Re-Examining the Agentic Shift: The Sense of Agency Influences the Effectiveness of (Self)Persuasion
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DOI: 10.1371/journal.pone.0128635
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- Wanke, Michaela & Bohner, Gerd & Jurkowitsch, Andreas, 1997. "There Are Many Reasons to Drive a BMW: Does Imagined Ease of Argument Generation Influence Attitudes?," Journal of Consumer Research, Journal of Consumer Research Inc., vol. 24(2), pages 170-177, September.
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