Change, Elsevier, vol. 197(C).
    19. He Huang, 2019. "How Does Information Transmission Influence the Value Creation Capability of a Digital Ecosystem? An Empirical Study of the Crypto-Digital Ecosystem Ethereum," Sustainability, MDPI, vol. 11(19), pages 1-16, September.
    20. Mishra, Deepa Bhatt & Haider, Imran & Gunasekaran, Angappa & Sakib, Md. Nazmus & Malik, Nishtha & Rana, Nripendra P., 2023. "“Better together”: Right blend of business strategy and digital transformation strategies," International Journal of Production Economics, Elsevier, vol. 266(C).

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:sae:fbbsrw:v:13:y:2024:i:1:p:7-17. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    If CitEc recognized a bibliographic reference but did not link an item in RePEc to it, you can help with this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: SAGE Publications (email available below). General contact details of provider: .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.