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Habitual Behavior in American Eating Patterns: The Role of Meal Occasions

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  • Adwait Khare
  • J. Jeffrey Inman

Abstract

Based on literatures in cognitive resource conservation and contextual cue consistency, we study two types of habits-carryover and baseline-in the consumption of food nutrients. Carryover habit obtains when the level of a nutrient consumed in preceding meals influences its consumption in the current meal. Baseline habit obtains when a nutrient's consumption systematically differs across meals. We test our hypotheses via a hierarchical linear model using a food consumption diary panel. Findings support our carryover habit and baseline habit dichotomy, as well as our predictions that carryover habit is stronger at breakfast and that within-meal carryover effects are stronger than across-meal carryover effects. (c) 2006 by JOURNAL OF CONSUMER RESEARCH, Inc..

Suggested Citation

  • Adwait Khare & J. Jeffrey Inman, 2006. "Habitual Behavior in American Eating Patterns: The Role of Meal Occasions," Journal of Consumer Research, Journal of Consumer Research Inc., vol. 32(4), pages 567-575, March.
    • Handle: RePEc:oup:jconrs:v:32:y:2006:i:4:p:567-575
    DOI: 10.1086/500487
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    Cited by:

    1. Xiao Ma & Seung Hyun Kim & Sung S. Kim, 2014. "Online Gambling Behavior: The Impacts of Cumulative Outcomes, Recent Outcomes, and Prior Use," Information Systems Research, INFORMS, vol. 25(3), pages 511-527, September.
    2. Wu, Shuilong & Hu, Zekun & Li, You & Yuan, Yongna, 2024. "How brand familiarity affects green product purchase intention: The moderating role of streamers’ environmental knowledge," Technology in Society, Elsevier, vol. 77(C).
    3. Mark D. Agee, 2020. "Classroom management, persistent bullying, and teacher practices in a discrete choice model of habit formation," Journal of Behavioral Economics for Policy, Society for the Advancement of Behavioral Economics (SABE), vol. 4(1), pages 5-16, December.
    4. Alexander M. Danzer & Helen Zeidler, 2024. "Present Bias in Choices over Food and Money," CESifo Working Paper Series 11454, CESifo.
    5. Miaolei (Liam) Jia & Xiuping Li & Aradhna Krishna & Lisa E Bolton & Darren W Dahl & Margaret C Campbell, 2020. "Contraction with Unpacking: When Unpacking Leads to Lower Calorie Budgets [See What You Want to See: Motivational Influences on Visual Perception]," Journal of Consumer Research, Journal of Consumer Research Inc., vol. 46(5), pages 853-870.
    6. Burney, Shaheer, 2018. "In-kind benefits and household behavior: The impact of SNAP on food-away-from-home consumption," Food Policy, Elsevier, vol. 75(C), pages 134-146.
    7. Saerom Wang, 2023. "A Conceptualization of Tourists’ Food Behavior from a Habit Perspective," Sustainability, MDPI, vol. 15(3), pages 1-16, February.
    8. Koll, Oliver & Plank, Andreas, 2022. "Do shoppers choose the same brand on the next trip when facing the same context? An empirical investigation in FMCG retailing," Journal of Retailing, Elsevier, vol. 98(4), pages 576-592.
    9. Feurer, Sven & Haws, Kelly L., 2022. "Justifiable justifications in sequential indulgent choice situations: A framework for future research based on perceived exceptionality," Journal of Business Research, Elsevier, vol. 149(C), pages 630-639.
    10. Haiyang Yang & Ziv Carmon & Barbara Kahn & Anup Malani & Janet Schwartz & Kevin Volpp & Brian Wansink, 2012. "The Hot–Cold Decision Triangle: A framework for healthier choices," Marketing Letters, Springer, vol. 23(2), pages 457-472, June.
    11. Alexander M. Danzer & Helen Zeidler, 2024. "Present Bias in Choices over Food and Money," Working Papers 239, Bavarian Graduate Program in Economics (BGPE).
    12. Bhatnagar, Amit & Papatla, Purushottam, 2019. "Do habits influence the types of information that smartphone shoppers seek?," Journal of Business Research, Elsevier, vol. 94(C), pages 89-98.
    13. Liu, Yaqin & Ferreira, Susana & Colson, Gregory & Wetzstein, Michael, 2013. "Obesity and Counseling," 2013 Annual Meeting, August 4-6, 2013, Washington, D.C. 149947, Agricultural and Applied Economics Association.
    14. Danzer, Alexander M. & Zeidler, Helen, 2024. "Present Bias in Choices over Food and Money," IZA Discussion Papers 17415, Institute of Labor Economics (IZA).
    15. Hansen, Torben & Thomsen, Thyra Uth, 2018. "The influence of consumers’ interest in healthy eating, definitions of healthy eating, and personal values on perceived dietary quality," Food Policy, Elsevier, vol. 80(C), pages 55-67.
    16. Sands, Sean & Maggioni, Isabella & Ferraro, Carla & Jebarajakirthy, Charles & Dharmesti, Maria, 2019. "The vice and virtue of on-the-go consumption: An exploratory segmentation," Journal of Retailing and Consumer Services, Elsevier, vol. 51(C), pages 399-408.

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