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CSR in business start‐ups: an application method for stakeholder engagement

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  • Jose Luis Retolaza
  • Maite Ruiz
  • Leire San‐Jose

Abstract

In this paper, we propose a Corporate Social Responsibility (CSR) method to apply in business start‐ups or newly created firms, whose main aim is the engagement of stakeholders. Several different CSR resources have been developed from various initiatives, both public and private. However, these initiatives do not highlight and consider the characteristics of newly created firms; moreover, most CSR theories and methods of applying social responsibility in firms are focused on medium and large firms, whose characteristics are so different, compared to start‐ups and newly created firms. The method proposed in this paper shows the possibility, at least theoretically, to implement a CSR method to tackle all of the interests of future and potential stakeholders in business start‐ups. Copyright © 2009 John Wiley & Sons, Ltd and ERP Environment.

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  • Jose Luis Retolaza & Maite Ruiz & Leire San‐Jose, 2009. "CSR in business start‐ups: an application method for stakeholder engagement," Corporate Social Responsibility and Environmental Management, John Wiley & Sons, vol. 16(6), pages 324-336, November.
    • Handle: RePEc:wly:corsem:v:16:y:2009:i:6:p:324-336
    DOI: 10.1002/csr.191
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    1. Cosmina Lelia Voinea & Marcel Logger & Fawad Rauf & Nadine Roijakkers, 2019. "Drivers for Sustainable Business Models in Start-Ups: Multiple Case Studies," Sustainability, MDPI, vol. 11(24), pages 1-25, December.
    2. Jose-Luis Retolaza & Leire San-Jose & Maite Ruiz-Roqueñi, 2014. "Ontological Stakeholder View: An Innovative Proposition," Global Business Review, International Management Institute, vol. 15(1), pages 25-36, March.
    3. Lorenzo Dal Maso & Giovanni Liberatore & Francesco Mazzi, 2017. "Value Relevance of Stakeholder Engagement: The Influence of National Culture," Corporate Social Responsibility and Environmental Management, John Wiley & Sons, vol. 24(1), pages 44-56, January.
    4. Andrew Ngawenja Mzembe, 2016. "Doing Stakeholder Engagement Their own Way: Experience from the Malawian Mining Industry," Corporate Social Responsibility and Environmental Management, John Wiley & Sons, vol. 23(1), pages 1-14, January.
    5. Anna Lašáková & Anna Remišová & Ľubica Bajzíková, 2021. "Differences in Occurrence of Unethical Business Practices in a Post-Transitional Country in the CEE Region: The Case of Slovakia," Sustainability, MDPI, vol. 13(6), pages 1-33, March.
    6. Patrizia Gazzola & Daniele Grechi & Paola Ossola & Enrica Pavione, 2019. "Certified Benefit Corporations as a new way to make sustainable business: The Italian example," Corporate Social Responsibility and Environmental Management, John Wiley & Sons, vol. 26(6), pages 1435-1445, November.
    7. José Luis Retolaza & Leire San-Jose, 2011. "Social economy and stakeholder theory, an integrative framework for socialization of the capitalism," CIRIEC-España, revista de economía pública, social y cooperativa, CIRIEC-España, issue 73, pages 193-211, October.
    8. Leslie E. Sekerka & Derek Stimel, 2024. "Ethics from the Start: Embracing Professional Moral Courage in Entrepreneurial Decision-Making," Business & Entrepreneurship Journal, SCIENPRESS Ltd, vol. 13(1), pages 1-1.
    9. Irina-Eugenia Iamandi & Laura Gabriela Constantin & Bogdan Cernat-Gruici, 2016. "Social and Environmental Considerations within the IT Sector: Evidence from Romanian Start-Ups," Romanian Economic Journal, Department of International Business and Economics from the Academy of Economic Studies Bucharest, vol. 19(62), pages 73-94, December.
    10. Salvatore Esposito De Falco & Giuseppe Scandurra & Antonio Thomas, 2021. "How stakeholders affect the pursuit of the Environmental, Social, and Governance. Evidence from innovative small and medium enterprises," Corporate Social Responsibility and Environmental Management, John Wiley & Sons, vol. 28(5), pages 1528-1539, September.
    11. D. Vazquez-Brust & C. Liston-Heyes & J. Plaza-Úbeda & J. Burgos-Jiménez, 2010. "Stakeholders Pressures and Strategic Prioritisation: An Empirical Analysis of Environmental Responses in Argentinean Firms," Journal of Business Ethics, Springer, vol. 91(2), pages 171-192, February.

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