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Product Variety Management As A Tool For Successful Mass Customized Product Structure

Author

Listed:
  • Slavomir Bednar

    (Technical University of Kosice, Faculty of Manufacturing Technologies with a seat in Presov)

  • Jan Modrak

    (Technical University of Kosice, Faculty of Manufacturing Technologies with a seat in Presov)

Abstract

Successful and efficient product mix requires balancing process and market trade-offs. This is especially applicable in mass-customizable (MC) productions making products in number of configurations according to customers' preferences. Such a variety brings complexity into production processes as well as in product management level. This paper presents a methodology for quantifying product variety induced complexity (VIC) as a number of available product configurations in a case product line. The model of MC assembly product line is further optimized respecting a demand for products. Finally, mutual relations of the VIC metric before and after product line optimization are presented, what evidently justifies a usability of the VIC metric.

Suggested Citation

  • Slavomir Bednar & Jan Modrak, 2015. "Product Variety Management As A Tool For Successful Mass Customized Product Structure," Polish Journal of Management Studies, Czestochowa Technical University, Department of Management, vol. 12(1), pages 16-25, DEcember.
    • Handle: RePEc:pcz:journl:v:12:y:2015:i:1:p:16-25
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    References listed on IDEAS

    as
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    Cited by:

    1. Szabó László & Szabó Károly & Gubán Miklós, 2020. "Territorial examination of the logistics processes of enterprises," Prosperitas, Budapest Business University, vol. 7(1), pages 66-77.

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