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SWOT Analysis and Key Actors in the Field of CSR

Author

Listed:
  • Maria LOGHIN

    (Bucharest University of Economic Studies, Romania)

  • Răzvan Cătălin DOBREA

    (Bucharest University of Economic Studies, Romania)

  • Octavian Mihai PERPELEA

    (The National University of Political Studies and Public Administration, Romania)

Abstract

This article presents a strengths, weaknesses, opportunities, and threats (SWOT) analysis of the new context of CSR development in Romania. The analysis starts from the initial proposal of the Romanian government from 2011. The authors of this paper framed the most recent studies in the CSR/ SR field. The main objective of this study is to rewrite and adapt the initial SWOT analysis proposed by the Romanian government based on the actual context of CSR development. In addition, current CSR legislation is presented at the European and national levels. Furthermore, a figure with key actors and their strategies is shaped in the field of CSR. As a methodology, the authors of this article applied different queries for databases containing scientific materials: JSTOR, ProQuest, Web of Science. One of the main results emphasized in this article is that local authorities should be more involved in the Romanian economy as a primary starting point for better CSR development.

Suggested Citation

  • Maria LOGHIN & Răzvan Cătălin DOBREA & Octavian Mihai PERPELEA, 2022. "SWOT Analysis and Key Actors in the Field of CSR," Management and Economics Review, Faculty of Management, Academy of Economic Studies, Bucharest, Romania, vol. 7(2), pages 246-257, June.
    • Handle: RePEc:rom:merase:v:7:y:2022:i:2:p:246-257
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    File URL: https://mer.ase.ro/files/2022-2/7-2-11.pdf
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    References listed on IDEAS

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    More about this item

    Keywords

    actor; CSR; SWOT Journal: MANAGEMENT AND ECONOMICS REVIEW;
    All these keywords.

    JEL classification:

    • M14 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Business Administration - - - Corporate Culture; Diversity; Social Responsibility

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