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Effects of Retail Pricing and Advertising on Fresh Beef Sales

Author

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  • T. F. Funk
  • Karl D. Meilke
  • H. Bruce Huff

Abstract

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Suggested Citation

  • T. F. Funk & Karl D. Meilke & H. Bruce Huff, 1977. "Effects of Retail Pricing and Advertising on Fresh Beef Sales," American Journal of Agricultural Economics, Agricultural and Applied Economics Association, vol. 59(3), pages 533-537.
  • Handle: RePEc:oup:ajagec:v:59:y:1977:i:3:p:533-537.
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    Citations

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    Cited by:

    1. Seo, Seong-Cheon & Capps, Oral, Jr., 1997. "Testing For Store-Level Differences In Factors Affecting Item Movement Of Prego And Ragu Spaghetti Sauces Using Point-Of-Sale Data," Journal of Food Distribution Research, Food Distribution Research Society, vol. 28(3), pages 1-12, October.
    2. Namken, Jerry C. & Farris, Donald E. & Capps, Oral, Jr., 1997. "The Demand For Wholesale Beef Cuts By Season And Trend," Journal of Food Distribution Research, Food Distribution Research Society, vol. 25(2), pages 1-15, September.
    3. Capps, Oral, Jr. & Farris, Donald E. & Byrne, Patrick J. & Namken, Jerry C. & Lambert, Charles D., 1994. "Determinants Of Wholesale Beef-Cut Prices," Journal of Agricultural and Applied Economics, Southern Agricultural Economics Association, vol. 26(1), pages 1-17, July.
    4. Capps, Oral, Jr., 1986. "The Revolutionary And Evolutionary Universal Product Code: The Intangible Benefits," Journal of Food Distribution Research, Food Distribution Research Society, vol. 17(1), pages 1-8, February.
    5. Capps, Oral, Jr. & Lambregts, Johannes Adrianus, 1991. "Assessing Effects Of Prices And Advertising On Purchases Of Finfish And Shellfish In A Local Market In Texas," Southern Journal of Agricultural Economics, Southern Agricultural Economics Association, vol. 23(1), pages 1-14, July.
    6. Oral Capps & Rodolfo M. Nayga, 1991. "Demand for fresh beef products in supermarkets: A trial with scanner data," Agribusiness, John Wiley & Sons, Ltd., vol. 7(3), pages 241-251.
    7. Leister, Amanda M. & Capps, Oral, Jr. & Rosson, C. Parr, III, 2010. "The Economic Effects of New-Product Beef Promotion in Guatemala," Journal of Food Distribution Research, Food Distribution Research Society, vol. 41(2), pages 1-11, July.
    8. Farris, Donald E. & Holloway, David W., 1990. "Demand Trends for Beef Cuts--by Quality, Convenience, and Season," 1990 Annual meeting, August 5-8, Vancouver, Canada 271040, American Agricultural Economics Association (New Name 2008: Agricultural and Applied Economics Association).
    9. Deodhar, Satish Y. & Fletcher, Stanley M., 1998. "Dynamic Effects Of Peanut Butter Advertising On Peanut Butter Demand," Faculty Series 16702, University of Georgia, Department of Agricultural and Applied Economics.
    10. Nayga, Rodolfo M., Jr., 1992. "Scanner Data in Supermarkets: Untapped Data Source for Agricultural Economists," Review of Marketing and Agricultural Economics, Australian Agricultural and Resource Economics Society, vol. 60(02), pages 1-8, August.
    11. Sellen, Daniel & Goddard, Ellen & Duff, Stephen, 1997. "Returns from Research and Advertising in the North American Hog and Pork Industry," Economic Analysis of Research and Promotion, March 21-22, 1997, New Orleans, Louisiana 279675, Regional Research Projects > NECC-63: Research Committee on Commodity Promotion.
    12. Chanyalew, Demese & Belete, Abenet, 1997. "A Statistical Analysis Of Demand For Beef, Mutton/Goat, Pork And Chicken In Kenya, 1961-1991," Agrekon, Agricultural Economics Association of South Africa (AEASA), vol. 36(1), pages 1-11, March.
    13. Cranfield, John & Goddard, Ellen, 1996. "Oligopoly Power And Advertising In The North American Beef Industry," Working Papers 244749, University of Guelph, Department of Food, Agricultural and Resource Economics.
    14. Gvillo, Rejeana & Dharmasena, Senarath & Capps, Oral, Jr., 2014. "Dynamics of Advertising and Demand for Milk in the United States Delineated by Milk Fat Type," 2014 Annual Meeting, February 1-4, 2014, Dallas, Texas 162265, Southern Agricultural Economics Association.
    15. Oral Capps Jr. & Rodolfo M. Nayga Jr., 1990. "Effect of Length of Time on Measured Demand Elasticities: The Problem Revisited," Canadian Journal of Agricultural Economics/Revue canadienne d'agroeconomie, Canadian Agricultural Economics Society/Societe canadienne d'agroeconomie, vol. 38(3), pages 499-512, November.
    16. Buse, Rueben C., 1990. "Data Sources for Demand Estimation: Types and Features," Staff Papers 200529, University of Wisconsin-Madison, Department of Agricultural and Applied Economics.
    17. Carman, Hoy F. & Figueroa, Enrique E., 1984. "Estimation Of Weekly Sales Forecasting Equations For Supermarkets," 1984 Annual Meeting, August 5-8, Ithaca, New York 279096, American Agricultural Economics Association (New Name 2008: Agricultural and Applied Economics Association).
    18. Moser, Anke, 2001. "Preisstrategien im deutschen Lebensmitteleinzelhandel – eine empirische Analyse," German Journal of Agricultural Economics, Humboldt-Universitaet zu Berlin, Department for Agricultural Economics, vol. 50(03), pages 1-4.
    19. Freebairn, John W. & Goddard, Ellen W. & Griffith, Garry R., 2005. "When Can a Generic Advertising Program Increase Farmer Returns?," Australasian Agribusiness Review, University of Melbourne, Department of Agriculture and Food Systems, vol. 13.

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