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The state of academic place branding research according to practitioners

Author

Listed:
  • Robert Govers
  • Florian Kaefer

    (The Place Brand Observer)

  • Natàlia Ferrer-Roca

    (Pompeu Fabra University)

Abstract

No abstract is available for this item.

Suggested Citation

  • Robert Govers & Florian Kaefer & Natàlia Ferrer-Roca, 2017. "The state of academic place branding research according to practitioners," Place Branding and Public Diplomacy, Palgrave Macmillan, vol. 13(1), pages 1-3, February.
    • Handle: RePEc:pal:pbapdi:v:13:y:2017:i:1:d:10.1057_s41254-017-0054-x
    DOI: 10.1057/s41254-017-0054-x
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    References listed on IDEAS

    as
    1. Graham Hankinson, 2015. "Rethinking the Place Branding Construct," Springer Books, in: Mihalis Kavaratzis & Gary Warnaby & Gregory J. Ashworth (ed.), Rethinking Place Branding, edition 127, chapter 0, pages 13-31, Springer.
    2. Gary Warnaby & Gregory J. Ashworth & Mihalis Kavaratzis, 2015. "Sketching Futures for Place Branding," Springer Books, in: Mihalis Kavaratzis & Gary Warnaby & Gregory J. Ashworth (ed.), Rethinking Place Branding, edition 127, chapter 0, pages 241-248, Springer.
    Full references (including those not matched with items on IDEAS)

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    Cited by:

    1. Viriya Taecharungroj & Morakot Muthuta & Pheereeya Boonchaiyapruek, 2019. "Sustainability as a place brand position: a resident-centric analysis of the ten towns in the vicinity of Bangkok," Place Branding and Public Diplomacy, Palgrave Macmillan, vol. 15(4), pages 210-228, December.

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