Business Attributes and Marketing Communication Strategies of SMEs in South Africa
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DOI: 10.22610/jebs.v9i6(J).2007
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References listed on IDEAS
- Spillan, John & Parnell, John, 0. "Marketing Resources and Firm Performance Among SMEs," European Management Journal, Elsevier, vol. 24(2-3), pages 236-245, April.
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- Abdul Rahim, H & Ab. Wahab, K & Saad, A, 2015. "The Shift from Traditional Marketing to Entrepreneurial Marketing Practices: A Literature Review," Business and Management Studies, Redfame publishing, vol. 1(2), pages 134-139, September.
- Muritala Taiwo A & Awolaja Ayodeji M & Bako Yusuf A, 2012. "Small and Medium Enterprises and Economic Growth in Nigeria," Acta Universitatis Danubius. OEconomica, Danubius University of Galati, issue 3(3), pages 45-53, June.
- Beck, Thorsten & Demirguc-Kunt, Asli, 2006. "Small and medium-size enterprises: Access to finance as a growth constraint," Journal of Banking & Finance, Elsevier, vol. 30(11), pages 2931-2943, November.
- Alex Coad & Jaganaddha Tamvada, 2012. "Firm growth and barriers to growth among small firms in India," Small Business Economics, Springer, vol. 39(2), pages 383-400, September.
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